6 Halloween Laser Products We’d Actually Sell at a Craft Show

Want to sell more at a craft show? Stop designing everything for the person holding the wallet. Design something for the kids or the grandkids. Because parents and grandparents will talk themselves out of buying something for themselves all day long. But a $10 Halloween gift for the grandkids? That's a completely different conversion. So today we're making six different Halloween products and we're putting every one of them to the same test. What is it? How much does it cost? How hard is it to make? What would it sell for? And who would buy it? Because something may look really cool in your booth but still be a horrible product to sell. What is up? Welcome back. We know you love to do it, build it, and make it. And we're here to help you sell it. Halloween is one of those seasons where makers have a huge opportunity. You got people decorating their homes, buying for their kids, looking for party favors, teachers gifts, little treats. And unlike Christmas, you don't necessarily need a giant $100 personalized family heirloom. Sometimes the thing that sells is that little $8 thing that makes somebody laugh. Or something their kid sees from across the aisle and immediately has to have. So instead of showing up with six random Halloween crafts, we're going to look at them like products, not projects. So what is it? What does it cost? How hard is it to actually produce? What could we sell it for? And who are we selling it to? Because if you can't answer that last one... You probably don't have a product yet. You probably still have a craft. These particular designs came from our August Summerween Laser Loot Box. So the exact files were exclusive to the people that purchased that month's box. But that's not really what this video is about. We're sharing the ideas, the construction, the product strategy, so that you can take these concepts and use them in your own business. So let's make some Halloween stuff. Product number one, the Impulse Buy. Product number one has one job. It needs to be cheap enough, cute enough, and easy enough to understand that somebody just adds it to what they're already buying. And these are Candy Creepers. We're cutting these in the X-Tool P2S, and it's really nothing complicated about these. That's the feature, not a problem. At a craft show, you need products at different price points. If everything in your booth starts at $30 or $40, you're making every purchase a decision. I don't want this to be a decision. I want Grandma to see this and go, Oh, the grandkids would love those. I'm getting those for the kids. And because it's functional, it's really easy for the customer to understand what it is. You put it on a loaf of bread, on a bag of snacks, a Halloween treat bag. Whatever makes sense to your customer. So now let's do our product test, Candy Creepers. Okay, let's put it through our five questions. Number one, what is it? It's a small laser cut Halloween bread or snack bag tag. But we've gone ahead and put it in a kit. And it's nice and simple, easy to understand. Number two, how much does it cost? Well, we could get three kits out of a 12 by 20 inch birch board. And that includes the little instructions and everything. And four little Candy Creepers. And that's one reason why this works. It's an impulse product. It's not much material in it. And number three, how hard is it to produce? Easy. Cut it. Use tabs to keep it together to actually make it a kit. Throw some instructions on there and engrave it. Finish it with some good packaging here and something that explains what it is. Done. Almost no assembly. We're going to drag our design into X-Tool Studio. I'm going to select Baltic Birch as our material. I'm going to set my engrave settings and my cut settings based on my layers. And once I have that done, I'm going to hide the engrave layer. I'm going to ungroup everything in the cut layer. I just ungroup everything so that everything's its own object. That's the only way tabs work. Now I'm going to select one of my objects. And I'm going to go enable tabs on the right hand side. I'm going to say manual and edit manual tabs. I'm going to put these tabs places where I don't think it will break the Baltic Birch. So we'll enable tabs, manual, edit. I'm going to take them and put them on the outer edges where they could easily be wiggled free. I'm going to do this for each object. Enable, manual, edit. Let's drag it out from the middle. I think it'll break there and put them on the outer edges. I just want three. I need enough to hold them in there while it transfers and sits at my booth. But easy enough where the kid can pop it out without busting it up. And then once we're done, we'll hit done. We'll unhide the engrave layer again. We'll check everything and let's go ahead and hit it. All right. Number four, what would we sell it for? As a kit, I'd probably be somewhere around $8 to $12. That includes a little paint and maybe some cheap little brushes. Depending on the market, my finishing, and what type of packaging I'm bringing that market. And number five, who buys it? Parents, grandparents, all day long, teachers, anybody who's looking for