Timestamps: 0:00 - Intro 0:28 - The one thing AI can never fake 1:42 - The filter every idea has to pass 2:13 - The hidden role almost nobody is talking about 4:58 - The unfair advantage most people mistake for a weakness 5:33 - The supply and demand gap nobody has noticed yet 7:44 - The method that multiplies everything else 8:23 - The session that changed my brother's life 10:56 - The mistake you never have to repeat 12:43 - The strategy for seasoned professionals 14:16 - The angle local businesses are desperate for 15:44 - The shelf legacy technique that outlives you 17:47 - The method with the highest ceiling 18:40 - Proof from people who thought they were too late 19:38 - The blunt truth most viewers won't want to hear ---------- SALARY DISCLAIMER: All income figures presented in this video are sourced from Glassdoor reports at the time of editing. These represent reported salary ranges for full-time positions, which may differ from freelance, contract, or part-time opportunities discussed. Actual earnings vary significantly based on experience, location, skills, hours worked, and current market conditions. The figures presented represent potential earnings according to third-party sources, not guaranteed results.
These videos are for entertainment purposes only and they are just Shane's opinion based off of his own life experience and the research that he's done. Shane is not an attorney, CPA, insurance, or financial advisor and the information presented shall not be construed as tax, legal, insurance, safety or financial advice. If stocks or companies are mentioned, Shane might have an ownership interest in them. Affiliate links may be present, the offers and numbers presented may change over time so please make sure to confirm that the offer is still valid. Some offers mentioned may no longer be available or they have been changed. Please donāt make buying or selling decisions based on Shaneās videos. If you need such advice, please contact the qualified legal or financial professionals, don't just trust the opinion of a stranger on the internet and always make sure to do your own research and enjoy this family friendly content.
Sources and further readings for jobs and college degrees: bls.gov(bureau of labor statistics) nces.ed.gov(national center for educational statistics) payscale(provides information on jobs and degrees)
AI GeneratedĀ·May contain errors
Video Summary
AI Generated
This video explores how individuals over 50 can monetize their lifelong wisdom and professional experience through AI-assisted side hustles. By leveraging AI to handle technical tasks, older adults can fill market gaps in AI compliance, content creation, and high-level consulting, turning their \"gray hair premium\" into sustainable digital income streams.
Alright, so this was a request that I've gotten a lot of times to make this video and these
are going to be the 7 most realistic Claude AI side hustles for people over 50 and real
receipts on the screen.
Now before YouTube, I was a pharmacist and for years the people standing across that
counter from me, day after day, thousands of them were my patients and so I had great
relationships with a lot of my patients and what do you know, when I built a coaching
community, guess who I ended up attracting a lot of?
Quite a few people who were over 50.
And surprisingly, guess who wins the fastest?
A lot of the time it's people with decades of experience because experience is the one
damn thing that AI cannot fake, right?
Anyone can just look up general information on Google or AI, but what you can't look up
on Google or AI is experience, wisdom.
And people over the age of 40 or 50 are the ones who have a lot of it.
And that is why you probably have noticed a trend on YouTube over the last year or so
of hundreds and hundreds of channels blowing up of people that are on the older side, including
my own brother.
More on that later.
Now, taking a step back, my channel has done over 1.5 million in ads since alone.
My business has passed over $10 million and my own brother in his fifties went from, how
do I turn this thing on to making over $18,000 last month with something that started as
a side hustle and he's basically still doing it as a side hustle, but he wants to turn
it into his main thing.
So no, you are not too late and you are sure as not too old.
Now, one warning before we start, sometimes when I do these AI videos, what people want
is for me to teach them how to drown the internet in lazy AI slop.
And that is not what this is.
And I am not going to teach you how to make AI slop.
You are the one who brings the wisdom and experience, but Claude is going to be the
one that does most of the heavy lifting for you.
But at the end of the day, you are the source of information and that's going to be true
for every single one of these side hustles that I talk about.
Now, every single one of these hustles passes three tests.
You can start this week with what you already know, real people with real receipts and honest
cash included.
So if you appreciate me making this type of content, let me know by gently choosing that
like button and let's jump into it right now.
Now, real quick, every prompt in this video is in a free doc, as well as some of the AI
tools that I recommend you use as well.
