For Business Inquiries: [email protected] Timestamps: 0:00 - Intro 1:02 - The hidden intelligence certificate that bridges the massive data gap 2:25 - Who this secretly profitable path is perfect for 3:19 - The perfect 10 opportunity nobody sees coming 3:47 - Free workshop reveal: The content advantage blueprint 4:47 - Advanced analytics secret that puts you in the elite tier 6:52 - The automation certificate that separates great from good 8:08 - Rare coaching program spots opening (limited availability) 9:39 - Security certification strategy most people miss 10:24 - The AI essential that makes you instantly more valuable 11:34 - Modern job market hack using artificial intelligence 12:09 - The hybrid personal brand method ---------- SALARY DISCLAIMER: All income figures presented in this video are sourced from Glassdoor reports as of 2025. These represent reported salary ranges for full-time positions, which may differ from freelance, contract, or part-time opportunities discussed. Actual earnings vary significantly based on experience, location, skills, hours worked, and current market conditions. The figures presented represent potential earnings according to third-party sources, not guaranteed results.
These videos are for entertainment purposes only and they are just Shane's opinion based off of his own life experience and the research that he's done. Shane is not an attorney, CPA, insurance, or financial advisor and the information presented shall not be construed as tax, legal, insurance, safety or financial advice. If stocks or companies are mentioned, Shane might have an ownership interest in them. Affiliate links may be present, the offers and numbers presented may change over time so please make sure to confirm that the offer is still valid. Some offers mentioned may no longer be available or they have been changed. Please don’t make buying or selling decisions based on Shane’s videos. If you need such advice, please contact the qualified legal or financial professionals, don't just trust the opinion of a stranger on the internet and always make sure to do your own research and enjoy this family friendly content.
Sources and further readings for jobs and college degrees: bls.gov(bureau of labor statistics) nces.ed.gov(national center for educational statistics) payscale(provides information on jobs and degrees)
All right, guys, it's time to talk about the elephant in the room. Everyone's obsessing over
the same Google certificates, IT support, data analytics. You've heard it all before and people
have talked about it a million times, but here's what they're not telling you. Google has quietly
been releasing new certificates that almost nobody talks about. And these are ones that can directly
lead to high paying jobs. And today I'm going to be showing you five Google certificates that are
flying under the radar, but shouldn't be. And these are cheaper, more accessible alternatives
that actually can get you hired. So grab a snack, gently tap that like button, sit back,
and prepare to be impressed by what Google's really been up to. Now, by the way, quick
obligatory disclaimer, the salary figures I mentioned come from sources like Glassdoor.
These are average estimates, not guarantees. And your actual salary can vary depending on
your experience, location, or the company that you work for, as well as many other factors.
So use these numbers as a general guide, not a promise of what you'll earn. And as always,
make sure you do your own research. All right, certificate number one is the Google
Business Intelligence Professional Certificate. And this teaches data modeling, data warehouses,
dashboards, and stakeholder reporting. It's four courses in total, and you'll work hands-on with
SQL, BigQuery, Tableau, real visualization tools, and real reporting projects. And they say that it
takes under two months at about 10 hours per week, but it's probably a lot faster than that. And it
is self-paced, so you can do it whenever you have some free time. Now, here's their market reality.
Data is the new oil. Companies are drowning in data, but they can't make sense of it. There's
a massive gap between data collection and data insights. And that's where BI professionals come
in. And the demand is exploding. Every company needs someone who can turn raw data into business
decisions. Healthcare, finance, retail, manufacturing, they all need BI analysts.
And here's why nobody talks about it. First, you get portfolio-ready BI artifacts. The exact data
models and dashboards employers ask for. Second, it maps directly to BI analyst roles. SQL,
BigQuery, Tableau, that's what they want. And third, it's newer than the famous data analytics
cert. Less content on YouTube, less LinkedIn posts. And so therefore, it's more rare, and it helps you
stand out even more. And it's a heck of a lot cheaper than a $15,000 to $20,000 bootcamp that
takes six months full-time, or a computer science degree that will probably take you four to five
years and cost you $100,000. Now, by the way, I'll put it down in the description in the pinned
comment below. You can check it out. And to see who it is perfect for, well, it's basically anyone
with basic Excel skills. Maybe you're an accountant, a marketing coordinator, an operations manager.
You already understand business logic. You just need the technical tools. No coding background
required. Just curiosity about data and business problem solving. And according to Glassdoor,
business intelligence analysts make $93,000 to $147,000 a year. Now, Coursera does cost $49
a month. But if you click the link in the description in the pinned comment below,
you get a seven-day free trial. You can try it out completely risk-free. And they actually have
scholarships that you can apply for. And especially if you're in a bad situation where you don't have
the money, you can apply for those scholarships. And a lot of the time, you are going to get
accepted. Additionally, many of the courses and certificates on Coursera, you can audit for free.
