Timestamps: 0:00 - Intro 1:38 - The unexpected answer a 50-year-old never saw coming 2:02 - The hidden advantage older creators have on YouTube 3:48 - The proven idea method most beginners ignore 5:02 - Why YouTube has an edge over other platforms 5:21 - The Claude AI workflow for titles, thumbnails, and scripts 5:46 - The editing shortcut that simplifies the whole process 6:39 - What happened on the Mexico vacation 7:26 - The quiet strategy I recommend for every new channel 8:37 - The hidden setting that crashed his entire channel 10:37 - The dangerous truth about YouTube guru advice 11:54 - The secret niche method behind his channel 12:52 - The time-saving system behind his weekly workflow 13:22 - His first year on YouTube, revealed 14:41 - The big career move his channel made room for ---------- SALARY DISCLAIMER: All income figures presented in this video are sourced from Glassdoor reports at the time of editing. These represent reported salary ranges for full-time positions, which may differ from freelance, contract, or part-time opportunities discussed. Actual earnings vary significantly based on experience, location, skills, hours worked, and current market conditions. The figures presented represent potential earnings according to third-party sources, not guaranteed results.
These videos are for entertainment purposes only and they are just Shane's opinion based off of his own life experience and the research that he's done. Shane is not an attorney, CPA, insurance, or financial advisor and the information presented shall not be construed as tax, legal, insurance, safety or financial advice. If stocks or companies are mentioned, Shane might have an ownership interest in them. Affiliate links may be present, the offers and numbers presented may change over time so please make sure to confirm that the offer is still valid. Some offers mentioned may no longer be available or they have been changed. Please don’t make buying or selling decisions based on Shane’s videos. If you need such advice, please contact the qualified legal or financial professionals, don't just trust the opinion of a stranger on the internet and always make sure to do your own research and enjoy this family friendly content.
Sources and further readings for jobs and college degrees: bls.gov(bureau of labor statistics) nces.ed.gov(national center for educational statistics) payscale(provides information on jobs and degrees)
AI Generated·May contain errors
These are the real first-year results
from the one-person Claude AI business
that I helped my 50-year-old brother build.
29 days after starting this one-person Claude AI business,
he made $214 in a single day.
That's a $78,000 a year run rate,
and that means he went from zero to a full-time income
in less than one month.
And just last month, he had a record month
making over $18,000.
Now, here's why you should care,
because this is not a lottery story.
My brother Zach is 50 years old,
he spent 30 years in the trades,
and I lovingly call him technologically challenged.
This is a guy who used to call me
to fix stuff with his emails or his website
whenever something would go down.
And he also bought me an ice cream machine maker one time
and almost immediately broke it.
But that's okay, we still love Zach.
So in this video, I'm gonna be walking you
through his entire first year, the receipts,
the vacation where his friends went from roasting him
to refreshing his stats,
and the one innocent little setting
that crashed the whole channel on the way up.
And most importantly, I'm gonna show you
the exact system behind all of it.
Literally every single step from the ideas,
to the titles, to the thumbnails, to the scripts,
every piece of it powered by Cloud AI.
And if he can do this, you can do this too.
So if you appreciate me making this type of content
and you wanna see me make more of it in the future,
for instance, if you want me to post more videos
on my brother Zach or other people,
specifically telling their story,
then let me know by gently choosing that like button.
Let's jump into it right now.
Okay, so let me take you back to the very beginning.
My brother Zach spent 30 years working the trades
and he ran his own H-back business.
And the business was doing fine, but his body was not.
His back was going, his knees were going,
and he could feel the clock ticking
on how many more years of physical work he had left in him.
So one day he came to me with a question.
How do I make money without having to rely
on my business or my body?
Now, here's the funny part.
He fully expected me to tell him to get a desk job
or an online job or some sort of government job
or some sort of certification.
But instead I told him to start a YouTube channel.
And he looked at me like I told him to join the circus.
Every excuse started popping up in his head.
I'm too old, I'm technologically challenged.
I never posted a video in my life.
I'm in my fifties, no one wants to listen to a 50 year old.
But here's what I told him.
And I need you to hear this too.