That should be the third link in the description and the pin comment below.
You can click down there if you'd like to follow along with this.
All right, so let's talk about the judgment layer and let's start with the one that nobody
is talking about, which is getting paid to be the human who checks AI's work.
So this is an AI compliance analyst role, and they average about $98,000 a year at the
entry level.
Now, that's for a full-time job, but you don't have to do it full-time.
You can do it as a side hustle, do it part-time as well.
And platforms like Data Annotation and Outlier pay everyday people to review AI responses
from home.
And here is why.
Businesses are pumping AI into everything, and AI is confident even when it is wrong.
And I think a lot of people fundamentally do not understand what AI is.
AI does not have actual intelligence, right?
It is sort of like a compilation of the intelligence of people that already exist.
Like the information that already exists, that's already out there, it's a compilation
of that.
And if you want to get technical, it essentially acts as a harness.
But this harness basically needs real people to check its answers.
People that have experience, wisdom, and people who maybe have, I don't know, decades of pattern
recognition that can smell wrong from across the room.
So think of this kind of like an air traffic controller tower.
The planes basically fly themselves now, but nobody wants an empty tower.
The flying is automated for the most part, but the judgment is not.
Now you might be thinking, well, Shane, I am not technical.
You do not need to be.
The skill is knowing what right looks like in your field.
Now on its catch here, detail work, the good kind of boring, and the general platform start
modest.
You can copy and paste this prompt, which I'll put on the screen right now.
You can literally just screenshot it, put it into Clod, and then follow these directions.
Now the reason I don't just tell you how to start with this is because there's going to
be different directions depending on your needs and your wants.
So for instance, if you have certain industry background knowledge, there may be different
or better opportunities for you.
So again, if you're interested in this one, just go ahead and copy and paste the prompt
and get started by following the directions on the screen.
And like I said, I do actually recommend downloading the Clod resources, which will be the third
link in the description of the pin comment below for even better answers.
YouTube and building your personal brand just got 10 times easier and nobody's talking about
it.
And the reason it got 10 times easier is because of AI and specifically Clod AI.
And that's what we're going to be talking about in this week's live training that we're
doing.
Click the link down in the description of the pin comment below.
I will be there.
I'll be answering questions before, during, and after.
We'll also be giving you an AI that's been designed to help you pick your niche if you
don't have one in the first place, or if you already have one, it's going to help you make
it 10 times better.
So we worked very hard on this AI.
People absolutely love it.
We've literally gotten hundreds of comments from people that love it, so you do not want
to miss out on it.
And if you're watching this in the future for whatever reason, or it's already past
the time of the live training, still click on that link because we will be having more
live trainings in the future and you will be the first person to know because it'll
put you on a wait list for that.
But with that being said, it's completely free.
No reason not to attend.
Click that link in the description of the pin comment below and I'll see you on the
other side.
Okay.
So next is the gray hair premium.
And this is basically getting paid because of your age.
So grandma droniac in her nineties, millions of followers and brands line up and brunch
with Babs has over 3 million subscribers.
So there's people that have millions and millions of subscribers and followers, but it's not
just mega accounts.
Brands pay regular people over 50 for simple product videos because your generation holds
most of the wealth and there is a simple supply and demand imbalance, right?
None of the ad faces look like you.
Now this is going to be a recurring theme throughout this video where your age is actually
going to be a strength, not a weakness for all these side hustles that I recommend.
So essentially the way this works is most of the money and the United States is owned
by 50 and above.
It's something like 70 to 80% of the wealth is owned by 50 and above yet 95% or more of
content creators are on the younger side.
Advertisers want to advertise to older people, but older people generally speaking, just
like any other demographic of people likes to watch people that are like them, right?
It's easier for them to relate to people that are like them and it is easier for them to
know, like, and trust people that are like them.
Additionally, even younger people in many cases actually enjoy watching content from
older people as well because it's almost like their internet aunt or their internet older
sister or their internet mom or internet grandma, et cetera, et cetera, right?
And same thing with the grandpas and uncles.
So there is a massive amount of demand both from the viewer side and from the advertiser
side for older creators.
And yet there is not very much supply of older creators.
And so there is a massive supply and demand imbalance and this is why you have seen lots
and lots of older creators pop up on social media and do exceptionally well, exceptionally
quickly in the last year or so.