But if you want the certificate, you do have to buy it. But overall, this is a fast,
practical bridge into BI analyst work with employer-friendly artifacts. I really like this
one. I'm going to give it a nine out of 10 opportunity score. Now, there's only one thing
in my opinion that I'm going to give a perfect 10 out of 10 opportunity score to, and that is
creating a hybrid personal brand. This is exactly what I've done and many of my students have done
to secure their dream jobs, establish themselves as an expert in their field, start a side hustle,
and even start a full-time business making tens of thousands of dollars a month. And this Tuesday
at 9 p.m. Eastern Standard Time, I'm telling you how you can do this and how you can use AI to do
it in as little as one hour per week. All right, quick break. This Tuesday at 9 p.m. Eastern Time,
I'm hosting a free live workshop called the YouTube Content Advantage for Making Money.
If you've been struggling to find your YouTube niche or you don't want to spend months or even
years building a channel around something that isn't profitable or just doesn't work for you
in general, then this workshop is for you. Because for everyone who shows up live,
I'll be giving away the Hidden Niche Finder 2.2. This is the most advanced version of my GPT-powered
niche validation tool yet, and it's designed to help you instantly test and uncover profitable
YouTube niches before you invest your time, money, and effort into the wrong one. And it's
the most refined data-driven version so far, and I'll be giving it away completely free,
but only during this live workshop. So attend the free live workshop by clicking that link
down in the description and the pinned comment below to grab it. You'll also be able to ask me
questions live, so I look forward to meeting you. Oh, and just a heads up, this will be probably
one of the last times I'll be giving away a version of the niche validator for free,
so make sure you click that link and show up to the workshop. Make sure you put in your calendar,
and I look forward to seeing you there. Now back to your regularly scheduled programming.
All right, certificate number two, Google Advanced Data Analytics. Now, this is not the other Google
Data Analytics certificate that I've talked about many times on this channel that I really love.
This is the one that you take after that, and this is going to be covering advanced statistics,
Python, machine learning basics, end-to-end analysis, and it's seven courses in total.
You'll do Python programming, regression analysis, machine learning, plus an advanced
capstone project, and it says that it takes three to six months, but it is self-paced.
Generally speaking, you can finish it a little bit faster than what they say,
and the market context here is huge. AI and machine learning are everywhere now,
but most people only know the basic data analysis stuff, and honestly,
most people don't even know that, and this puts you in the advanced tier if you are able
to understand this, and companies need people who can build predictive models,
run statistical analysis, and handle complex data sets, not just make basic data charts and graphs,
and we're talking about roles that didn't exist 10 years ago. We're talking machine
learning engineers, data scientists, advanced analytics consultants, and the supply is tiny
compared to the demand. Now, here's why nobody talks about it. First, it's heavily Python and
machine learning, and it's a big step above the intro data analytics cert. Second, it maps to
advanced data analyst interviews, even junior data scientist roles, and third, it's newer,
fewer creator reviews compared to the beginner cert. Now, data science boot camps are going to
run you $20,000 to $30,000. They're also usually going to take around nine months. A master's in
data science is going to be $80,000 minimum, and it's going to be two years of your life on top of
your bachelor's degree, and this certificate teaches the same Python and ML fundamentals
for a fraction of the price. Now, is it exactly equal to a boot camp or a master's degree? Of
course not. It's a different tool. Different situations call for different tools. Now,
maybe you've done basic analysis. You've used Excel or SQL, and maybe you're comfortable with
numbers and logic. Then you don't need a math PhD, but you should enjoy problem solving,
like figuring out patterns, and this is for you if you want to go beyond basic reporting into
prediction and modeling. So yeah, data analysts make about $71,000 to $120,000 a year, lots of
jobs down the line that pay much higher than that, and this is $49 a month. So, if you've already
taken the data analyst one and you want to level up your skills, this one is highly recommended.
All right, next one is the Google IT automation with Python. Now, this is one that you might have
heard about. It's a little more well-known than some of the others that I talked about on the
list, but yeah, if you're already in an IT-related role or if you're trying to get in an IT-related
role, this is going to help you stand out to either land that first job or even get an upgrade
to a better job or get a raise, and this teaches scripting and automation, but also Python
programming, Git, Linux, troubleshooting at scale, and it's six courses. You'll learn Python
scripting, Git and GitHub, configuration management, automation projects, and it usually takes three
to six months. Plus, it's self-paced. Now, here's what's happening in IT right now. Everything is
moving to the cloud. Companies are managing thousands of servers, millions of devices,
and manual IT work is dying, and the future belongs to IT professionals who can automate,
write scripts, manage infrastructure with code, and traditional point-and-click IT support is
getting replaced by robots, but most IT people don't know how to code. They're stuck doing manual
tasks that could be automated, and this certificate bridges that gap perfectly. Now, here's why nobody
talks about it. First, it's an underserved niche. IT plus Python. Most coverage is either peer coding
or basic IT. This one is a mixture of both. Second, it fits directly into system admin and IT support
level two automation tasks, and third, it quietly boosts interview stories with scripting wins.
