For Business Inquiries: [email protected] Timestamps: 0:00 - Intro 0:07 - The “boring niche” nobody expects to work 0:41 - Why this creator knows what actually works 1:04 - The harsh truth most beginners ignore 2:21 - How YouTube is quietly replacing traditional media 2:57 - The live content strategy hiding in plain sight 3:28 - The content syndication method most creators miss 4:01 - The long-form advantage most channels overlook 4:31 - The hidden strategy beyond basic views 5:10 - The niche audience blueprint that changes everything 6:06 - The shocking gap between creators and big media 6:37 - The overlooked opportunity for small creators 6:52 - The “low views” myth that’s completely wrong 7:24 - The niche selection strategy that flips everything 8:27 - The audience targeting method that actually works 8:54 - The oddly satisfying content trend gaining traction 9:34 - The skill-based channel strategy hiding in plain sight 9:58 - The creative animation concept you didn’t expect 10:33 - The outsourcing technique that frees up creators 11:01 - The passive content system most people miss 11:37 - The 4 types of creators who scale fastest ---------- SALARY DISCLAIMER: All income figures presented in this video are sourced from Glassdoor reports at the time of editing. These represent reported salary ranges for full-time positions, which may differ from freelance, contract, or part-time opportunities discussed. Actual earnings vary significantly based on experience, location, skills, hours worked, and current market conditions. The figures presented represent potential earnings according to third-party sources, not guaranteed results.
These videos are for entertainment purposes only and they are just Shane's opinion based off of his own life experience and the research that he's done. Shane is not an attorney, CPA, insurance, or financial advisor and the information presented shall not be construed as tax, legal, insurance, safety or financial advice. If stocks or companies are mentioned, Shane might have an ownership interest in them. Affiliate links may be present, the offers and numbers presented may change over time so please make sure to confirm that the offer is still valid. Some offers mentioned may no longer be available or they have been changed. Please don’t make buying or selling decisions based on Shane’s videos. If you need such advice, please contact the qualified legal or financial professionals, don't just trust the opinion of a stranger on the internet and always make sure to do your own research and enjoy this family friendly content.
Sources and further readings for jobs and college degrees: bls.gov(bureau of labor statistics) nces.ed.gov(national center for educational statistics) payscale(provides information on jobs and degrees)
AI Generated·May contain errors
There's not many things out there that are more boring than talking about the weather.
But this channel right here, Max Velocity Severe Weather Center,
makes $71,000 to $213,000 a month doing just that.
And I'm going to be going over this channel and several other
boring channels that make at least six figures a year today.
And not only that, but I'm also going to be going over their content strategy.
So this should be very educational, but also inspirational and motivational,
so that whether you're a complete YouTube beginner, you're already doing YouTube,
or you're trying to monetize YouTube better,
you will be inspired and you're going to learn a lot from this video.
Now, the reason I can say this is because I am a YouTuber myself,
who has over 1.5 million subscribers,
and I've helped over a thousand people now grow and make money on their YouTube channels.
So I definitely know what I'm talking about.
I'm going to show you channels that are making money just from AdSense,
but I'm also going to go into their monetization strategy too.
So this should be really good if you're struggling with niche,
or coming up with video ideas, etc.
With that being said, I always want to be 100% straightforward and honest with people.
Most people that try to start on YouTube fail.
All right, quick break, guys.
I'm hanging out with my brother, Zach, right now.
He is not a tech guy at all, and he just made $214 in a single day,
one month after starting on YouTube.
And this week on Sunday at 9 p.m. Eastern Time,
we are hosting a free live workshop called
The YouTube Content Advantage for Making Money in 2026.
It's happening on April 5th, 2026, so make sure you mark that down.
So click the link in the description and the pinned comment below to check it out.
And for everyone who shows up live,
we are giving away the Niche Validator Pro 2.5,
which will help you pick your niche or dial your niche in.
All right, we are only offering it to those who attend the live workshop,
so make sure to show up.
If you're struggling to find your niche,
or you don't want to commit months or even years to a niche
that ends up not being profitable, then click this link, right?
This is the link for you.
Click the link in the description and the pinned comment below.
And once you register, hit Add to Calendar,
so it actually shows up in your Google, Apple, or Outlook calendar.
And if for whatever reason you're watching this in the future,
still check the link in the description and the pinned comment below
because we may be doing another live workshop, okay?
So you'll also be able to ask me questions live,
so I'll see you Sunday this week.
Now back to your regularly scheduled programming.
All right, so back to Max Velocity.
