Vlogging INSIDE the Most INSANE Watch Show on Earth (Watches & Wonders 2025)
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With so many brands to cover, obviously, I'm going to start with the king,
and that is Rolex.
It's the landlord that has been the talk of the town,
and this is who I'm standing—or what I'm standing in front of right now.
Exhibition back, let's start there.
Let's talk about the fact that it very much resembles, what?
The Oysterquartz case.
If you look at the case, it also very much resembles the Royal Oak case,
if you look at the lug system, per se.
The integrated bracelet, the new style Jubilee bracelet is absolutely amazing.
Of course, there are other new models that Rolex came out with,
so let's go take a look at those.
A 36-millimeter olive Day-Date.
Smaller is better nowadays.
A lot of the brands are going smaller,
and the 36-millimeter Day-Date in olive was a great choice.
Why? Because it's one of the most—
the 40-millimeter was one of the best-selling models.
Let's move on to a ladies' Dayjust.
How pretty is that watch?
The dial, the diamond dial, the diamond bezel, the white gold metal,
it is absolutely stunning.
I cannot think of a lady that would say no to that particular watch.
And, of course, the talk of the town is going to be the modification—
the multiple Daytonas that were slightly modified.
The John Mayer's 2.0, both the blue and the green.
The green is different, the blue is different.
And, of course, there's the turquoise or the Tiffany.
In my take, I feel that there could have been a better use
of that absolutely gorgeous dial,
rather than putting it into that Oysterflex.
Who am I to tell Rolex what to do?
They are the king of all watches.
They know what they're doing, and no doubt in my mind,
that watch will be trading over a hundred grand.
Let's talk about the 1908.
The 1908 was a watch, when it came out of the gate last year,
I was actually not a fan.
You recreated the Cellini, which wasn't a great seller to begin with.
But this year, for me, they knocked it out of the park
by creating the yellow gold on a fully integrated bracelet.
No, it's not an Oysterflex.
No, it's not a Jubilee.
It's almost like a combination of both.
The open caseback, that watch on a bracelet is an absolute knockout.
And while the 1908 in platinum is still a fan favorite,
maybe not mine.
To me, the yellow gold on a bracelet was an absolute home run from Rolex,
and I'm glad that they did it.
They had a hit with the Sprite in stainless steel.
They come out, they make it in white gold with an all-green dial.
That watch is going to be an absolute knockout,
a big collectible, if you will.
And I know that, in the very least, once these start hitting the market,
you're going to see a big premium over retail.
And last but not least, I love stone dials.
With them coming out with two GMTs using the Tiger Eye,
both in yellow gold and Jubilee, as well as the rose gold,
Rubierre, as we like to call it.
It's very hard to make Tiger Eye stone very visible,
but they managed to do so.
And I couldn't think of a more perfect watch to put that stone in,
than the GMTs, both in yellow and rose gold.
So that's Rolex for you, guys, in a nutshell.
Real quick, real easy, quick recap.
Got to talk about the king of all watches, i.e. Rolex.
When you think of the word Cartier, as they say in French,
there are a bunch of things that come to mind.
And look what they did this year.
Is it a watch?
Is it a bracelet?
Is it a piece of jewelry?
It certainly is a Panther.
That is an absolute gorgeous way, and this is what Cartier does well,
they're able to combine their watches with their jewelry,
seemingly blending the two.
And this year's release, they knocked it out of the park with that.
Let's move over just one more, and take a look at this brilliant timepiece.
That's Cartier Flex.
And they're jewelry muscles, and Cartier is able to do so in such a big way.
That is not just a watch.
That is a work of art.
It certainly is an icon, once again, because this also is a Panthier,
or high jewelry Panthier.
Those things tend to actually go up in value, become high collectibles,
and fetch all the high results in auction houses.
Of course, they had to come out with something a bit new
in the lineup of jewelry-like timepieces for ladies.
Let's move over.
So let's talk about the Tressage collection,
and introduce new in Watches & Wonders year here in 2025.
Again, a beautiful blend of a jewelry timepiece,
or a beautiful blend of jewelry and watches.
They did it in a few variations, starting—
Is this on a strap?
The way this is blended, and the way that this is done,
I believe they did a tremendous job.
And at the end of the day, if you're talking about jewelry,
if you're talking about watches that are more jewelry than they are a timepiece,
it's aesthetics, right?
Is that a good-looking timepiece?
My opinion?
It's absolutely gorgeous, in all of its variations.
Of course, as Cartier does their best, they tend to flex their muscles.
There are levels to these timepieces.
You can see some of the more high jewelry pieces.
