
How I'd start an online store in 2026 (if I had to start over)
You only need to get four things right to start a successful online store in 2026.
After 14 years running online stores full-time, I've seen the same pattern over and over. 😅
You pick trendy products that disappear in six months. You price based on what competitors charge and race straight to the bottom. 💸😩
You spend weeks designing the perfect website. You're posting on Instagram every day and getting nowhere.
If I started over today? I'd focus on just four things in the first 30 days.✨
In this video, I'm walking you through all four:
✅ The Moat Test: how to pick products that sells and competitors can't copy
✅ The trick that makes your store name unforgettable
✅ The pricing formula for profit, not just costs
✅ Why Etsy is risky and what to build instead so you own your business
Planning to launch in 2026? Watch this now and get your foundation solid from day one.
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Timestamps
0:00 Intro
0:28 Step #1
1:00 The Sustainability Test
2:33 Figure out your MOAT
4:02 Step #2
8:05 Step #3
8:18 Common Pricing Mistakes
8:50 Price Anchoring
9:27 Pricing Formula
12:54 Step #4