We all know that YouTube is basically completely disrupting traditional media,
and this is another perfect example of that.
This gentleman right here, Max Velocity,
is getting paid $71,000 to $213,000 a month,
basically just to talk about the weather.
So this video that went live about 13 hours ago got over 300,000 views.
And there will be at least some sort of environment tomorrow afternoon
where there could be a couple of tornadoes.
And I discovered this channel a few days ago when I saw this video right here.
A huge storm is coming.
As we will eventually see a line of thunderstorms developing,
almost a squall line that will stretch from South Texas.
Now he posts these long-form videos and he gets a lot of views from them,
but if you see right here, he's also live.
So it looks like he's basically just doing this constant live weather update as well.
And there's 13,000 people watching,
and the last one he streamed was about two weeks ago,
and there was 860,000 people that watched that.
That was an eight-hour stream.
So he very likely does these lives quite often,
and those make him a lot of money.
Now in terms of monetization,
it looks like he's mostly making money from just the views alone.
He does have links to other stuff on other platforms.
I would imagine he's probably syndicating his content.
This is something we teach our students and clients how to do,
is to syndicate their content.
So YouTube is the mother platform,
and then they basically syndicate their content to the other platforms
in a mostly automated way.
Now, by the way, if you look at his view stats,
it actually says that he's probably making even more money,
about $96,000 to $266,000 a month,
with 39 million views in the last month.
Now, one thing I should note,
he's doing a little bit of shorts here,
but it's mostly long-form views.
That's why he's making so much money,
is because of the long-form.
And then if you look at his most popular video ever.
Yeah, not a whole lot of rotation,
but Orlando is a tornado warning.
So if you're in that warning, seek shelter.
And that made about $19,000.
Now he is selling merch and his videos if you look down here,
but that probably doesn't account for too much.
And he does have a link tree where he has a lot of other links.
He probably has like some affiliate stuff and all of that,
but chances are he's not making that much money
outside of just the views alone.
And that's something that we help YouTubers with all the time,
because most YouTubers are quite bad at making money outside of the basics.
So just as an example, on this channel, Shane Hummus,
I make about $20 per 1,000 views.
And this is a mass market channel, very similar to Max Velocity.
And so I'm making about $20 per 1,000 views from AdSense,
which is the ads that pop up on the channel.
But I make about $400 per 1,000 views
from all other methods of monetization, right?
So most YouTubers are not monetizing correctly.
I'm making 20 times more than just from AdSense alone.
A lot of YouTubers might not even make double
what they're making from AdSense.
Or in many cases, AdSense is their only way of making money.
Additionally, if you have a different type of channel,
you can make far more than that.
For instance, my second channel, Shane Hummus,
the content growth engine,
that channel is basically targeted towards business owners
or very advanced YouTubers.
So it's a very niche audience.
So audiences like this affluent B2B audiences,
like business to business audiences,
or basically just very sophisticated audiences,
typically where they're very sophisticated
in whatever niche that you're covering,
typically you can make far more money per 1,000 views
from audiences like that.
So just as an example, on that channel,
I make well over $4,000 per 1,000 views.
This is something I help a lot of people with.
It's also something I'm gonna be going over
in the live training.
So click that link in the description
and the pinned comment below to check that out.
So yeah, Max is absolutely crushing it.
There's also other weather channels
that are making probably a bit less than him.
He seems to be the biggest one that I've seen
that's an independent creator,
but he's actually getting more views
than some of the like biggest weather channels in the world,
which is insane.
So just as an example,
Max got about 39 million views over the last month.
Fox News weather channel got 19 million views.
This is a massive company versus an individual creator
who's probably just doing stuff on his own.
Maybe he has a few helpers or something like that.
And he's getting twice as many views
as one of the biggest news networks in the world.
I mean, it's just absolutely insane.
And this just shows the opportunity that you have
as an individual creator.
YouTube just completely decentralized media.
And you can now get a piece of that pie.
And that's a very, very big pie.
Now, by the way, it's not just channels
that are getting millions and millions of views
that are making money.
Those are the channels where it's more obvious
that they're making money
because they're getting so many views.
But there's a lot of channels out there
that aren't getting that many views
that are still making a ton of money.
An example of one of those channels
is my student, Joaquin Rivello.
If you look at the vidIQ estimate
for how much he's making,
it'll say he's making about 60 to $179 a month
just from AdSense.
And most people looking at this would be like,
oh, wow, this guy is absolutely wasting his time.
Why is he even posting on YouTube?
But actually, Joaquin, when he was 18 years old,
started this channel and started working with me.