People on YouTube are starving for advice
from somebody who has actually lived the thing
that they're searching about.
And most of the people that are making content on YouTube
are young and they have no experience.
So it's actually easier for you to start a channel.
In fact, it's significantly easier
if you're on the older side
because there's a supply and demand imbalance.
There's not that many people with experience making content,
most of the people making content are young
and they don't have any wisdom or experience.
And there's a lot of demand for people
that are on the older side that are making content.
And so I do this for a living.
So I asked him to trust me and he trusted me
and he recorded his very first video using the system.
YouTube and building your personal brand
just got 10 times easier and nobody's talking about it.
And the reason it got 10 times easier is because of AI
and specifically Cloud AI.
And that's what we're gonna be talking about
in this week's live training that we're doing.
Click the link down in the description
in the pinned comment below.
I will be there.
I'll be answering questions before, during and after.
We'll also be giving you an AI
that's been designed to help you pick your niche
if you don't have one in the first place
or if you already have one,
it's gonna help you make it 10 times better.
So we worked very hard on this AI.
People absolutely love it.
We've literally gotten hundreds of comments
from people that love it
so you do not wanna miss out on it.
And if you're watching this in the future
for whatever reason,
or it's already past the time of the live training,
still click on that link
because we will be having more live trainings in the future
and you will be the first person to know
cause it'll put you on a wait list for that.
But with that being said, it's completely free.
No reason not to attend.
Click that link in the description,
the pinned comment below
and I'll see you on the other side.
Now, before I tell you what happened next,
I need to show you how we set this thing up
because this is what makes it a one person Cloud AI business
instead of just another hobby channel.
We used Cloud at literally every single step.
It started with the video idea
and this is where most beginners die.
Most beginners try to invent ideas out of thin air
and then they wonder why nobody watches.
We did the opposite.
We had Cloud hunt for proven ideas.
A proven idea is a video that has already pulled
a massive amount of views on the small channel
because that tells you the idea itself is strong enough
to blow up without a big audience pushing it.
And we found a monster, right?
A trades video with about 1.9 million views
sitting on a channel with about 48,000 subscribers.
And the video itself I would say was mediocre, right?
Now, a video like that probably earned the channel
well over $10,000 in ad revenue all by itself.
So Zach's very first video was our version
of that proven idea and it went on to pull
over 800,000 views.
And that one video alone made him over $4,600
in YouTube ad revenue.
Now, one thing I wanna say very quickly,
YouTube ad revenue is one way of making money on YouTube
and it's the way that most people are familiar with.
But AdSense money is a tiny fraction
of the total money that you can make on YouTube.
It's really nice, don't get me wrong.
We made about $33,000 in AdSense money just this last month,
but that was less than 5% of the total money
that we made on the channel.
So AdSense money is great and it's also very easy to see,
but it is a tiny fraction of the money you can make
from all monetization methods on the channel
if you're properly monetizing.
And this is also exactly why I point people at YouTube
instead of every other platform.
YouTube is the perfect blend of being
a social media platform, but also a search engine
at the same time, which means one good video
keeps pulling in viewers and money for years.
Usually on the other platforms, you post a video
and if it doesn't do well within the first 48 hours,
it's just gonna die.
But on YouTube, when you post a video,
it's gonna be pulling views for years.
Now let's walk the rest of the assembly line.
Claude wrote the title for the thumbnail,
Claude looked at the video and designed the concept,
and when it was time for the script,
Claude wrote the whole thing
in Zach's natural speaking voice,
so all he had to do was read it out loud.
So Zach did have to record the video himself
and there's no way around that part,
but Claude even helped there
because it handed him creative direction for the shoot,
where to look, when to slow down,
what should be showing on the screen, et cetera, et cetera.
And even the video description
came from that one lazy little prompt.
And if editing is the part that scares you,
here's the simplest path in the game.
Use a tool like Descript,
because Descript has an automatic AI editor
and it does basic edits and it does a good job.
And if you wanna keep things dead simple,
that AI editor does almost all of the work for you.
And if you do wanna do some edits on top of it,
it takes almost no time whatsoever
and it's incredibly easy to use.