Now in this particular case, what I'm talking about is UGC, which means user generated content
and it's a fancy word for a phone video.
And basically what it typically is is you film an honest 60 second product video and
the brand runs it as an ad and you get paid per video, no audience required.
So they are not renting your follower account.
They are renting your credibility and in any antique market, the pieces with age on them
sit behind the glass and you are the piece behind the glass.
Now you might be thinking, but Shane, nobody wants to see me on camera.
Well, the data says the opposite because trust is the product.
Now an honest catch here, you are on camera, so the first video will likely feel awkward
as hell.
Everyone's first video does.
And generally speaking, when you're first starting rates are usually about $150 to $250
per video.
So if this is something you're interested in, again, I'm going to put the cloud prompt
on the screen.
You can screenshot it, put it into cloud.
It's going to interview you until it has enough context to give you a really good answer.
And then it's going to give you a personalized answer to help you get started with this.
All right.
Next is what I like to call a wisdom channel.
So the next one is one that multiplies everything else and it's a YouTube channel built on your
wisdom.
So there's a channel called simply retired and they posted a video called why I started
YouTube at 73 and how much they paid me.
And this video got about 500,000 views with over 40,000 subscribers and it's over 30 times
its normal view count.
So tens of millions of over 50 viewers are here and almost nobody their age is making
content for him.
And this is one of the biggest supply and demand gaps on the internet.
Three weeks before I turned 73, I published my first YouTube video.
Now I noticed this and I was talking about it on YouTube before anyone else was.
And there were basically just crickets.
Like a lot of people didn't really believe me or whatever.
And so you know what I did?
I literally took a random 50 plus year old person in my family, my brother Zach, and
I taught him my YouTube system and I blew up his channel.
Now Zach spent 30 years in the trades.
He never made a video.
He barely uses his phone and I sat him down with Claude for 15 minutes and its first script
pulled over 800,000 views and on day 29 he made $214 in a single day, right?
So he went from zero to a full time income in less than one month.
And last month he made over $18,000 and this is from a guy who got me an ice cream machine
as a present and then immediately broke it because he plugged it into the wrong outlet.
And also a guy who used to call me all the time to fix every little thing with his email
or his website, et cetera, et cetera, right?
He's not exactly tech savvy, but it didn't matter.
He's not particularly charismatic.
It didn't matter.
And he's definitely not young, right?
He's over 50 now, but it didn't matter.
In fact, that actually went in his favor.
Then you've got Judd.
He's got over 500,000 subscribers and he is serving a pretty similar audience.
Men over 50 typically.
Then you got Craig.
He's one of the biggest realtors in Montana.
He's over 70 and he started with us and one of his very first videos that he posted with
us got over a hundred thousand views and you can imagine how many leads that got for his
realty business.
Then you've got RJ.
He has a retirement channel.
He's over 60 and a few months after starting, he made $28,000 in a single month.
And then there's Guy.
Guy is very close to retirement.
He wanted to make one to 2000 extra dollars a month and he actually hit that goal with
under 500 subscribers.
You might be wondering, well Shane, is it just older guys that this works for?
Oh no, no, no, no.
You've also got nurse Jen.
Nurse Jen is 60 years old.
I know she doesn't look like it.
She looks great.
She needs to share her skincare routine with me, but she blew up and went from zero to
a full-time income in about a month and a half.
And she was able to quit her job as a nurse and go full-time on YouTube.
And she just told me that she made $10,000 this month.
And I could just keep going here.
The point is your experience is oil under land that you have owned for 30 years.
And YouTube is the first drill that one person can operate and Claude can run the rig for
you.
Now, honest catch YouTube is likely one of the slower ones here.
Yes.
My brother went from zero to a full-time income in one month.
Yes.
Many other people we've worked with have gotten to full-time incomes within a couple of months
or sometimes a few months.
But most people who try to start on YouTube are going to take a very long time to make
a full-time income.
Now that's partially just the nature of YouTube.
It's more of a long-term game, but it's also partially because people do YouTube the wrong
way.
More on that here in a moment.
But the point is you might make nothing for months on YouTube, maybe even years on YouTube,
but nothing on this list compounds even close to this heart.
Now, let me give you a quick example of somebody who took years to make money on YouTube.