As you can see, some of the more high jewelry pieces are right behind me.
Very important to mention, this design is based on a design from the 50s,
a jewelry design from the 50s known as Tressage.
And again, my French is not the best,
but you should see the pieces that actually influenced the design of this watch,
dating back 70 years.
And of course, for the grand finale,
and probably the talk of all of Watches & Wonders,
is the Tangier Che, right?
Dating all the way back to 1931,
with a re-release in the mid-90s.
You can actually see them on display here.
And before I get to the new models, I want to show you,
this is what the original Deauville Che looked like,
going all the way back to 1931.
And of course, the re-release of 1996,
they made a limited edition of 150 pieces.
And here are the current versions.
And what I love about Cartier is they're sticking with their DNA.
Obviously, they will have an upgraded caliber inside,
but look at the watches.
Not only did they give us one that looks like the original,
they also gave us variations,
where the windows are placed in separate locations.
Different metals, different finishes,
different locations of the open windows, to show you the time,
yet sticking to the icon that you see there.
I love the fact that I would give my left kidney to—
I would give my left kidney for the original one from 1931,
but that's just—
I wouldn't— I can't even imagine how much money that would fetch an auction,
if it were to go to auction.
I've never seen one on auction,
but I wouldn't give my left kidney for the original,
even though it's only about yea big.
Guten tag. I am standing at Lange & Söhne,
or Lange & Söhne, or Lange & Söhne, as I like to call it,
in America. No secret.
I've always been bullish on the brand.
I've always felt that the watchmaking of that Lange & Söhne
is far superior to many brands out there.
As usual, this year, Lange went less is more.
We only saw four new novelties,
one of them being the same watch in two different colors.
I'm going to start, I guess, from the smallest to the most expensive.
And by smallest, I mean the new 34-millimeter 1815s
that you see here, in white gold, as well as raw gold.
Is it a ladies' watch? Perhaps.
Is it a men's watch, because smaller is better?
Perhaps.
I will call it a unisex watch, because that's what that watch says to me.
Again, the cleanest lines from the 1815 line.
It's plain. It's simple.
Of course, the back of the watch, as always, is watch-borne.
If you want to define watch-borne, look at the back of a Lange & Söhne watch.
Perhaps, maybe not the 1815,
because perhaps it's something a bit more complicated,
but it certainly is watch-borne,
the minute you look in the back of one of those timepieces.
Amazing release.
Plain, simple, to the point, and to the trend of the current market.
Of course, I don't know if this is particularly the talk of the town,
but certainly, it's been a model that made a lot of waves in the industry.
When they first came out with the Odysseus in white gold and a rubber strap,
and then followed up with a stainless steel version,
Lange's take on a sports watch.
Very difficult to enter the sports market,
and I think Lange did it in a grand way,
without losing the Lange heritage with the Odysseus.
And this year, what do we have?
We have the honey gold version.
Now, the honey gold version is...
It's something that's actually very difficult to describe.
It probably doesn't show well on camera,
in terms of the actual color of the gold.
It's a gold that is not like no other.
It is not really rose.
It is not really yellow.
It's a grayish-pinkish kind of gold.
It is proprietary to Lange & Söhne.
And again, all it has to do is with the proportion of metal
that are put into that particular gold.
It's still 18 karat.
But certainly, I think this is the best variation yet.
I think the rose gold Odysseus,
with that beautiful dial, that beautiful bracelet work,
I think is a home run for Lange,
and certainly expect that watch to be unobtainable,
and probably trading over list,
much like we saw with the stainless steel,
along with the white gold version.
I did feel that it was a bit of a flop
when they originally came out with the white gold on the strap.
Looks like Lange learned their mistakes,
and when they came out with the rose gold version of it,
or the honey gold version of it,
they came out on the bracelet, and in a big way.
Aesthetically, gorgeous watch.
And of course, last but not least,
the biggest novelty, the talk of the town, if you will,
is the Grand Complication,
a full-blown perpetual calendar minute repeater,
which I'm not showing you a close-up of the actual launch
because they have a full-scale model,
right behind me, smack in the middle of the booth.
I love when Lange does this.
They always do these wonderful displays of their new models
in a large format.
I'm always the guy that wants to walk in and say,
can I buy the model and hang that in my house,
or hang that in my office?
Of course, that's not possible.
But you certainly get a great look and feel
of the actual watch when it's in your face,
in a large format.
And every hour and hour, that minute repeater actually chimes,
and the whole watch turns around for a beautiful animation
and a beautiful presentation.
A-plus Lange & Söhne.
