Why does it feel like so many Asian Americans are leaning into the ABG Asian baby girl and the Asian baby boy?
ABB aka Kevin Wynn look so much right now. We are gonna try to answer this question right now
Oh my goodness. I'm telling you every time this topic comes up
I just know that it gets a lot of views and there's a lot of magnetism surrounding the Jennifer Tran Kevin Wynn
ABG ABB discussion David, uh, you know, I just got my hair cut
I got a fade on the sides a little comb over with the pump David. You got a red flannel on and
Some Jade. I don't know dude. There's a little Kevin winning us right now. Yeah. Yeah. Yeah, man
I can't deny it. Um, we got to talk about this reddit post
It was called do Asian Americans become ABGs and ABBs to fit into the crowd this guy talks about how he was in a frat
Because his cousin wanted him to join but he wasn't really into it
And he knows that even some of the quiet nerdy people he'd do who didn't seem like they fit in with that
Look became ABGs or ABBs by their second year in the Asian sorority or the Asian fraternities
So then they would start going to raves they would party off and they would just be out doing Kevin Wynn activity in general
and this guy said
Would you guys say that most Asian Americans try to be ABGs and ABBs just to like fit in these days?
Because I knew people who I did not think we're gonna chase that archetype and they ended up deep in that lane
What's going on? All right, guys, we're gonna try to answer this question. We got the comment section
I have my own reasons on why I think the Kevin Wynn look is so big
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Um, of course first off Andrew we have to talk about obviously the ABG thing
It came from the 90s the ABB Kevin Wynn thing. I've seen that like pop up in the past like five years
It's more of a recent thing. But uh, we've like gone over the history in previous videos
We're just more talking about the phenomenon now about how it seems like there's all these different archetypes, right?
You you can sit at so many different lunch tables in high school, you know
You fit in with the jocks you fit in with the nerds
But why does it seem like every year the amount of young Asians that chase the ABG or ABB aesthetic?
Seemingly increases it's a pie slice that is growing year after year in terms of uh, just like usage
Yeah, and I I have my quick reasons
I'm gonna tell you right now why I think so many young Asian dudes are
Kind of leaning into the Kevin Wynn look first of all, I think there's different versions of a Kevin Wynn
Look, I think there's a Filipino Kevin Wynn. Look, I think there's a more like
Southern Chinese Cantonese Kevin Wynn look high BC. I think the Filipino one is very NBA streetwear centric
I think there is a Korean version a little bit Kevin Kim
Not there's different variations, but we all know they kind of revolve around
You know a similar look and a similar goal a similar goal is important
But let me talk about why I think so many young guys
Even ones that are going to the Ivy Leagues now are now taking on a Kevin Wynn look
Whether that's the comb over with the fade or the perm on hair and then you got the flannel or the the curtain bangs one
One they don't have another style that they feel very dear and dedicated to so as in if you're like a very fashionable person
And you want to only wear raw Japanese denim, or you're a guy who's only into preppy clothes
You're a Hamptons boat shoes type Asian guy vines. Yeah from that type of family saying if you're 10 out of 10
Dedicated to one of those archetypes
You're not gonna become a Kevin Wynn or you're an art school Asian guy who likes to wear the flared out pants and like the black
I don't know whatever the dress like Steve Lacey or something whatever yes, Keshi like that's a different
Look right where I'm saying that if you're not dedicated one of those styles, and you have no current style
You're just gonna go into what works point number two it works. I think that the Kevin Wynn look
It's not a bad look it may be typical and basic and you can criticize it for that
But it works as in you look good. You're you're clean-shaven your hair's tall so your head is elongated your clothes fit
It looks masculine is this sort of like getting a brand new 2023 Civic or a cord or Tesla Model 3 you can't really go
Wrong those are the basic choices. Yeah, those are the highest selling cars in segment for a reason. Yeah, they're not niche
They're not like mind-blowing. They're not phenomenal, but those are what works right so it what works also
It's affordable
I think a lot of Kevin Wynn's come from the middle class the Kevin Wynn style is not hyper
Expensive and it's not hard to achieve right just get a black t-shirt get a little gold chain
And get a tats possibly when we're talking about Kevin Wynn activities raving partying
I think a lot of Kevin Wynn's still do their homework and study in school by the way
But I think that it's basically the only group the largest segment of Asian Americans Asian Americans
That seem like they're having fun together is the ABG's and the ABB's and people want to be part of it
That's why people join fraternities not all fraternities are whack
But there are some fraternities that are more cringed than others
But let's be honest you join an Asian fraternity or Asian sorority whether it's a business
Sorority or business frat because you want to be part of a crowd that has a social life
Hey that that is out like doing social things. Yeah, that's social activities together in an organized structured fashion
It's attractive. It's a trap
Listen, there is the comic-con lane and I understand that and there's a part of me that you know
I I like some geek stuff, but if you made me say Kevin Wynn's their play sports
They you know, I'm still play Valorant, too
Yeah, they still and they still game a little bit, you know
So I'm saying I guess I can see why it's appealing and I agree with you because like being an ABG or ABB
it sort of indicates that you're also potentially like above average on the charted spectrum of like Asian attractiveness and
Also, it's very difficult to live like that
Lily her and her boyfriend like rich golfer like old money lifestyle, you know, like oh like oh, yeah
We're the Asians from prep school
Like that's just not like a lifestyle or a tribe that has a lot of universal accessibility, dude
You know how many Asians tell me they like and watch f1 racing shows, but how many Asians can actually even touch that world?