MNJ Metal.
He is on the older side and he tried to do YouTube on his own.
And he basically did everything wrong, but he didn't give up.
He consistently posted and it took him well over 400 videos.
But finally, one of his videos blew up, how to make pickle Pepsi at home for free.
He got over 10 million views and that video alone has probably made more than most people
make in an entire year.
One video that was about four minutes long, probably took him about 10 minutes to make,
made more than most people make in an entire year, which is pretty epic.
With that being said, it took him four years of posting to get there, right?
You could actually look at his oldest videos, they're over four years old, and he did not
get any traction until recently.
In my opinion, that is mostly because he was doing everything wrong.
But he kept posting, he kept doing it, and eventually one of his videos took off and
the rest is history.
And that's really all you need is just one video to take off and then you're pretty much
set after that.
Assuming you continue to upload videos that are similar to it.
Now, if you don't want to have to take four years to have a successful channel and uploading
over 400 videos, if you want to have a successful channel significantly faster, like my brother
Zach, whose very first video popped off and he went from zero to a full time income in
less than one month.
And you want to know exactly how we help Zach do that.
Well, that's exactly what I'm going to be revealing at a live training that I'm doing
this week.
Click the link in the description in the pin comment below.
Do not miss out on it.
Additionally, I will be giving away an AI at this live training, and this AI is designed
to help you pick your niche.
Or if you already have a niche, it's designed to help you make that niche 10 times better.
There are literally hundreds of comments from people that rave about how good this AI is,
and we are giving it away for free.
So click that link in the description, the pin comment below to check that out.
I look forward to seeing you there.
It'll be a step by step guide to get started on YouTube, showing you exactly how I help
my brother grow.
And at the end, I will answer any questions that you have and give you the AI.
So I look forward to seeing you there.
All right.
Next is the fractional boss.
This is basically renting out the executive that you already are.
Right.
So if you are an executive or you are in a high up position where you make a lot of money,
you can actually do fractional work.
So companies rent, for instance, experienced CFOs, operations or HR leaders for a few hours
a week.
And fractional execs commonly bill $150 to $350 an hour.
And one retainer client can be worth $2,000 to $5,000 a month.
Now, a community member of mine, Bill, serves financial controllers, and he was able to
make $70,000 in a single month from YouTube.
And many small companies cannot afford a full-time CFO or a full-time financial controller.
And they know it, but they are desperate for four hours of your judgment.
And the Claude twist is the reports and the forecast that ate your week.
Well, Claude can draft those in an afternoon.
Again, the things that you are very good at, since you are the source of the knowledge,
Claude can help you do it significantly faster.
So one bridge engineer, five small towns, none can afford their own, all can afford
a fifth of you.
Now, you might be thinking, who would hire me?
The people who used to work for you and everyone in your Rolodex.
Your Rolodex is a moat that no 25-year-old can cross.
Now, the honest catch is this takes sales conversations, right?
You will have to say a price out loud and you will have to not flinch.
But this is another one that a lot of older people have made really good money from.
In fact, RJ the Unretired, the guy that I just talked about a little bit earlier, not
only has the RJ the Unretired channel, but he also does fractional CEO consulting.
And the reason for that is because he used to be a CEO of several different Fortune 5000
companies before he semi-retired.
And he's actually consulted me as well and giving me some really awesome tips.
Okay, the next one I like to call the trust broker.
So local businesses need things like websites, as well as many of them are starting to implement
AI now.
Now, the truth is, and I know this all too well, using AI, you can now make a killer
website in less than an hour.
And we're talking a fully functional killer website.
If you know how to use it correctly, and it is super repeatable, it takes a little bit
of setup at first, but once you have the process down, it is very repeatable.
Additionally, a lot of these businesses want you to implement AI as well.
And if you can implement AI and the websites together, well, that's just the cherry on
top.
And the truth is a lot of local businesses do not want some 22 year old setting up their
website.
They want someone that they can trust.
And in some cases, this might even be literally local businesses, people that operate businesses
just down the street from you, and they know you very well and they trust you.
So you can set up Claude, you can set up their website for businesses and you can easily
charge $500 to $1,500 for the setup.
Now, of course, there is a little bit of a learning curve at first, but once you know
how to do it, you can just do it over and over and over and over again.