Just as an example,
if you wanna take out a sentence that you said,
you can literally just delete the sentence
like you're editing a Google Doc
and it automatically edits that sentence
out of the video for you.
And one person at a kitchen table
now has an entire content team.
Claude plays the researcher, the strategist, the writer,
and the creative director,
and the only job left for the human
is to show up and talk, right?
So you yap one time to write the script
so that the information actually comes from you,
and then you yap another time to actually record the video.
Now, by the way, real quick,
drop a comment below with your field
and how many years you've put into it,
because everything you're about to watch happen to Zach
runs on exactly that.
So let's talk about what happened in Mexico,
because we were on vacation in Mexico
and Zach posts his very first video.
And at first, nothing crazy happened, right?
So he basically got a few videos done in advance
before we went on this vacation together
and we're on the vacation,
and so far nothing has happened with his channel
and he just started it.
The video is doing okay for a brand new channel,
but it had not taken off.
Then a short time after he posted it,
our whole crew went on a big vacation in Mexico.
So this was family plus some of Zach's friends.
And the funny thing is, on that trip,
a few of his buddies found out about the YouTube channel
and so naturally they started roasting him.
Now they're a few drinks in,
they're calling him a goofball,
they're saying that he looks terrible in his first video,
and they're asking him
when he's going to become a famous influencer.
And Zach just laughed it off and he took it.
And by the way,
that's a mistake that a lot of people make.
I personally don't recommend you tell anybody
about your YouTube channel.
I didn't tell anybody about my channel
for like a year or two, right?
I was already making more than a full-time income
from the channel
before I ever told a single person about it.
But that's just a side note.
Now that vacation was about 10 days
and somewhere in the middle of it,
the video started to pop.
So the views climbed,
the money started showing up
and Zach's phone quietly became
the most interesting thing on that vacation.
And by the end of the trip,
the same guys who were roasting him
were huddled around watching his numbers go up in real time.
And watching that flip happen
is still one of the most satisfying things I have seen.
So 29 days after posting his very first YouTube video,
Zach made $214 in a single day.
And that was just from AdSense alone.
So let me put that in perspective for you.
$214 a day works out to about a $78,000 a year run rate.
So that is a full-time job run rate
from one video in less than one month
made by a guy who a month earlier
had never made a video or uploaded anything
in his entire life to social media.
So most people work a full shift for less than that
and his channel did it
while he was living his normal life.
Literally, he just recorded a few videos ahead of time,
went on vacation and his channel blew up.
And that was the moment that my 50-year-old
technologically challenged brother realized
that this YouTube thing was very, very real.
Now, this next part is painful
and I'm sharing it because it might save your channel
one day.
Now, a little bit after Zach's channel is taking off,
sometimes something dangerous happens
when your channel takes off.
You start feeling like a real YouTuber, right?
So instead of sticking with the system,
Zach started watching YouTube gurus
that post on YouTube about how to be successful.
And there are a lot of YouTube gurus out there
that post about how to be successful on YouTube
when they've never actually done anything successful
on YouTube outside of just posting
about how to be successful on YouTube, right?
So they have never made a successful YouTube channel
or a successful YouTube business
outside of posting on YouTube about how to be successful.
And unfortunately, he started watching those gurus
and one of them put out a settings video
telling everyone to turn on something
called Player for Education.
And so Zach flipped it on and here's the problem.
Player for Education was never built
for a channel like his.
It's actually for classroom material, right?
It's literally built for content
that is designed to be shown to young students in schools.
And when YouTube believes that your content
is made for kids, everything changes
because the rules for who your videos can be shown to
get much, much stricter.
So think of it like running a busy restaurant
and then hanging a sign outside
that says this place is now a school cafeteria.
The regulars are gonna stop showing up
and the ones that do show up spend a lot less.
So the moment that he flipped that switch,
his channel fell off of a cliff.
His views crashed and his AdSense money crashed
right along with him.
Even the amount that he was earning
for every 1,000 views collapsed as well.
And just as a side note,
I've posted some settings videos since then
and I've gotten a lot of comments from people
sometimes on Twitter or YouTube telling me that
settings don't matter, bro.
And this is literal proof that settings do matter, right?