Yeah, not Asian world. Yeah. No, that's that's a good point
Um Andrew, uh, how much do you think that you know how like the the ABG look kind of came from the chola
Stereotype. Yeah from SoCal right back in the day, but I don't really see the ABB thing being driven by cholos
Do you know what I'm saying?
Like if I'm in the 90s, it was kind of driven by this like gang more like, you know
I got weapons whether it's whatever whatever, you know what I mean?
I've got it in the streets from the 90s thing. I don't see Kevin Wynn's being fully
I'm not saying there's no correlation because definitely some of them is doing some things
You know, I mean, but I'm just saying like it's not driven by the the cholo image. Yeah. Yeah. Yeah, I do think there's some
La Southern California influence in the Kevin Wynn. I think that's where Kevin Wynn originally comes from. This image is probably
For sure. Yeah, it's probably LA OC, right? So I think there's some of that but you're right
It's not based off of the the shaved head cholo
I think that's the general image that people see as a cholo is like the high socks the Cortez the jean shorts that
And modern-day the the Edgar is the is the modern. Yeah. Yeah
Edgar and Kevin Wynn do they have some crossover?
Slightly but I really more you're right
I think it's I think the chola and the ABG is much more connected because I think the chola look is considered
Sexier, you know in a female lane than the then the cholo is in the male make sense makes it anyway
Let's get in the comment section guys
like we said
there's no real right or wrong answer when you're discussing something as like real but at the same time trivial as like
Usage rates of ABG and ABB archetypes in the Asian American community youth
segment demographic somebody says yes more specifically
People do adopt the ABG or ABB archetype to fit into the cool crowd
The importance of social status does not end in high school. It follows you to their grave
Somebody said it's also how a lot of Asians actually glow up
They sort of like were these nerdy high school achievers
Maybe fitting into the model minority stereotype and then they join a frat or sorority or a ASU thing and then adopt the ABG
ABB look here's the thing guys the Kevin Wynn look the connotation that comes along with it
Okay, you can say Oh Kevin Wynn's are like dumb or they're like toxic
But really the the actually at the core of it. It's a masculine look it is hetero normative
It's somewhat ethnic and urban
You know what? I mean?
