Unleashing the Power Within: A Journey to Self-Discovery and Personal Growth with JC White

I think it really comes down to, for one, just trying to get better every single day. Not really focusing on being perfect, but focusing on progression. There's a thing that I say to my clients as well, progression over perfection. So as long as you get 1% better every single day, and even though this may sound strange, it's true, your competition doesn't matter. Like you can't control what they do. You can't control how hard they train, how well they eat. So it's best to just put all the energy and focus on yourself, so that you could show up as the best version of yourself when it's time to compete. Then it just comes down to just believing in yourself. If you did all the work, and if you didn't cheat the process, and you show up on game day, even if you're nervous, even if you're uncertain, the instinct takes over, because you have put in that work to get there. So it's really just about being into the process, trusting and believing in yourself, and just trying to get better every single day. Welcome to Super Entrepreneur's Podcast. Today, we have with us J.C. White. J.C. is the founder and CEO of T3 Body, an online science-backed fitness coaching and consulting company to help entrepreneurs become the best versions of themselves. The former professional bodybuilder is a two-time powerlifting California state champ. Welcome, J.C., my friend. Thanks, brother. Thanks for the warm introduction. Oh, no, it's my pleasure. It's great to have you. I see. That's incredible. I used to work out back in the day as well. And I just got back into it a few weeks ago, actually. Past a few years, I was on and off. I just got really busy, and I became a lot more free of time in the last year or so. So I just started back. Was it a New Year's resolution, or how did you find your way back? No, just one of those goals I had to get back into it. And just going through the list and one of those things that was coming. I was getting to it, so it was just the timing. Nice, man. It's good to have you back in the community. Thank you so much. How did you get into it? It was after I got done playing basketball, and I needed another athletic and competitive outlet. And training was just another way to express that. I've always been like a physical sport person, played sports all my life. This was another way for me to be able to do it. Because if not, if I'm not competing in something, whether it be business or something athletically, I lose my mind. Wow, that's awesome. So you still consistently work out? Yeah. Now, the goals have changed now. I'm not competing to get on covers of magazines anymore, to win bodybuilding competitions or poly competition. It's more so that now my body can serve me, and I can be the best leader for my team. I can make the best decisions for the business. So it's definitely a different way of training. I'm not in the gym two or three hours a day anymore. I'm in the gym 30 to 50 minutes tops. So it definitely has a compounding effect. I don't have to do all that to maintain the look anymore, which is great. But yeah, it's just a different style of training now. It's more to be a better entrepreneur and a leader. That's awesome. It takes a very strong mindset to become a champ in that industry. Is there something that you can share what you did, or what you were doing, or what you were going through to be able to be consistent and have that drive to be a champ? Yeah, that's a great question. I think it really comes down to, for one, just trying to get better every single day. Not really focusing on being perfect, but focusing on progression. There's a thing that I say to my clients as well, progression over perfection. So as long as you get 1% better every single day. Even though this may sound strange, it's true. Your competition doesn't matter. You can't control what they do. You can't control how hard they train, how well they eat. So it's best just to put all the energy and focus on yourself, so that you could show up as the best version of yourself when it's time to compete. Then it just comes down to just believing in yourself. If you did all the work, and if you didn't cheat the process, and you show up on game day, even if you're nervous, even if you're uncertain, the instinct takes over, because you have put in that work to get there. So it's really just about being into the process, trusting and believing in yourself, and just trying to get better every single day. Yeah, and the faith is a huge component in this, right? Having faith of your capabilities. 100%. Yeah, 100%. And there's a lot of things that I always, and when I'm speaking to other entrepreneurs about the fitness process, that's really good for business too as well, because you can't control your competitors and your industry. You can't control the new products or services they roll out. You can't control how they may lead their team. But what you can do is control yourself, your emotions, your actions, and how you show up every single day. If you just focus on that in itself, and you give it enough time, and stop looking at things on such a short time horizon, two weeks, or four weeks, or even eight weeks, but like a year or two, like I promise you, you'll end up way further than you ever thought you would. Yeah, and these skills that you possess are quite, they're very beneficial in the business world as well. Very transferable skillset, 100%. So what inspired you to launch T3 Body? To help more people, quite honestly. I was working with a handful of clients in Los Angeles. That's where I moved out from Michigan after I graduated Michigan State University. And it was just a small 15, 20 people, a high-end type of client, but I wanted to help more. I wanted to have greater impact. And I felt like what I was doing was really different. It was really unique. And the results my clients were seeing, even in their 40s and 50s and 60s, some of them, were like nothing they'd ever seen before. So I felt like it was my duty and responsibility to bring this to the masses and to help as many people as possible, or else I would have been not living up to my full potential and what I was capable of. So that was the real reason behind starting it. And then I'm just a competitive person, so I don't think I'll ever be satisfied with the status quo. There's always the next marker and something else to