Like you can press the wrong button
and it can totally crash your channel
or conversely, you can have the wrong button not pressed
and it can stop your channel from growing, right?
So sometimes these little things actually do matter.
But basically we figured it out,
we did some damage control,
we made some changes to his channel
and I won't sugarcoat it,
it took real time to get his channel back on track.
But here's the lesson and I'm handing it to you for free.
Most of the YouTube advice in your feed
is recycled bull from people who have never grown
the kind of channel that you're trying to grow.
It's either one of a few things, right?
One, they're just purposely giving you bad advice.
Not all of them, but I think some of them
are literally just purposely giving you bad advice.
Two, they're giving you advice
but they have no clue what they're talking about
because most of them have never actually grown
a real YouTube channel or a real YouTube business,
again, outside of telling other people
how to grow on YouTube.
This is something that I did,
I grew a real YouTube channel and a real YouTube business
that had absolutely nothing to do
with helping other people on YouTube
and I grew that channel and that business
to multiple millions of dollars a year.
Three, they do give good advice,
but they give good advice for the wrong type of channel.
So in this particular case,
this might've been really good advice
if you're making like a kid's channel
or a certain type of educational channel
that's designed to be shown in a classroom,
but it's not good advice
for this particular type of channel.
There's also a lot of people that might give good advice
for a prank channel or a gaming channel
or something like that,
but it wouldn't work for an educational channel, right?
So the random advice from people like this
just isn't that helpful
and sometimes it can actively hurt your channel.
One wrong toggle from one overconfident stranger
cost my brother real money and that's a damn shame
because the whole mess was avoidable.
So be very careful about who you let
anywhere near your channel or whose advice that you take.
With that being said,
one of the most important things is choosing your niche
and that's the real reason why Zach did so well.
And there is a secret way of choosing your niche.
I call it the time machine method
and we're gonna be revealing the time machine method
and give you an AI that's been trained on this method
in the live training that we're doing this week.
Click the link in the description
and the pin comment below to check that out.
Now, last time we did this live training,
we actually ran out of spots
and you couldn't even sign up for it.
So if you click the link in the description,
pin comment below and there's no spots
or you're watching this in the future,
still click that link because it'll automatically
put you on a wait list to attend the next live training.
Now, let me show you the climb
because those early numbers were just the beginning.
A few months in, Zach had his first day over $400.
Then a few months after that,
he cleared over $500 in a single day.
And he also stopped relying on AdSense alone
and started monetizing the channel in other ways,
which is exactly what I recommend
once a channel gets moving.
And I want you to remember what his life looked like
while this was happening
because he was not grinding 12 hours a day,
Zach spends less than four hours a week on his channel.
And there were stretches where he was telling me
he was only spending like an hour or two at a time.
And that's only possible because of the heavy lifting,
the ideas, the titles, the thumbnails,
the scripts run through clock.
Now I'll be honest about the middle of the year
because there was a stretch where growth dipped.
The system didn't stop working, but life got busy
because Zach was selling his business
and studying for his real estate license at the same time.
And even during that stretch,
the channel kept running in the background,
even though he was barely spending any time
on it at all per week.
And that's the most underrated part of the story.
The results came from the system doing most of the work,
not the hustle.
So here's where things stand right now, one year in.
Last month, Zach had a record month of over $18,000.
And that is not a projection.
That is not at some inflated guru screenshot.
It's the actual money that came into his account.
In fact, he made more than that
and their seat is on the screen right now.
Now my brother is making a full-time income
from a channel that did not exist a little over a year ago.
The channel itself has grown to tens of thousands
of subscribers and millions of total views.
And he came to me wanting to make a full-time income
that didn't depend on his business or his body.
And one year later, that's exactly what he has.
Now, let me be straight with you
because this channel runs on receipts, not promises.
This is simple to do, but it's not easy.
Zach still had to show up consistently,
record the videos and push through the early days
when his own friends were laughing at him.
Nothing here is guaranteed
and nobody can honestly promise you a number.
Zach had a massive advantage
because his own brother was an expert on YouTube.
And I literally just gave him the system that works for me
and has worked for hundreds of other people as well.