There are countless amounts of people who got incredibly rich when the internet came
out the first 10 years after the internet, literally just knowing how to set up a website,
right?
That's all they knew how to do is just set up a website properly.
And they got rich setting up websites for businesses and websites are still a really
big business.
But even better now is websites using AI or just AI implementation into businesses in
general.
So here's how to get started with this one.
Again, I'll put it up on the screen.
You can screenshot it, put it into Claude, it'll give you personalized advice for how
to get started.
All right.
Next one is the shelf legacy.
And this one turns your career into something that you can hold, which is publishing your
knowledge.
Now, a community member of mine, Sean, built his whole business on self-publishing and
he reached the top of his niche by teaching it.
And Book Fox, a writing teacher, makes an estimated $2,000 to $6,000 a month from AdSense
before his coaching and his courses.
And I'm sure he makes significantly more than that from his coaching and his courses.
Now, you might be wondering, well, Shane, how do you know that?
Well, remember Sean, who I just mentioned, who does the Amazon KDP stuff, basically teaches
self-publishing.
He became a millionaire with Amazon KDP and then he started teaching it on YouTube.
And at first he was doing OK.
And then he got up to about $30,000 a month, got stuck there for a while, even though he
has a channel that probably gets around the same amount of views as Book Fox.
But then with my help, he got all the way up to over $500,000 in a single month.
All right.
And I even have a testimonial from him that I have on the channel.
You can check it out.
Maybe I'll put it up here or something.
But yeah, he's crushing it.
So if Book Fox is monetizing correctly, they're likely making at least six figures a month
from this channel.
And that might even be on the lower side.
Now, you don't just write a novel.
You publish the everything I learned in 30 years book and Claude can structure and draft
things and keep you moving.
Now, by the way, I use Claude literally every single day, probably dozens of times.
But keep in mind, it's not Claude that's writing the book.
The 30 years of material is you.
Think of Claude almost like your ghostwriter.
You can literally turn on the audio setting and just start yapping to Claude, just like
you're talking to a friend or you're talking to a ghostwriter.
And then Claude can do most of the heavy lifting for you and write the book.
Now, one thing that is awesome about writing books is you get paid in terms of royalties.
And royalties is one of the best business models ever because you literally just have
to write the book one time.
And then as long as the book sells, you are going to keep getting royalties from that
thing pretty much forever.
The book is kind of like a seed.
You plant it once and it is going to bear fruit for years in both sales, credibility
and clients.
Now, honest catch here, books alone are slow money, but the leverage is what the book opens
because books are a great way to establish yourself as an authority in your niche.
So here's a Claude prompt, screenshot it, put into Claude if you're interested in this
one and it'll get you started.
All right.
Next, I'm going to call the craft professor.
And this is for anyone who has mastered a craft and then you basically just teach it.
So Rusty's guitar posted 45 years of guitar lessons in under 10 minutes and it got 140,000
views.
So the hook here is 45 years.
If they would have said four years of guitar lessons in under 10 minutes, it probably wouldn't
have gotten nearly as many views.
But the ceiling is stupid high, right?
The organic chemistry tutor has pretty rough audio and he makes an estimated $189,000 a
month from his channel.
And that might be a conservative estimate.
Oh, and the last time I checked his channel, he hadn't uploaded a video in two months.
So that's pretty passive.
But whatever you mastered, somebody else is learning right now and they would rather learn
from scars than theory.
A lighthouse does not chase ships.
Ships steer toward the light that's been burning the longest.
Now, honest catch here, you do trade your time for money at first.
If you're coaching somebody one-on-one, it is going to be a lot of work and you're going
to be trading your time for money.
So raise your prices faster than it feels comfortable.
Now here's the Claude prompt.
I'll put it up on the screen if you're interested in this one, screenshot it, put into Claude
and it'll get you started.
Now, before I close, look at something here.
The real question is, can people like me actually do this?
Well, Cheryl was under 50 subscribers for years.
She tried making it work on her own.
She banged her head against the wall for many years, couldn't make it work.
And the time she worked with us, she got over 9,000 subscribers, almost instantly got monetized
and was making money from her channel.
Raggy is a veteran investor who had some initial success on YouTube, but couldn't bring back
the magic.
Then she started working with us and she had four videos with over 30,000 views in one
month, which was way better than what she was doing on average.