Tremendous job this year.
Love all the new releases, even the little guys.
All right, so tell us a bit what we've got here.
Stop it.
Why am I standing next to a diamond necklace set
with earrings and ring
that could probably get rid of our national debt
in one swing?
You guessed it.
That's because I am talking about Chopard.
Follow me this way,
and let's talk about what Chopard has to show this year.
We obviously want to know what Chopard is known for,
and that's beautiful ladies timepieces
that you see to my left.
Let's get a quick look at those,
and then we'll go to the novelties.
Hold it, work it, work it.
Five, six, seven, eight, and go.
And one, two, three, four, five, six, seven.
Of course, to no surprise,
the concentration is on the Alpine Eagle.
The Alpine Eagle dates back all the way to 1980.
Originally designed by now the co-president of Chopard,
Karl-Fredrik Chouvelet.
Did you say Chopard?
Chopard?
Charfard?
It is their Royal Oak.
It is their Rolex.
It's their Submariner.
It's their Nautilus.
It's sort of that blank canvas that Chopard uses
to showcase their watchmaking,
showcase different complications,
in the likes of a tourbillon they came out with this year
in stainless steel.
They did a platinum timepiece.
There's also a skeleton.
It's their version of ceramic.
Basically, I believe it's a combination of ceramic and titanium.
Again, the overall look and feel of that watch looks pretty badass.
Get those, get these.
Let's keep moving.
Patek Philippe, the Rolls-Royce of all watches,
as I always like to call them.
I wanted to look at some of the new novelties.
I don't want to start with the ladies.
Ladies first.
My first take on the new...
My first take on the new Nautilus 7010 is the color.
The pop of color that they put into this watch,
both on a strap, on a bracelet, it's absolutely amazing.
In fact, I prefer the strap model because the strap matches the dial.
It is more of the same.
It is the same ladies Nautilus.
It's the same classic shape,
but it's that touch of color that just did it for me.
So, they have two new perpetual models that came out this year,
which is the 70340.
They did it in two variants.
You have the subdued green dial and also the white dial.
And whether this is a ladies watch or a men's watch,
the jury is always out on that.
The 5811 full pavé baguette diamond piece.
I don't know what the retail on this thing is.
I'm guessing close to a million bucks.
What do we got here?
Calatrava, Calatrava.
Calatrava is synonymous with Patek Philippe,
and one of the most iconic models they make.
And this year, they came out with a few variations.
First, I'm going to talk about probably my favorite, the 6196, right?
Clean cut, salmon dial, beautiful case.
They did give us the 5328, the 8-day power reserve Calatrava,
which is also a Day-Date.
Again, beautifully executed, very minimal.
Not a whole lot going on on the dial.
Sporty, yet still can be worn with a suit.
Of course, the 4946 annual calendar,
with a beautiful brown dial that perfectly matches the rose gold case.
And last but not least, we have the 5524,
with this sort of new, I would call, a cream dial,
highly luminescent markers,
a strap to match the luminescence of the markers.
A lot of people didn't take well to this whole pilot version
when it first came out, but then it grew on people.
And again, it's a Patek like no other.
It's something different from the lineup,
but seemingly, Patek tends to be a dressier brand.
This gives you a good gateway from dressy to sporty.
Also, a wonderful military look, which I personally love.
Of course, we got to talk about JLC.
J.J. LeCoultre, or as we like to call it, Jaeger,
or Jaeger LeCoultre in America.
A lot of cool novelties this year.
High complication, artistic pieces,
and of course, all in line with the most iconic watch,
top 10 iconic watches in the world, in my mind,
and that is obviously the Reverso.
So, follow me. Let's take a look.
The Reverso Tribute Geographic that we just saw
is an amazing timepiece,
and actually comes in with a reasonable price.
We all know that Jaeger is the watchmaker of all watchmakers,
and they always bring their prices down.
The reason, watch retails for $21,200.
Now, the Geographic also came in rose gold,
which is right next to the stainless steel,
which I absolutely love the same,
but if it was me, I would go with the steel.
Now, we got to get the rest of the watches.
Two new releases, one which is a throwback
to the originals that you see behind the camera over there,
we just discussed, and that is the monoface,
meaning it's how the Jaeger Reverso was first born,
with a single face and a solid back.
And they did it in a way where this—
if I told you this watch was from 1931,
you'd probably believe me.
The mesh bracelet that's on this watch is absolutely amazing,
and again, it's what Reverso is supposed to be.
You flip it over, you have a solid back protecting the crystal.
On the other side, you have a gold dial with gold markers
on the beautiful mesh bracelet.
