Will US Consumers Snub ‘Upflation’? | Presented by CME Group

Thrifty Thinkers
Thrifty Thinkers
9 followers
Jul 31, 2024

US consumers are the target of a new sales strategy from some of the world’s biggest packaged-goods makers, as revenues in the $100 billion personal care and beauty market continue to nosedive. But it’s far from certain that the average consumer will fall for the "upflation" trend.