And he was a foreign exchange student
who got into an elite Ivy League university
in the United States of America.
And so after consulting with me,
it can be kind of hard for an 18-year-old
to pick his niche.
We decided to make a niche on just that,
helping other foreign exchange students
get into elite Ivy League universities
or just elite universities in general.
And so that was his niche.
He launched his product and he had an $80,000 month.
In fact, it was about $85,000 a month
the first month that he did a full launch on his product.
He had so many students come into his program
that he had to completely shut down
the application for his program.
And he had to stop making videos for a very long time.
Plus he was quite busy with school as well.
And he is completely oversubscribed now.
So even though he's not getting that many views
and to the beginner's eye,
they might think, oh, he's not making that money.
He's completely oversubscribed.
He has a wait list of people who want to work with him.
And he's making basically as much money as he wants.
And he's doing it all while double majoring
in engineering and business at an elite university
in the US.
So he is very busy.
Okay, so if you think that you have to get millions of views
to make a ton of money, you don't.
If you're serving the right niche,
if you're serving the right audience
and you're selling them the right products and services,
you can make millions of dollars sometimes
by getting just thousands of views
or even hundreds of views in certain cases.
And we go over exactly how to do this
in the live training we're doing this week.
It's completely free.
It's a workshop.
So click the link in the description,
the pin comment below.
Do not miss out on it.
All right, next channel is a calligraphy channel,
specifically Japanese calligrapher Takumi.
And this channel does calligraphy,
basically making your handwriting look really good.
And also sort of how you draw different styles
or fonts of letters and numbers.
And the estimated monthly earnings for him
is $53,000 to $158,000 a month.
Now his most viewed video is print
and cursive handwriting with pencil neat and clean.
Calligraphy got about 56 million views
and it made about $42,000.
And this is a video that was just a few minutes long,
about five minutes.
And it's pretty simple to make as well.
I mean, obviously he has to be good
at what he does calligraphy,
but there's probably a lot of things
that you are quite good at as well.
So it's kind of difficult to see
how he's monetizing outside of YouTube alone,
but I'm sure he's using a lot of affiliate links
and stuff like that.
And so there's a good chance
he's making a decent amount more
than just from AdSense alone,
but he likely could be monetizing better.
And so, yeah, if he sees this,
attend my live training as well.
All right, next one is Blendy Craft.
And this is a very interesting channel
because it's kind of like putting the 3D elements
of Minecraft
and then doing interesting animations from it.
And this channel is making about $34,000
to $110,000 a month.
It's actually a relatively new channel.
It only started about a year ago.
And their most popular video,
the most satisfying simulations of 2025,
3D physics showcase,
got about 4 million views
and made about $24,000.
So really solid stuff.
Now, next channel is actually a business owner
who owns a portfolio of companies.
And this is one of his channels,
which is my consulting offer.
And basically when Davis first came to us,
he was spending probably about 20 hours a week
on one YouTube channel
for one of his businesses,
which was crazy inefficient.
And now he basically fully outsourced
all of the production of his content
and he spends zero hours a week on it.
And the YouTube channel
just keeps bringing him clients passively
day after day, week after week,
month after month.
He's just getting more views,
more leads and more clients.
And he's implementing these same strategies
into his other portfolio companies as well.
So he went from spending 20 hours a week
on one channel for one of his businesses
to spending zero hours a week
on multiple channels for multiple businesses.
Now, this is not for everybody.
Typically, I do recommend
that you record your own content,
but for certain types of businesses,
this makes a lot of sense,
especially if it's not a type of business
where you're really tied to the brand.
And now Davis is an example
of one of the clients that I worked with,
and we do work with a select type of client.
So let me explain exactly who that is.
One, business owners that have
a long-term growth mindset
that want to get more leads
and grow their business from YouTube.
Two, YouTubers who are already getting views,
but they want to monetize better on YouTube.
Three, YouTubers who are already crushing it,
but they want to crush it even harder
and really scale their channel.
Or four, people that just want
to really take YouTube seriously.
Okay, I can't emphasize that enough.
So if that is you,
go ahead and book a call.
It'll be in the description
in the pinned comment below,
or it might be in my about section, depending.
We only accept about 18% of people
who try to work with us,
so only apply if you're very serious
about growing and making money on YouTube.
But if that's you, go ahead,
click that link in the description
in the pinned comment below.
Also only apply if you're ready
to start right away.
And by the way,
here's a video we did with a link to Davis
so you can see exactly
how we helped him grow on YouTube.