So like that's the connotation that a lot of Asian guys feel like they lack a lot of nerdy Asian guys
They they for what I'm not saying they are or not masculine
But that how they're perceived we all know this is that we're perceived to be less masculine than other people
Yeah, we're sometimes Asian men are honestly not treated like men. Yeah. So what do we do? You put on more masculine clothing and
To be honest, you don't hear a lot of people wanting to mess with Kevin Wynn
You don't want to F with a Kevin a group of Kevin Wynn's. I'm not saying that they are great fighters
I'm just saying right right. You don't want to mess with them, right? Right? They people don't tend to pick on them
Yes, people don't pick on Kevin Wynn's as much
Yeah
and like you said
I mean I would say like you said it's an ethnic look Drake sometimes dresses like a Kevin Wynn with just like the black
Sort of a lot of people at hookah spots dressed like Kevin Wynn's a lot of Middle Eastern guys, too
Um, well, they got the Drake influence. Yeah, um, somebody says, uh, you know
I see a lot of people do the Kevin Wynn
But I also see a lot of Asian American guys with the curtain bangs right now like Asian Asian guys
So maybe the Kevin Wynn is mixing with a kpop look in 2023. I would have been kpop
It's a Kevin kpop look the Kevin Kim. That's the Kevin K pop win. Look. Yes, you're talking about the catchy
Luxury basics like yeah, I think you can mix and match hairstyles main typical Kevin Wynn
Hairstyles I would go in popularity is this the fade with the comb over kind of what I have to be honest and then the
Perm and then the curtain bangs now, right? You did get your haircut at 12 pal
Which is kind of a I did get my haircut at 12 to 12 palette kind of Kevin Wynn spot
For stylish Kevin Wynn's but yes, yes
Somebody said it's super trendy right now, but I only see it in bigger
Metropolitan areas in suburbs or more rural cities
I don't see people adopt the Kevin Wynn look as much any I agree because it has to do with your proximity to
An urban center, but particularly influences from SoCal. Okay. Okay. Yeah, I could see that
Like you're not gonna see a bunch of Asian guys in the Midwest
Adopt, I'm not saying that none would but just a lower percentage. I think more and more are watch out
Somebody was saying I think it's quite the opposite
Opposite if you go to the suburbs the whitewashed Asians are tend to look pretty plain
And then this guy said Priscilla Chan, which is Mark Zuckerberg's wife
I can't believe he brought her into this and then uh saying that yeah
Like so it's different and depends on like family to family base. Yeah. I mean listen, we come from a pretty bad academic family
It's not fully
Organic for people who was like parents have like graduate school degrees and that they were like model minority brain workers
Didn't the Hartzeller Act to produce a BB a BG kids
But I'm saying that that more kids are adopting it from that background to have a life. Yeah, because it's a cool look
Yeah, or it's a masculine. Look it did that look
Helps them achieve what image they want to portray
Yep
This guy said it just sounds like an Asian American flavor of the normal human thing where people want to get somewhere in life such
As having a better social life a better dating life access to certain social
Opportunities and they're grafting on aspects of a character that has a broad appeal
Which is the easiest thing to find and run with it is a identity archetype fashion starter pack. It can be useful
That's why people do it
You'll likely look more attractive and develop a fully personality if you're open-minded
Toward this stuff where it goes wrong is if you're not constantly
Actively thinking about the parts of it you like and what parts you discard and how you're gonna make it your own
Then you're gonna run the risk of becoming a caricature
Basically like a clone. Yeah, this guy was saying basically what we were saying. Yes, it is useful
Yes, looking like a BG or a BB or being influenced by these fashion archetypes will get you something in life
But you don't want to end up looking so ridiculous. Yeah, but I and I think that
There's archetypes in every circle like the the rapper archetype
There's like people that you meet and you're like man
They're like a stereotypical rapper or like the artsy kid and you're like dude
This is a such a artsy kid right art school kid, you know
so I think there are
stereotypes of every type of style and I think every style likes to think that they're cooler than the next one or that they're
High and mighty or that they are more thoughtful, but there can be drones in those two, right?
Um, this guy said for me. I'm not into that. Look. I have a day job
I'm dedicated to I care about my appearances
But I have basic ass hobbies like hiking hot pot and reading this actually still gets me respect in my world
So I don't care about a BG's or a BB's nor am I part of that circle? What do you think of that?
Um, do you think ultimately?
Everybody has to be in that archetype to have fun
No, right like this guy probably is more like in the computer programmer lane, but ultimately yeah
I mean if he's like tall good-looking whatever
He's just gonna get the girls who who more like people who travel and go hiking right? That's like a different lane, though
It's true that you won't have access to the a BG influence pool, though
Would you agree with that? Like he's shutting himself off from that
Particular a large segment of the Asian American population socially. Yeah
somebody said young people are always looking to fit in with the popular crowd whether you're white black Asian or Latino and
Yeah, everybody does it. This is just the Asian version of it
So basically he's saying that like every people every race like sort of does this within their own community
But the a BG a BB it just is the one that won out in the Asian community
Yeah, I mean you have you seen these videos of these, uh
white frat guys
Rushing frats in like the South like they all look like clones. Oh my gosh, particularly the Southern
They all have to wear polos they're all tucked into their shorts
They all like white kids and they're all his name is like Chet or like yeah, whatever like I mean listen
I think that part of social media it's good and bad because it exposes you to different niches potentially
But it also is a unifying culture in that once someone sees a style that fits
Everybody adopts that because it just works now are people more clones of each other than they've ever been. I don't know
Maybe maybe not
Yeah
I see more people with like more distinct styles because I remember for a while old Navy and gap used to be really dominant and
That's like the plainest style you could possibly wear is like gap clothing
Um, somebody said you really only have three choices as an Asian guy in college
Go the ABB route or a BB adjacent route
Hit the gym five times a week while rocking a crew cut or curtain hairstyle
This route will unlock 50% of Asian chicks in America that exclusively date Asian guys
Hot a BGs and hot other types of women await you number two
Join a white frat bro crowd and distance yourself from the Asian community Asian guys who I see don't hang out with other Asians
Usually end up dating a mediocre looking white girl or Asian girl point number three pick the PC gamer route
This is actually an enormous amount of Asian guys like this play Valorant every night be out of shape
Be still a virgin at 20-something for every Asian guy that is slaying right now
There are probably at least four other Asian guys that fit into this archetype tough choice
And other people were saying yo, this guy got it spot-on
Do you agree with this does it seem like these are the three choices once somebody enters like a you know
Like a large d1 college, I think he forgot about the international school crowd
But yes for Americanized Asian guys, I think it's more or less true. But I think there's obviously the fob crowd
Yeah, no, I noticed that some Asian American guys Andrew. They almost become dressed like a rich international student
That's very like worldly
Traveled and has a lot of stamps in their passport and then they date mostly international chicks for the rest of their life
So they almost I know that that like world traveler thing. I mean
Everybody was just you know, basically saying this is just some way to have social status in the Asian American community
What do you think?
