Kaishan USA and Brabazon Pump, Compressor and Vacuum have joined forces for a major co-sponsorship ahead of the NASCAR O’Reilly Auto Parts Series event at World Wide Technology Raceway on September 12. The dual partnership places both industrial brands on Josh Bilicki’s S&S Racing entry throughout the race weekend. Bilicki will carry the joint branding across all on-track sessions, including official practice, single-car qualifying, and the main event.
He said the partnership fits because the qualities that matter in racing preparation, execution, and consistency are the same ones Kaishan USA and Brabazon emphasize in their work. He added that representing companies built on those principles is something he takes seriously. For Kaishan USA, the race offers a chance to place its name in an environment where performance is judged instantly.
The company’s compressors operate in settings where reliability is non‑negotiable, and NASCAR provides a parallel that’s easy for fans and customers to understand. Marketing manager Bubba Phillips said the sport reflects the same pressures their customers face daily: precision, high stakes and no room for failure.
Brabazon Pump enters the weekend with an established relationship with Kaishan USA already in place. The company has built its reputation on efficient, reliable systems backed by strong warranty support, and the co‑sponsorship highlights a partnership that continues to grow. President Heath Brabazon said the race is an opportunity to put that connection before a national audience.
The September event is expected to draw thousands of fans and a national broadcast audience, giving both companies a platform that extends beyond the racetrack. For Kaishan USA and Brabazon, the weekend isn’t just about branding. It’s about placing their names in a setting where performance is measured in real time and where pressure is constant a familiar environment for the industries they serve.
Motorsports has long been a proving ground for companies that want to demonstrate reliability under demanding conditions. Compressors, pumps and vacuum systems may operate far from the noise of a racetrack, but the expectations placed on them are no less intense. Kaishan USA and Brabazon see the connection clearly, and the race weekend gives them a chance to highlight it to an audience that values hard work and measurable results.
As the race approaches, both companies plan to use the weekend to connect with customers, distributor partners, and industry contacts. The event will offer opportunities for outreach and visibility that extend beyond the track surface. For Kaishan USA and Brabazon, the partnership reflects a commitment to showing up where performance matters.
Bilicki’s S&S Racing car will carry their branding throughout the weekend, placing both companies at the center of one of the O’Reilly Auto Parts Series’ most anticipated races. For organizations built on reliability and pressure‑tested performance, the alignment with NASCAR fits naturally. The World Wide Technology Raceway event will give them a national stage and a chance to demonstrate the values that define their work.
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