For Business Inquiries: [email protected] ---------- SALARY DISCLAIMER: All income figures presented in this video are sourced from Glassdoor reports as of 2025. These represent reported salary ranges for full-time positions, which may differ from freelance, contract, or part-time opportunities discussed. Actual earnings vary significantly based on experience, location, skills, hours worked, and current market conditions. The figures presented represent potential earnings according to third-party sources, not guaranteed results.
These videos are for entertainment purposes only and they are just Shane's opinion based off of his own life experience and the research that he's done. Shane is not an attorney, CPA, insurance, or financial advisor and the information presented shall not be construed as tax, legal, insurance, safety or financial advice. If stocks or companies are mentioned, Shane might have an ownership interest in them. Affiliate links may be present, the offers and numbers presented may change over time so please make sure to confirm that the offer is still valid. Some offers mentioned may no longer be available or they have been changed. Please don’t make buying or selling decisions based on Shane’s videos. If you need such advice, please contact the qualified legal or financial professionals, don't just trust the opinion of a stranger on the internet and always make sure to do your own research and enjoy this family friendly content.
Sources and further readings for jobs and college degrees: bls.gov(bureau of labor statistics) nces.ed.gov(national center for educational statistics) payscale(provides information on jobs and degrees)
Look, the job market is brutal right
now. Companies are getting hundreds of
applications for a single position, and
you need an edge. And these sevens that
I'm about to share, they're like
strapping a jet engine to your resume.
But here's the deal. I'm not just going
to list some random searchs and call it
a day. I'm going to tell you exactly why
each one of these matters, how to
leverage it, and the inside tips that
nobody else is talking about. So, if you
appreciate me making this type of
content, let me know by gently tapping
that like button, and let's jump into
it. All right, first one we're going to
talk about is the Google project
management certificate. And let me be
real with you, Google could put their
name on a course about watching paint
dry and employers would still be
impressed. And this is the dirty little
secret of the certificate and
certification and course world. When it
comes to CS, only 20% of the value
actually comes from the information in
theert itself. And 20% might be
generous. At least 80% of the value
actually comes from the perception of
hiring managers and decision makers. So
sometimes I'll see comments like, "Oh,
this course from this company was better
or that C from that company was better."
And yeah, the information might be
better, but the information is only a
tiny percent of the value of aert. What
really holds weight is the brand name.
And probably the most powerful brand
name in the cert industry right now is
Google. And this particular one, the
Google project management, covers
everything from agile and scrum to
traditional project management
methodologies. And the cool thing is
these skills transfer across any
industry. Doesn't matter if you're in
tech, construction, healthcare, or
freaking underwater basket weaving. And
here's my pro tip that almost nobody
tells you during interviews. Don't just
mention that you have this. Come
prepared with specific examples of how
you'd apply these PM methodologies to
their challenges and research the
company beforehand. If they're having
issues with product launches, then tell
them how you'd use agile to improve
their process. Make it concrete. Make it
real. Now, another thing I'm going to
mention about thisert and pretty much
all of the other ones that I'm going to
mention on this list is they integrate
directly with LinkedIn's certification
section and they include a digital
badge. And you can even upload that
you're in the process of taking it onto
LinkedIn. So, make sure that you do that
because a lot of the time hiring
managers and recruiters will actually
search using the searchs and that's yet
another way that they can discover you.
Now, by the way, I'm going to reveal a
bunch of really good certificates in
this video and many of them you can
actually take or audit completely free.
But usually if you want to get the
certificate itself, it is going to cost
you a small amount of money. Corsera,
for instance, charges $49 a month. With
that being said, I have a master list of
courses, certificates, and
certifications that are either
completely free or extremely affordable.
And I update this master list as people
try them and report good things and as
new ones come out. And you can check out
this constantly updating list by
clicking the link in the description and
the pin comment below. All right, the
nextert is the Google Data Analytics
Professional Certificate. Now, by the
way, with these Google professional
certificates, they say that it takes 6
months, but in reality, most people
report it takes one to two months max to
finish it. And usually those people are
just doing it part-time with a full-time
job on the side. So, this one is a
comprehensive dive into data cleaning,
analysis, visualization, and even R
programming. Now, why is this one
special? Because every company on the
planet is trying to be data driven right
now. Most are failing miserably because
they don't have people who actually
understand data. But with this on your
resume, you're positioning yourself as
the solution to their problem. And
everybody knows that data is basically
the new oil or gold. Like we've seen all
kinds of different news updates and
articles, etc. online. But here's the
real secret sauce. Most data analysts
suck at communication. They can crunch
numbers all day, but they can't explain
what it means to save their lives. And
even if they can explain it, it's hard
for them to actually communicate it to
someone who doesn't understand data. So
here's my advice. Focus on translating
data insights into business
recommendations. Practice explaining
complex findings to your non-technical
friends until they can actually
understand. And again, the certificate
has a direct LinkedIn integration. Make
sure you always do that. I've gotten
feedback from my students before that
they've actually taken these Google
searchs and recruiters and hiring
managers were literally reaching out to
them, but that won't happen if you don't
put it on your LinkedIn. Oh, and did I
also mention that Google has a career
certificates network? It's basically a
network of over 150 companies that hire
people who are grads of these. So, make
sure you take advantage of that as well.