achieve. So what kind of tips can you share for a 50-year-old that is somewhat active and he wants to get in a better shape, but lacks time? What can you start doing immediately to start experiencing some sort of a change that motivates them to hire someone like you? Yeah, I would first say to start off with something that's going to give you small wins. So even if it's just... Yeah, exactly. If you're drinking a few times a week, maybe just cut that back down to two times a week, right? So if you're drinking four or five, cut it down to two. If you're not exercising at all, just start off by daily walking, whether it be 10 or 15 minutes. And then if you tend to eat out six or seven days a week, cut that down to three. That within itself, you should see some movement on the scale and that will help you to start to build some momentum and some more positive energy in that direction so you're ready to take on even a bigger commitment level and want to see greater results. And you'll start to feel better too because a lot of the foods that we eat today are not the best. And then obviously drinking has its effects on the body. Doing that within itself, you'll start to feel better and you'll start to say, what if I actually went to the gym now two or three days a week? What if I actually started to tighten up my nutrition even more? And I promise you the effects of that and doing it correctly will feel like you're getting that super serum cocktail that Captain America got. When everything was done correctly, you'll start to feel stronger. You'll start to feel more like your mental sharpness will be better. And that's where it starts to really become an addicting process. And you see these guys in their 50s and 60s really get into this because they start to feel like how they did in their 20s. Yeah. Like I can relate to that because I made an advanced commitment to cut out sugar. And so I just did that one thing and fried food. So fried food and sugar, I cut out. Yeah. And it's been my, it's almost my, I guess, third week now. And I just feel so much better. Like I just feel lighter on my feet. I feel more energy. I started jogging. Overall, it provided that push that I need to even take it to the next level. That's awesome. So you had some like qualitative feel. Do you see any movement on the scale or anything like that? Or do you feel like more intertied to as well? Yeah. I never checked the scale. Like my entire life, even when I was working out regularly in the gym, I never actually stepped on the scale. I just went within just how I felt, how the clothing felt. No, that's awesome. Yeah. I should check. Don't let it get in your head. What I always encourage people to do is get multiple scale weigh-ins throughout the week, get the average and do the same thing for the next week. So you have an average because it's always going to be high throughout the week. So it is recommended to check the weight scale. Yeah. Yeah, for sure. Cause you know, if you're moving in the right direction, you will see some type of movement on the scale. So I think of it as that if I'm, because muscle has memory, right? So if I, back in the day, I was pretty big. So if that muscle's becoming more alive again, won't it deceive me, the weight scale? If I might not move, but I'm feeling lighter because my muscle weight is increasing. That makes sense. Yeah. If you're definitely in a gym and you're lifting weights like you, maybe like you used to, there will be some muscle that will come back to you. And that's where progress photos will probably be beneficial to as well. Because not only will you have an actual, like true measurement that can't not be adjusted at all, but you have to have something where you can compare. And that will be kind of like the telltale of everything. So if the scale isn't moving, which is a significant difference in the photos, then keep going in that same direction. That's awesome. So what do you believe are the most important elements of fitness for entrepreneurs? Getting blood work done is 100% important. Sorry? Not just getting blood work done. So your blood work. Blood work. Okay, yes. Yeah, that's 100% important because it helps you to understand exactly what's going on with your body. So therefore you can take supplements and you can eat according to that to see results faster. That's why blood work is so important. And that's one of the main pillars in a T3 body program. The next thing is focusing more on your lifestyle, not just any type of fitness program. So what that means is there's a lot of cookie cutter programs out there that just do this, do that. And it's not really customized for an entrepreneur or a really busy person's lifestyle. If you focus on the lifestyle first and make sure that what you're doing is something that you can see yourself doing long-term, it's not if you're going to see results, it's just when. So you just need to just, if you focus on those two things, get blood work done and do something that's easily integratable into your lifestyle, you're going to win at this. That's the first time I heard the blood work. This is a really important part to understand where a person is when you start a program. 100%. Yeah, 100%. Especially for like men, right? The number one killer of men in America is heart disease. About one in four deaths are caused by it. Nearly a million deaths every single year are caused by heart disease. It's for the most part, for a majority of people, it's easily preventable. If they just saw, it's called a lipid panel. You can look at where your cholesterol is and you just stop eating as much saturated fat. So that's like fatty cuts of pork or beef and the crappy foods that we all know. Increased fiber is so important for so many functions in your body and increased omega-3s. So that's like cold water fishes, like avocado and flaxseed too as well. So cold water fishes would be like salmon and stuff like that. So do those things alone. Your lipid profile will look so much better. You'll be much happier and so will probably your doctor and you'll live a longer, healthier life. So you don't have to be on all those crappy medications to do it as well. Yeah, that's so true. Amazing. JC, what are your thoughts on keto for men, for example, over 40? I hate it. Oh, I had a feeling, I had a feeling. I just wanted to ask and see where this goes. Yeah, no, I absolutely hate it. We've even made content, adamantly