But this is a system that just took a 50-year-old
technologically challenged trades guy
from zero to a full-time income in less than a month.
And he's still going strong 12 months later
on less than four hours a week.
So different niche than mine,
different generation than most YouTubers,
but the same damn playbook, the same system.
So that part is proven
and the receipts are all over this video.
Now, here's my favorite part of the whole story
and it has nothing to do with AdSense.
For 30 years, Zach's income depended
on his body holding up.
And that is no longer true.
Right now, he's in the process of selling
his HVAC business.
I think he actually closed the contract
and it's officially gonna be sold,
but I don't wanna say for sure.
And he probably wouldn't have felt comfortable doing that
if it wasn't for his YouTube channel.
Now, on top of that,
he went and got licensed as a realtor in the Monterey area
because that career actually fits the lifestyle
that he wants.
And he can travel more and he can spend more time
with people and play golf at events that he wants.
And in real estate, being out there socializing
is literally a part of the job.
And that's what Zach is really good at doing.
But here's the thing that makes me laugh.
The YouTube channel is what gave him the confidence
in the financial floor to make those moves
in the first place.
He loved this whole experience so much
that he's now starting a second channel
just for the Monterey area.
And I kind of told him not to do that
because usually I tell people to not start two channels,
but he really wants to do it
and he's really excited about it.
So he's starting a second channel
and it's specifically gonna be for getting real estate leads
in the Monterey area.
So more updates to come in the future on how that goes
because he hasn't even posted his first video yet.
So that's the first year.
A guy who expected me to hand him a certification
ended up with a one-person cloud AI business,
a full-time income, and a completely different life.
And I wanna leave you with the part that actually matters.
Zach did not need a camera crew or a tech brain
and he definitely didn't need to become somebody
that he's not.
He needed a system that carried the technical weight
and 30 years of real experience to pour it into.
So if you've been sitting on years of experience
in any field, the door he walked through
is wide open for you too.
So here's your move.
Come to the free live workshop this week.
It costs absolutely nothing
and I'll walk you through the exact system
that I taught Zach.
Plus, I'm giving away an AI
that's gonna help you pick your niche
if you don't have one in the first place
or if you already have one,
it's gonna make it 10 times better.
And you can ask me anything live
and it's going to be really good,
especially if you're a beginner
and you need step-by-step exactly
how to get started with this.
So click that link in the description
in the pinned comment below, check that out,
and I look forward to seeing you there.
And for a small handful of you
who want my team to personally walk you through all of this,
who wants a one-on-one handholding experience,
we have about three to five spots open for you
if that's what you're interested in.
So you either want one-on-one coaching,
one-on-one mentorship,
or you literally just want us to do the work for you.
If that sounds like you,
go ahead and book a call
by clicking the link in the description
in the pinned comment below,
but only book this call if you're very serious
about growing and making money on YouTube.
We only accept about 18% of people who try to book a call
and that's because we are oversubscribed.
We have way too many people wanting to work with us
than what we can actually handle.
And so we have to be very picky
about who we allow into the program, okay?
So only do it if you're very serious
about growing and making money on YouTube
and you want to start now.
The types of people we typically work with
are people who have at least 10 years
of professional experience
or they're overachievers in whatever they do,
and they want to make an educational YouTube channel
to share their knowledge.
But we also work with people who are business owners,
who want to get views, get leads,
and get more subscribers and make more money from YouTube.
We work with people who have big YouTube channels,
but they're struggling with monetization.
We work with people who are already crushing it on YouTube.
They have big channels, they're monetizing really well,
but they want to crush it even harder.
And we work with people who have big social media followings
on other platforms, or maybe they have a book,
so they have a big audience,
and they want to bring those people over to YouTube
because they know that YouTube is the best platform
for actually making money
and treating things like a business.
So if that sounds like you,
click that link in the description
in the pinned comment below to book a call.
If not, just enjoy all the free content
because we give away pretty much all the information
for free and we only sell the implementation.
With that being said, check out this video right here
if you want a more in-depth look
on exactly how we helped my brother,
especially in the first few months,
because I documented the entire process
of helping him grow his YouTube channel.