Quick break. All right, listen. I'm
doing something that I've never done
before. For the next seven days only,
I'm giving away free YouTube channel
audits. Something I normally charge
$1,000 for. And in this audit, we'll
figure out where you are right now,
where you want to be. We'll make a plan
to get to where you want to be, and then
we'll see if we're a good fit to work
together or not. But here's the thing.
I'm only doing this for one week, and
then it's gone forever. And if you're
seeing this right now, click the link
and book your free audit before spots
run out because we'll only be doing this
for five people. But only do this if
you're serious about growing and making
money on YouTube. So yeah, book that
call down in the description in the pin
comment below and do it fast before the
spots run out and we'll see you on the
call. Now let's say you took that Google
data analytics and then you became a
data analyst but you want to level up.
Well, the next on the list would be
great for that and that is the IBM data
science professional certificate. Now
this isn't just some random online
course. This is IBM, one of the OG tech
companies. So putting their name on your
resume isn't a bad idea. And this
comprehensive program covers everything
from basic Python and SQL to advanced
machine learning concepts. So why does
it stand out? Because every company is
drowning in data but desperate for
people who can actually make sense of
it. And IBM is a heavyweight in the data
world. So whether you want to become a
data scientist or you just want to show
that you understand data science, this
is a great start to get. But here's the
thing. Don't just complete the modules
and think you're done. Real value comes
from the capstone project and building
out your portfolio. And most people
halfass this part. So don't be most
people. Take that capstone and use real
world data that's relevant to the
industry you're targeting. So if you
want to work in healthcare, analyze some
medical data. Finance, grab some stock
market info. Make it relevant. And when
the interviewer asks you about your
certificate, don't just say, "Yeah, I
know Python." Tell them about how you
analyze real patient outcomes or
predicted market trends. And then show
them the projects that you did. That's
the difference between getting a thanks
for applying email and an actual job
offer. And by the way, when it comes to
an advanced job like data scientist,
theert alone is not going to be enough.
You're going to have to work on your
portfolio. You're going to have to get
experience and it's also a really good
idea to network, but it's definitely
going to help you and it's going to give
you a base skill set. All right, the
next one is going to be the meta
front-end developer professional
certificate. Are you noticing a trend
here? Another big company that puts out
these and Facebook, I mean Meta is
terrible at a lot of things, but their
front-end development is actually top
tier. So this is a really good company
to learn this stuff from. And by the
way, the reason these companies actually
put theseerts out is because they could
not find enough people that had the
skill sets that they wanted that were
graduating from colleges or boot camps.
So they put these out because these are
the skills they want people to learn. So
it's more than just a hint. So this
comprehensive program teaches you HTML,
CSS, JavaScript, React, all the building
blocks of modern websites. But why does
this one hit different than the
thousands of other searchs out there?
Well, because meta-engineers build
products used by billions of people
every day. And when employers see this
on your resume, they know you've been
trained according to industry standards
that work at massive scale. But listen,
because here's where most people screw
themselves. They complete the
certificate, but they have nothing to
show for it. So again, make sure you
build out your portfolio. Make it clean,
make it responsive, and make it yours.
Especially when it comes to front-end
development, looks matter because
front-end means what the actual customer
sees. And when an employer asks about
your skills, don't just wave your
certificate around. Send them a link to
your work and watch their eyes light up.
And I've worked with literally thousands
of job seekers at this point. One guy,
for instance, I talked to just a few
weeks ago, he was trying to get a
front-end development job and I told
him, "Hey, send me your portfolio." He
sent me the portfolio and we looked at
it live. And when I tried clicking on
some of the links, it was private and he
had been sending this portfolio to
companies for a very long time. So, a
lot of people don't even have a
portfolio, but it blows my mind that
some people that even do have a
portfolio don't even look into it. They
don't put any thought whatsoever into
the looks or how it is. And this guy put
so little thought into his portfolio
that it wasn't even accessible. So,
don't be like that, right? Make sure you
make a really good portfolio. Now, you
might be watching this and thinking,
Shane, you know, all of the ones you're
talking about are either tech or
business related, and I'm not really
interested in tech or business, so why
should I take any of these? Well,
actually, there's really good
certificates outside of tech and
business as well. For instance, the John
Hopkins genomic data science
specialization. Now, this one is data
science related, but it's also health
related, too. And this is for my people
looking to break into biotech,
healthcare, or the pharmaceutical
industry. Now, this advanced program
covers genomic analysis using Python, R,
and specialized biioinformatic tools.
So, why does it stand out? Two reasons.