Personally, when it comes to Reversos,
that's definitely the gold medal.
And right next to it is a tribute nonateen,
and this has enamel work.
You guys know how I feel about enamel.
Enamel is one of the most amazing art forms out there,
and when you minimize it down to a scale of a watch,
it's nothing short of amazing.
You can see it on the watch here, both on this side,
and of course, on the other side,
you have the monoface and the big date.
Two amazing new releases.
Personally, I'd be wearing it on that side.
Of course, you guys know me.
Formula One, anytime I see Formula One,
I'm a fan.
Tudor is one of the sponsors for the RB team,
Red Bull's second team.
And they're doing this tease here,
so obviously, there's something new coming for Formula One,
and that's going to happen in 28 days, 23 hours,
20 minutes, and 24, 23, 22, 21 seconds.
There's a new watch that's coming,
and I'm assuming it has something to do with racing.
In the interim, we can show you...
It's coming this way.
Hot take, if I didn't know that this had to do with racing,
I probably wouldn't know,
so I'm hoping whatever comes out new
is actually going to screen Formula One to me,
because for now, that does not.
That doesn't mean it's not a cool watch.
Moving on to Tepela, this Ultra.
Look at this diver.
This thing is amazing.
Variable inertia balance, micro-adjustment by screw,
non-magnetic silicon balance wheel.
I mean, they pulled out all the stops.
If you want to talk about quality in a diver's watch,
there you have it, right there.
And then, the lume on the thing is absolutely bonkers.
Look at that.
Now, let's come back around,
and let's look at the new colorways of the Black Bay 58s.
I mean, in general, you can say that it's red.
It is a bit on the darker side.
Obviously, in various...
In different variations, be it on the rubber strap,
Jubilee bracelet, or Oyster bracelet,
I like every single one of them.
And what I like most about it is the fact
that the actual dial is red.
We're not just getting a red bezel.
We're not just getting a red watch.
The Oysterflex version, which makes the watch pop,
makes the dial pop, is my favorite.
Overall, less is more with Tudor,
but certainly great releases.
Hi, Roman.
Hi.
This is Andrei.
We have been on Instagram.
Oh, yeah. How are you, man?
Good.
When you go somewhere, and you look forward to something,
one of the probably biggest things I was looking forward to is,
first of all, seeing my dear friend Samir,
whom I've known for a very long time.
Sometimes, you go, oh, I want to see a brand,
or I want to see the new line.
No, I wanted to see a single particular watch,
which is the watch that we have here.
So this watch in particular is very, very special
because it really talks about the history of Arnold
and his relationship with Abraham Louis Breguet.
And for Arnold, we're celebrating 260 years
of the legacy of his watchmaking.
This book here is one of the best.
It will tell you the whole story behind Arnold
and some of his relationships with Abraham Louis Breguet.
Many of us know that Breguet patented his first tourbillon in 1801.
He decided, out of the respect for everything that him
and Arnold had done and for his son,
he put his first regulating tourbillon back
in that original pocket watch that Arnold had gifted him.
That's amazing.
What did he do with that pocket watch?
He engraved a note that basically says,
in memory of my dear friend, John Arnold,
here's Breguet's first regulating tourbillon.
And where is that watch sitting today?
In the British Museum.
So what a...
British Museum.
Because Arnold was a British watchmaker.
So we have a deadbeat second on the front,
and then we have a constant force tourbillon on the back.
I mean, you're talking about really a true homage to history.
And we're not making this up.
It's truth.
It's sitting in the museum.
And what was so nice is we contacted the family at Breguet,
asked them if something like this would be okay.
And they said, absolutely.
We're talking about the truth and history.
And we created 11 of them.
Which sucks because they're already all sold out,
and I can't have one.
I knew that beforehand,
because I asked them that when we were on the phone.
Them going with a plain white dial is,
again, the concentration is on the watch,
what this watch is all about,
and the watch making itself.
Honestly, I wish I could wear this watch backwards.
I mean, it's so ******* cool in the back.
What else do you want to show me?
We can look at a lot.
We can't film a lot.
Okay.
So you just let me know what's on the embargo,
and tell me what's on.
Honestly, everything that we've shown here
is pretty much under embargo.
Except for this?
Yeah, because this was announced.
Okay.
I'm going to show you the platinum one
that's coming out later in the year.
So since she just brought this here,
this is a very special piece that we wanted to do.
It's actually a dial that's never been done before in this stone.
Can I guess what it is?
Please.
Oh, you said this has never been used in a...