Quick break. This video is sponsored by me. Most of you don't know that I actually have my own
coaching program on personal branding and then growing and making money on YouTube, and this
is good for complete beginners, maybe even people who just want to get a job by growing their
personal brand, all the way up to people who are very advanced on YouTube, and they get to work
directly with myself and my team to help them reach their goals. Now, we are opening up three
to five spots, and this is pretty rare. We usually don't have these open. We usually only limit them
to select people, but we're opening up three to five spots, and you can check those out down the
description and the pinned comment below, and in this program, you'll get to work directly with
myself and other people who are highly successful on YouTube. Just as an example,
Sean was able to go all the way from being stuck, not making very much money on his channel, to
making over $500,000 a month. Now, that's an example of one of my more advanced students,
but there's lots of examples of people who started off from scratch, and they got to 5K a month,
10K a month, et cetera. So, check that out down in the description and the pinned comment below.
So, compare this to other grads. A computer science or IT degree is going to take you like
four or five years, and it's going to cost a fortune, and it teaches mostly theory. An IT
bootcamp is probably going to cost around $10,000, and it focuses on networking and hardware,
which can be valuable, but not always. This gives you the exact skills that separate good IT pros
from great ones, automation and scripting. So, yeah, no-brainer. It'll set you apart.
It'll make you look really good, and those two skill sets just go together so well,
and systems administrators make $89,000 to $138,000 a year, and again, linked in the
description in the pinned comment below. Check it out. All right, the next one is the Google
Cybersecurity Professional Certificate. Won't spend too much time on this, but a lot of people
don't know about it for some reason. I hear people talking about a lot of the other ones,
but they don't know about this one. This one is really good too, and cybersecurity in general is
a super valuable skill set. I will say with this one, it likely will not land you a job on its own.
You will likely have to get CompTIA Security Plus or other CompTIA-related certs to land a job,
but it can get you started in the right direction, and cybersecurity has an
unbelievable amount of demand, and it's also really safe to outsourcing because,
generally speaking, people like to hire cybersecurity professionals from their
own country for obvious reasons. So, yeah, really good one. Not going to spend too much
time on it. Cybersecurity is big brain stuff, but if you're the type of person who likes it,
then you like it. Definitely look into it. Next certificate is the Google AI Essentials
Career Certificate. Now, I really love this one because it's a short practical program to boost
productivity with AI, but I think it looks really good on your resume as well because just about
everybody in any business out there knows that just about every business is trying to embrace AI
right now. Hiring managers know it. Recruiters know it. Business owners know it. Everybody knows
it, and so if you learn this, it shows that you're proactively trying to embrace AI and learn it,
and this is going to teach you prompting, responsible use, day-to-day workflows,
et cetera, et cetera, and it's five short courses, and it's under 10 hours total.
It says it'll take you one month at one hour per week. I bet you could knock it out in a weekend,
and the reason nobody talks about this is because there's a lot of AI certs out there,
and there's no company that's kind of put themselves in the position as that gold
standard one, right? But Google is a highly respected company, and so it's never a bad
idea to take one of their certs, and the thing is is this is an add-on to literally any career
that you're doing. You can use AI to boost any career out there, and you're probably going to
find a bunch of different things that take you, I don't know, like an hour a day that you could
be doing in five minutes a day using AI, and that is how you make yourself more valuable in this
modern job market. Speaking of using AI to make yourself more valuable, it used to take probably
a full-time job or multiple full-time jobs because you'd have to hire a team to make content
and build your personal brand on social media. That is until I invented the hybrid personal
brand, which is where you utilize AI and the concepts of building a personal brand to achieve
your dreams using social media. This is going to help you to network, get your first job, get a
remote job, get your dream job, start a side hustle making a few thousand dollars a month,
or even start a full-time business using social media and building it with your personal brand,
and most of all, it's going to help you to become an authority in your space. I'm going to be
teaching you exactly how to do this Tuesday, 9 p.m. Eastern Standard Time. You absolutely cannot
miss out on it. This is one of the biggest opportunities that you're ever going to have
in our entire lifetime, and I'm doing it completely free. I'm telling you guys exactly how to do it
completely free, so don't miss out on it. Click the link in the description, the pinned comment
below. Tuesday, 9 p.m. Eastern Standard Time. Make sure you put it on your calendar. Make sure
you set reminders, and I'll see you there. You can ask me questions directly, and I look forward
to meeting you. Additionally, check out all of these other Google certs, because I made a Google
certificate tier list video about a year ago or so. Check them out by clicking right here.