His First Marathon Taught Him One Thing: Good Shoes Take You to Good Places | Isaac Badeq
What happens when a bad pair of running shoes changes the course of your life? For Isaac Badeq, it sparked the idea behind Badeq Shop a sports business built for runners and active people.
In this episode of Cele’s Reflection, Isaac Badeq, founder of Badeq Shop, shares his journey from discovering running during COVID in 2021 to taking on marathons and major races around the world, and eventually turning his passion for running into a business. He takes us back to his first marathon, where not having the right shoes made him realize just how important good running gear is.
Today, Badeq Shop provides runners and sports enthusiasts with everything from running shoes, running vests and jackets to water bottles and other essential running gear. Isaac also shares the lessons he has learned through running, entrepreneurship and his journey to the major marathons.
Good shoes take you to good places.
Watch the full conversation to hear Isaac’s inspiring journey from discovering running to building a business around the sport he loves.