a good cheap Halloween DIY craft kit gift. So the takeaway isn't necessarily go make bread ties. It's do you have something in your booth that's fun, giftable, and easy to say yes to? Product number two, the kid gift. Now this is a completely different kind of purchase. This is a gift. And especially this screams kid's room. We're making this one on the X-Tool S1. You got wood layers, printed acrylic. Engraved acrylic. Engraved acrylic and an LED light base. But here's what I really like about it. You're not just selling a Halloween decoration. You're giving someone a real specific picture of someone's room. My grandson would love that. My daughter loves skeletons. My niece is obsessed with black cats. That is much easier than selling seasonal decor. Now the product test, nightlight. So what is it? It's a layered wood and engraved acrylic LED Halloween nightlight. And what does it cost us? We got some wood. We have some acrylic and an LED base. And our finish, which is some paint. So total cost is about five dollars and fifty cents. And how hard is it to make? I'd call this one moderate. The laser work itself isn't especially difficult. The clear acrylic cuts out easily and engraves easily on a CO2 laser. But on a diode, the user needs to do a hack. If you place your acrylic on some black cardstock. Mirror your image in the software. And engrave it knowing that you're engraving it on the back side of the acrylic. Because the blue light passes right on through the acrylic. It'll bounce off the black cardstock. Just enough to heat up and cause some microfractures inside the clear acrylic. There is a hack. And there's some multiple pieces. Some multiple layers. There's some gluing. And a little bit of assembly. But that's all that's really involved. And what would we sell it for? I'd probably sell these for like twelve to eighteen dollars. And who buys it? These are parents. Grandparents. Aunts. Uncles. Anyone shopping for Halloween gifts. For a kid. Or some fun Halloween decor. And that's what I really like here. If somebody takes a look at this and immediately thinks. My grandson needs that. Then you're halfway to the sale. Product number three. The booth stopper. And then we have movement. Here we go. We're professional. These are our wiggle bottom nightmare gang. These are fridge magnets. And they do something really important. That has nothing to do with Halloween. They make people stop. They stop the stroll. Because they're interactive. Exactly. Nobody sees this. And it was like. They see it. As soon as they see it. And know that it moves. They want to give it a flick. They want to play with it. They want to touch it. And the second that somebody picks up one of your products. You've got a completely different sales conversation. That's why I love stuff like this for craft shows. It creates movement. It creates curiosity. And it's just a little bit stupid. In a good way. Nobody needs a wiggle bottom skeleton. Which is probably why they want a little wiggle bottom skeleton. Now what is it? This is a layered magnet. It's layered wood. Halloween magnet. With a moving bottom. Hearts. Legs. Hands. Now we put this in a little kit. You can see we've created some packaging for it. And we put all the instructions on the base here itself. You've got all the pieces. And it tells you each step how to put it together. You've got the wood. The paint. The magnet. All in. What is our cost? About $1.35 in materials. And how hard is it to produce? It's moderate. I mean it's pretty easy. The cuts are easy. Especially if you're using tabs. It's super easy. It keeps it all in one piece. Makes it look like a kit. Makes it look professional. And what would you sell it for? I'd sell these for probably $12 to $16. Who's buying it? Parents. Grandparents. Co-workers. Teachers. Anybody that's at a craft show that's got a kid that needs something to do. Or anybody who just flicked it or watched it wiggle. As soon as they see that wiggle butt they're going to pull the wallet out by their butt. They've decided they need one. The biggest takeaway here is the interaction. Look at your product line. Does anything move? Light up? Open? Spin? Jiggle? Or make somebody say, hey what the heck is that? Because those products earn their place on a table before they actually make a sale. Product number four. The adult buyer. Of course. Not everything has to be for kids. Exactly. Because mom and grandma eventually are going to buy themselves something too. So we're making these shadow boxes on the X-Tool P3. And this gives us more traditional home decor kind of product. Which matters. I wouldn't build an entire Halloween booth around $10 kids products. You need some range. And the thing about this format is how reusable it is. Halloween today. Christmas next month. Sports. Pets. Memorials. Your aunt's weird frog collection. You still going with the frogs? Somebody's aunt has a weird frog collection. All right. Let's talk about how we made it. So what is it? It's a layered five by seven Halloween shadow box. And in this one we have a little light in ours. So it does light up. What does it cost? Our wood. The frame. The finishing. Which is just some paint or some stain. And