And she's blown past that recently.
And she's making six figures a month from this channel.
Dee was a pharmacist like I was, and she's publishing content that actually gets watched.
Tracy, 15 to 17,000 views turning into real coaching revenue.
And Nurse Jan had never touched YouTube and now she's crushing it.
And I could just go on and on and on.
Different niches, different backgrounds, but the same damn playbook.
They are not special.
They're just using the system that I just handed you and told you about.
So let's bring this home.
This is where I'm supposed to say that you can do it and wait and let me be real with
you instead.
Most of you nodded through this video and I love you, but it's true.
And you are about to close the tab and do nothing.
Not because you're too old, but because no time feels safer than finding out.
No, you have the time.
You spend it on things that bill you instead of things that pay you.
Every example today came with receipts on the screen from real people with real numbers
that you can verify.
And that is what realistic means on this channel.
Receipts, not promises.
And listen, a lot of people in my community got burned by other programs first.
And I welcome that because I know what happens next.
Last month, for instance, during the month, our refund rate was about 1%.
Now industry standard runs about 7 to 15%.
And the reason for that is people do not ask for refunds when things work out.
With that being said, 99% of you are going to enjoy my free content.
You're going to enjoy the free stuff that I give away in the description, all the resources
and the cloud skills, et cetera.
And you're going to come to my live training and enjoy that and get a lot of value out
of it.
But we are never going to end up working together, and that is totally OK.
The live training is super valuable, and if you just attend that and you execute on it,
you can get results.
Perfect example of that is Isaiah.
Now, Isaiah is not in his 50s, he's in his 40s, but he could not afford to work with
us one on one.
So he came to the live trainings.
He did exactly what I said in those live trainings, and he was able to get results on YouTube.
He made nearly $30,000 in a single month.
And then with that money, he joined my paid coaching program.
So the live training is super valuable.
It's also going to help you pick your niche or dialed in if you already have a niche.
So click the link in the description in the pinned comment below to attend that.
But I get it.
Ninety nine percent of you are never going to work with me one on one.
And that's completely fine.
But there's one percent of you out there, maybe zero point one percent of you out there
that want a one on one mentorship, that want a handholding experience.
So they waste the least amount of time, effort and money making this happen.
Or you want us to literally just do the work for you.
And if that sounds like you, go ahead and book a call by clicking the second link in
the description in the pinned comment below.
On this call, we'll figure out where you are right now, where you want to be.
We'll make a plan to get there and we'll see if we're a good fit to work together or not.
But do not book a call unless you're very serious.
We only accept about 18 percent of people who apply.
It is very expensive for us to do this work for people.
And of course, the program is expensive as well because it's the best program in the
world for growing and making money on YouTube with an educational channel.
The types of people that we typically work with are going to be professionals with at
least 10 years of experience or people who are overachievers, basically people who have
something worth teaching.
But we also work with business owners.
People want to get leads, grow their brand, get sales using YouTube or make their current
marketing methods two times more effective because guess what?
People are going to look you up on Google and which company owns YouTube.
Google does. So YouTube is going to show up at the top and then people are going to binge
your content and it's going to make your marketing way more effective.
No, seriously, I just got a message last week from someone.
They started their YouTube channel.
Their ROAS went from 3x to 5x, literally just starting a small YouTube channel.
So it's super effective.
We also work with YouTubers who are getting a lot of views, but they're struggling with
monetization, so they almost have everything dialed in.
They're getting a lot of views, but they need help on the monetization side.
We work with YouTubers like that as well.
We also work with YouTubers who are crushing it, but they want to crush it even harder.
And we work with people who are big on other social media platforms or they're experts
or they have a book published, but they know that YouTube is the best platform.
That's where the money is.
And so they want to bring their audience over to YouTube.
We work with people like that as well.
So if that sounds like you, go ahead and click that second link in the description in the
pinned comment below, and we look forward to talking with you.
But again, right at this particular time, right today, we can only accept five people.
We're very limited in the amount of people that we can work with.
We only accept about 18% of people who apply.
So only click the link if you're very serious about growing and making money on YouTube
and you want to get started right now.
With that being said, check out this video right here to see exactly how we helped my
brother Zach go from zero to a full-time income in less than one month.