What Secret Recipe Lies Behind the Success of Rosé Wines?

#wine #winetasting

From the south of France to California, Rosé has earned its place at the pinnacle of the world of wine. In 7 years, sales revenue has increased by 50%, while global wine consumption actually fell. At the top of the line, long denigrated as a second-rate wine, mediocre at best, unhealthy at worst, quality has risen to meet global demand. What secret recipe lies behind these pink bottles' success?

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Chapters
▷ 00:00 – Intro
▷ 04:23 – The history of rosé wine
▷ 07:11 – The rosé wine production process
▷ 13:35 – Does color influence the taste of rosé wine?
▷ 15:54 – The global rosé competition
▷ 18:25 – Breaking down preconceptions about rosé
▷ 22:09 – The rosé revolution and the trade war
▷ 29:13 – A researcher uses his students as guinea pigs to examine the influence of color
▷ 32:07 – The influence of price: does a high price mean better quality?
▷ 34:35 – The former king of rosé gives a tour of California's vineyards
▷ 42:24 – The influence of social media and celebrities
▷ 46:31 – Merchant wines
▷ 51:51 – Credits