Do you think it's fair unfair or it is what it is because it's true that some Asian guys
They want access to like hot ABG looking girls, right, but they don't want to fit into the ABB lane
But if you don't and let's say you for example
You're wearing all this raw denim and you're looking like you listen to that stomp clamp
You know like all the vintage leathers and stuff. It's true that ABG girls are not gonna like that
no, that's a different style and I think at the end of the day a lot of Asian dudes do not have a
Style that they are married to some guys are some guys like nah, man. That's what I'm into man
I only want this type of clothing. I go to this vintage shop
I hunt here on on my on the weekend and do that go to antique shop. That's a certain lifestyle
I got friends in New York who act like that right who they want the they work in film
They want the film cameras, you know, they want the role and then they want to develop their own film
And so that's essentially the hipster hipster. That's a different lifestyle and you're not gonna attract a BG's that way
So if you want a BG's you have to become some version not saying cookie cutter, but some version of
Something that appeals to them and that's just what it is
And I think it's not that just all guys want to get a BG's
But they just know that the Kevin Wynn style works for a mass amount of different
That's how you get the quote-unquote hot Asian girls who actually like Asian guys back. Yeah for the most part, right?
Yeah, I mean some Asian dudes are deep in the street wear lane. They work at sneaker shops
They have to be decked out in every street. They got no
Cactus plant this. Oh this person broke off from Supreme and started this brand and that's right, right, right
And I'm just saying that's a different subculture. That's a different world that has its benefits, too
But I'm just saying you have to understand that like that's not typical. That is not the mass market, right?
Right, right
So like we said guys here's a couple looks that I see that are popular amongst the youth the Kevin Wynn
But like you said, you can have the Kevin Lam the Kevin Lin the Kevin Kim, you know, like multi racial variations
Maybe this guy hype be sprinkled on it. This guy kpop sprinkled on it
This has a little bit more like Taiwanese tech bro sprinkled on it
You know CEO VC type the Keshi sad boy artsy boy cigarette boy
Would you say this one's trendy right now, you know a little bit lo-fi
We got the kpop f-boy, which is a little bit like Jay Park mixing it with some BTS
I'd throw in a tech guy all birds Kevin Wynn's don't wear all birds shoes. That's the that's
Just the Kevin
say
Tech founder. Yeah on the racially ambiguous guy
I tend to think that that really works well for Filipinos because you know, it's sometimes look Latino
International student which we said is like the rich boy look, you know GQ
you know what I mean more like archive fashion if you really want to get into
$1,000 Balenciaga shoes and then yeah, there's other archetypes, too
You know Asian Hooper guy
But I noticed the reason why and we have a lot of friends that are Asian Hoopers Andrew
The Asian Hooper look you can get a girlfriend, but that's not the look of a player
You know me cuz you're more focused on hooping yeah and tracking your stats and stuff
But ultimately guys, yeah, let us know why you guys think in the comment section below that, you know, people are posing this question
Why does it seem like every year a disproportionately large amount of Asian Americans choose the ABG or ABB Lane?
What are their motivations?
Could there be another archetype that emerges as you know working for people?
Maybe it just takes a celebrity to break open the game. Let us know what you think in the comment section below
We encourage the debate until next time we hop our boys. We out. Peace