going to oppose it to it. So here's why. So keto is a high-fat, high-protein, low-carbohydrate diet, right? And what people tend to eat, they're banging out ribeyes and bacon and butter. And while that might sound great, those foods are high in saturated fat. Saturated fat is what's going to drive up cholesterol, which I was just talking about, which is a strong correlation between that and heart disease and those numbers I just told you. So with that being said, and a lot of guys do it, you're like, the gun's already loaded, now you're just pulling the trigger, right? As opposed to going against, going with something that's going to work better with your body. That's why blood work is so important because if you do have high cholesterol and you stack keto on top of it, your blood work is going to look terrible and then you could potentially do way more harm than extra damage. Yeah, so I'm not a fan for keto. Only in specific scenarios, like if somebody has cancer, unfortunately, it makes a little bit of sense, or like a short-term intermission, maybe a six- to eight-week time period. But long-term, I'm not a big fan for keto for a lot of people. So JC, for a busy entrepreneur, what are your thoughts on, for example, skipping a meal? Intermittent fasting, for example. Not the keto, but intermittent fasting. So instead of not eating breakfast, not eating lunch, and then eat at four to between four and six, a wholesome meal, drinking a lot of water throughout the day and some tea and coffee. What are your thoughts on that? Yeah, that could be a fantastic strategy, especially for cognitive function. We just have to make sure when you are getting to that meal, if you want to be sharp throughout the day, that is great. And that is something I suggest for definitely my guys who have a lot of responsibility on their hands and they have to be sharp. But you just have to make sure when you're actually eating that meal, it is with the right things in it. So you're giving your engine, think of it like a car, the right fuel to actually make it go. No, that's a fantastic strategy and it makes a lot of sense for guys in that scenario. That's great. Like a meal with high fiber, not a fatty meat, but some vegetables, that kind of meal, do wonders. Absolutely. Yeah. So like a perfect example of a dish would be like some salmon, some quinoa, and like some mixed vegetables. Be a beautiful meal to have at that time. Amazing. Love it. Thanks, JC. Can you share an example of a successful transformational story that came out of a T3 body? Yeah, absolutely. There is quite a few, but I... Top one. Yeah, you'll have your favorites. It was a gentleman out of Houston, Texas. His name was Damien. He was a father of two. He was a custom home builder. He worked with us for about two and a half, three years. And when he came originally into the program, he was about 220 pounds. Tried everything, keto, intermittent fasting, all that stuff, never really necessarily worked. And was like relatively knew his way around the gym a little bit. Fast forward, after the first four months of working to us, he got down to about 182 pounds. He was deadlifting close to 500 pounds. Keep in mind, this is a guy who was almost 50 years old, deadlifting 500 pounds. Benching close to 400 pounds, I believe 365 was what he was doing. Blood work drastically improved. And he just, he felt better and stronger than he ever felt in his life. And then actually when he was 182 pounds, he was eating more food than he was at 220 because of the effects the program had on his metabolism. So he saw a huge benefit on that. So imagine that, you lose like 40 pounds, you're stronger than ever. And now you're eating more food than ever. It just sets you up for long-term success so that you never actually blow back up to that weight before. He was definitely one of my favorite clients that we ever worked with. He was, his commitment to excellence and just wanted to be the best version of himself. Like we immediately clicked and we saw some incredible results. Yeah, I love those clients as well. They're like, they're the cream, right? Because if you have someone go in it and just love it and all in, following instructions, have passion towards it. If you have that positivity about the end result, it just makes everything much more easier. A hundred percent. Yeah. A hundred percent. And I can appreciate the clients who aren't as easy to work with in some ways because it's- You just need extra help. Yeah. A lot of times it's, we get in our own way of the things that we really want. And it's always look at, I tell my team too as well, it's our responsibility as coaches to help people get out of their way. Yeah. So a lot of the time, it's not about the training program. So the workouts, not about the nutrition. It's about actually us going in to your mind a little bit and getting all the BS that you may tell yourself on a daily basis or the things that's holding you back out of the way. So you can really step into the person that you actually really want to be. And those are super rewarding and gratifying too as well. They just take a little bit more time to complete. Yeah, that's so true. And that's one of the main paradigms that a person needs to work on is get out of your own way. Yeah. Sometimes we cause more harm to ourself than necessary. And coaching and mentorship is the key for that. A hundred percent. It's interesting. We come across some of these guys who are really successful with their business, have an amazing family, but they just always treated their body like crap. And what we helped them do was to take that same mindset that they've done in their business, like that strategy, that commitment to excellence, like not quitting, persevering, like all these things, and then help that to transfer into their fitness life. And that is where the secret sauce is getting them to take that mindset and that execution and putting it there. And they see results like never before. That is part of that process of getting people to move out of their own way. Awesome. Love it. JC, I appreciate you. I appreciate the fact that you came on our show to share your message. It was a pleasure speaking to JC. Keep in touch. Anywhere we can help, let us know. Audience, thank you so much for joining us once again. Appreciate you. And appreciate you for helping us grow because really without you, we have nothing. Thanks again. And thank you, JC.