Mazda and Subaru are in trouble...

#mazda #subaru #mitsubishi #cx5 #forester #crosstrek #outback #outlander

Mazda North American Operations (MNAO) today reported total March sales of 32,017 vehicles, a decrease of 25.7 percent compared to March 2025. With 25 selling days in March, compared to 27 the year prior, the company posted a decrease of 19.8 percent on a Daily Selling Rate (DSR) basis.

CPO sales totaled 6,847 vehicles in March; a decrease of 3.8 percent compared to March 2025.

Mazda March Sales
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Mazda March Sales
Sales highlights include:

2nd Best March Total Sales ever for CX-50 ICE
Best Total and Retail Sales ever for CX-50 Hybrid
Best Retail Sales month since April 2022 for Mazda 3 (Sedan and Hatchback combined)
Mazda Canada, Inc., (MCI) reported March sales of 5,563 vehicles, a decrease of 23.1 percent compared to March last year.

Mazda Motor de Mexico (MMdM) reported March sales of 7,507 vehicles, a decrease of 17 percent compared to March last year.

SUBARU OF AMERICA REPORTS MARCH 2026 SALES
Forester remains top-seller for third month in a row
Best month ever for electric vehicle sales
Subaru of America, Inc. (SOA) today reported 54,674 vehicle sales for March 2026, a 23.5 percent decrease which can be attributed to last year’s record-breaking pull-ahead sales. Forester sales remained strong, making it the volume leader for the third month in a row and increasing the model’s sales over February by reaching 20,412 vehicles sold. Solterra also made a mark, achieving its best month ever with 1,736 vehicles sold.