everything brings the total to about $8.50. How hard is it to make? Moderate. The individual steps are pretty easy. But it's got more pieces. The layer orders matter. Otherwise it looks weird. Assembly takes a little bit longer. And then each layer gets painted or stained. But it's only one color each. So that's not so bad. No. Now what would we sell it for? I'd probably sell it for $18 to $25. And who's gonna buy it? This is less about the kids. This one is more about your Halloween decorator. Someone shopping for something for their house. Their desk. Their mantle. Office. Or just a seasonal gift. And the bigger lesson here is to stop thinking about only the artwork. Think about your product structure. The base frame and design can turn into dozens of completely different products. For different seasons. And different events. Product number five. The functional gift. Now this one doesn't scream Halloween. And that's exactly why I like it. This is one of the open design items we included in our laser loot box. And we'll be making this on our X-Tool F2 Ultra. But instead of asking what Halloween graphic can we put on this. We need to start with who needs it. Trick-or-treating. Camping. Scout troops. Kids. Put a kid's name on it. Now it's not just a flashlight. It's Garrett's flashlight. And personalization can really take an ordinary product. And turn it into a true gift. Something that can be personalized. On site. At a craft booth. In seconds. Let's go through our five list. What is it? A small personalized aluminum flashlight. And how much does it cost? Costs about a buck. And there's very little or no additional material cost. And how hard is it to produce? Super easy. Once you've got your placement. Your settings. Ideally a jig. This would be a really fast product to produce. And what would we sell it for? Probably between five and eight dollars. By itself. But I'd do a two for ten deal. But honestly I think it gets more interesting. When you start putting it inside a bundle. Who's gonna buy it? Parents. Grandparents. Campers. Scout groups. Kids. Halloween events. But once you personalize it. A whole lot more. And that's the lesson. You don't need the world's most original blank. Sometimes you need an ordinary product. With a clear reason for someone to buy it. Like Halloween. Christmas. Like trick-or-treating. At night. Halloween. Throw this on a little kid's wrist or something. Stocking stuffers. Oh yeah. Stocking stuffers. I mean you need a flashlight. Who doesn't need a flashlight? Product number six. The bundle builder. And then we have our mini tote. On its own. Fine. A cute little bag. But I think that's the wrong way to look at it. This becomes more valuable when it holds something else. Like some wiggle bottom nightmare gang. Some candy creepers. The flashlight. Some candy. Now you've made a Halloween gift set. And bundles can raise a perceived value of really simple products. A few inexpensive products might not feel like much individually. But put them together in a good presentation. And suddenly it feels like a gift. Packaging isn't always something you throw away. Sometimes the packaging is part of the product. And you can engrave on canvas. But what we found during our testing. Was that this particular canvas bag that we included. Cannot be engraved on. So real natural canvas can be engraved with your laser. However we were not successful with this particular bag. But this might be great for something like. The UV printer with the soft inks. UV DTF. DTF or sublimation. So let's talk about building a Halloween product line. So here's what I take away from all this. Don't go to your next craft show with 20 versions of the same product. Build products that do different things. Give me one thing that stops people. One thing they have to touch. One easy impulse buy. Something functional. Something for their home decor. Something that's an obvious gift. And something that you could turn into a bundle. Now you've got different price points. For different customers. And different reasons to buy. And that is a product line. Not just 20 Halloween signs. Now we mentioned earlier. That these designs came in our August. Summerween laser loop box. And these files were exclusive to the people who purchased that box. And we don't take files from the past box. And just turn around and sell them separately. That's kind of the point. Every month subscribers get a new product niche. New materials. Products. Exclusive designs. And a whole bunch of ideas for what you can do with them. So if you're watching this thinking. Man I would have liked that box. Don't miss the next one. We will put the laser loop box link down below. Go check out what we're doing. And get in before the next mission closes. And in the meantime. Which one of these would you actually make in your booth? Don't just tell us which one's the cutest. Tell us which one you would actually make 50 of. Leave me a comment down below. And I'm about out of time. I gotta go make 50 more of the Wiggle Bottom Nightmare Gang. You gotta go. I guess time to leave. See you in the morning. We gotta go. And a big thanks to the Make It Mafia. Alexa! All right. We will see you next time.