It's highly specialized knowledge and it
has the John's Hopkins name behind it
which is one of the most respected
medical institutions in the entire
world. But don't just sit on this
certificate. The biotech industry is all
about collaboration and research. So
join biioinformatics communities online.
Contribute to open source genomic
projects even if you're just doing it in
small ways. And that will give you a
massive edge. Employers in this field
don't just want to see your credentials.
They want to see that you're actively
engaged in the scientific community. But
you might be thinking, Shane, I get it.
You know, you've got tech, business,
you've got healthcare, but I'm not a
nerd. I'm an artist. So, why should I
get a certificate? Well, there's also
the Google UX design professional
certificate. And UX stands for user
experience. So, it's all about designing
beautiful websites, applications,
software, or interfaces. But not just
beautiful, also functional. And this
comprehensive program covers the entire
UX process, research, wireframing,
prototyping, and testing. And yes, it is
another Google search because their
design principles are considered
industry standard. And here's why this
stands out. UX is the perfect blend of
creativity and technical skill. And
companies are finally realizing that
good design isn't just about making
things pretty. It's about making
products that people actually want to
use and come back to over and over
again. So, this certificate signals that
you understand both sides of the
equation. But here's what will really
set you apart. Document your entire
design process for each project, not
just the final designs. Most UX
designers just show the finished product
and expect people to be impressed. And
although that's better than doing
nothing, you can do a lot better than
that. Employers want to see your
thinking. They want to see the messy
side, the user research, the ugly first
drafts, the iterations based on
feedback. So, show them how you think,
how you solve problems, not just what
you can make. Now, anyone involved in UX
design knows that a portfolio is
absolutely necessary, right? Portfolios,
you 100% have to have one. But most
people just show the finished product.
They don't show how they got there. So,
this is a way that you can set yourself
apart. And this certificate gives you
access to Google's career certificate
employer consortium and integrates with
LinkedIn. And those connections can be
just as valuable as the skills that you
learn. Now, you might be thinking,
Shane, I'm in a super niche career path
and I know exactly where I'm going and a
lot of these certificates don't really
apply to me. What's happening, guys, in
the editing process of this video and I
have an opportunity for a select group
of people. So these are people who are
serious about growing their personal
brand on YouTube. So basically we
figured out recently how to grow a
personal brand and combine all the
upsides of a personal brand with the
upsides of automation, right? Using AI,
using things like this to basically grow
your personal brand 10 times faster,
which in the past used to take decades
to do, and now you can do it
significantly faster. And you can do
this to get a better job. You know, we
work with beginners that just want to
get a better job with their personal
brand. You can do this to make money as
a side hustle. We work with a lot of
people like that. We can do this to make
more money. If you already have a side
hustle or a small business or if you're
already crushing it on YouTube, we can
help you crush it 10 times more. We've
worked with people like that as well. I
mean, I literally can show clients at
each level. People that we've gotten
from zero to over 10K, zero to like over
30K, uh, from like 1K per month all the
way up to 185K per month, from around
30K per month all the way up to over
500K per month. So, literally at every
single level, and it works for everyone
in every situation. With that being
said, we are only working with three to
five people and they have to be people
who are very serious, right? People who
are dedicated to making this work. So,
if you think you're that type of person,
go ahead and apply down the description
and the pin comment below and you can be
part of our group of 35 that we help.
So, see you there. Have a good one.
Well, here's one that will look
impressive on just about any resume out
there and that's the University of
Michigan Python for everybody
specialization. And this comprehensive
Python program takes you from what the
hell is programming to pretty advanced
concepts. And it has the University of
Michigan's computer science reputation
behind it, which is top tier. Now, the
reason I like this one so much is
because Python is one of the most useful
computer programming languages. It can
be used in just about every industry or
just about every company out there. And
Python is really everywhere now. It's
not just for tech companies anymore.
Finance, healthcare, marketing,
literally everyone wants Python skills.
So, this certificate shows an employer
that you are leveling up, right? You are
proactively learning new skills. And
this certificate proves that you know
what you're doing. But here's the thing
that most people miss. Employers don't
really care about certificates as much
as they care about what you can build.
So, commit to your course projects on
GitHub. Keep building them after the
course is done. A vibrant GitHub profile
with actual Python projects is gold. And
this is something that I tell my
consulting clients all the time.
Showcase the work, not just the
credentials. Show them the end product,
but also show them how you got there.
Now, like I said, there are tons of
searchs, courses, certifications, etc.
out there. Literally probably tens of
thousands by this point. And only a
small handful of them are actually good
and will actually move the needle when
it comes to helping you to get a job.
But luckily for you, I did all the
research for you and I've tried out a
bunch of these myself. Plus, I've
recommended them to my students and I've
gotten a lot of feedback and I have an
updated master list of the best ones
that are either free or extremely
affordable. And you can check that out
by clicking the link down in the
description and the pin comment below.
And also, if you're interested in more
entry-level search that can get you a
remote job, then check out this video
that I made right here.