Well, I was thinking either onyx or opal,
but that's been used in a watch before.
Okay, I give up.
What is it?
What could have fossils?
What could have insects?
It's amber.
Oh, so is amber technically a stone?
I would say so.
Hey, Google.
No.
Hey, Siri.
It is a fossilized tree resin.
So technically not a stone.
Here's the issue with amber.
Don't tell me the issue.
Working with amber is next to impossible
in order to get a stone look is what you have here.
We made 38 of these pieces in steel,
but the time that it's taking
and the rejections with the amber slices that we're cutting
have become a little bit more of a headache than we anticipated,
but every piece will be delivered as it's sold out.
And guys, this isn't cheap either.
You know, you have a multitude of finishes across the entire movement.
We have two barrels, 90-hour power reserve minimum.
It's beautiful.
I'm going blind in my old age.
You know, when we first met, I didn't need these if you remember.
Samir, thank you so much.
I appreciate it, Roman.
Now I can't wait to see the stuff that we can't show for the world.
Absolutely.
Ladies and gentlemen,
this is the most exciting appointment of Watches and Wonders for me.
Because I'm one of the oldest continuous running brands,
part of the Holy Trinity.
I'm at Vacheron.
Of course, my pronunciation is a little bit different.
I'm here with Christian,
and the one watch I've been dying to see and talk about
is obviously what you guys managed to do over and over and over again.
So we came last year with the world's most complicated watch ever made,
the Beauclair with 63 complications.
And this year we are coming with Solaria,
which is a wristwatch.
And this is the most complicated wristwatch ever made.
So we have 41 complications.
This is a timepiece which needed eight years of development from scratch.
We have 13 patterns with the technical patterns in the movements.
Most of these patterns,
they are due to the fact that we have to downsize a lot of components
and rethink some complications in order to save energy as well.
And so we have an astonishing number of components.
The movement is a 36 millimeter diameter.
And its total thickness is 10.96 millimeter.
And we have 1,521 components within the movement.
And I think also in terms of design,
I think it's a very modern timepiece.
You know, it's not like a kind of this super grand complication
that are sometimes like a museum piece.
No, it's hyper modern.
It's bold and it's avant-garde.
And it's the Solaria.
It is absolutely an amazing watch.
I can't wait to get a closer look.
I'm going to go back and I'm going to do some reading
because during Watches and Wonders,
as it pops off and the new model is introduced,
it's very hard to read about 5,000 watches and read up on them.
I will do some in-depth reading.
I want to thank you so much for your time.
Thursday, what is one of the most popular hashtags on Instagram, Nina?
Hashtag TBT, right?
i.e. Throwback Thursday.
And why am I talking about Throwback Thursday?
It's because we are here at Piaget,
and Piaget is all about throwbacks this year,
which I absolutely love.
Now, Piaget, an iconic brand,
on the watch side, as well as the jewelry side,
as well as they've made some of the most iconic watches,
i.e. the Piaget Polo,
which celebrated its anniversary last year,
and it was all about that.
But this year, they really went back to some of the pieces
they've made in the past.
Why?
Because those pieces from the 70s, from the 80s,
have gained popularity across the collector's market
like you would not believe.
Opal dials, tiger eye dials, cuff style watches.
These are all the things that make Piaget who they are.
And of course, the reintroduction of the Piaget Polo
in all white gold.
I am extremely happy
because hunting down some of those pieces,
tiger eye pieces, some of the opal dial pieces,
is becoming next to impossible.
Collectors are snatching them up,
and as you can imagine,
production numbers in the 70s and 80s and 90s
weren't as large as they are today.
I'm actually very excited about the fact that
Piaget did this whole Throwback Thursday thing.
I mean, look at their display.
You can see right behind me
some of the most iconic shapes and materials
used by Piaget over the last 30, 40, 50 years
to create their creations.
Why am I so happy to be at the IWC?
Because IWC sponsors my Formula 1 team,
and that is Mercedes-Benz.
The setup they have today is absolutely fantastic.
When they shot the Formula 1 movie,
this was the actual car that was used in the movie.
Now, in reality, this is an F2 Formula 1 car
in an F1 body, as the gentleman just told me.
And the display that they put on is absolutely amazing.
They have an actual car that's fixed
and then have a car that's crashed back there.
But we're here to talk about watches, not Formula 1.
Of course, the Shock Absorber was specifically
engineered for Toto Wolff,
the principal owner of Mercedes-Benz AMG Formula 1 team.
It doesn't look like every other IWC.
Also, there is a new lineup.
There's a new chronograph that's been made.
Also, they did a Mark 20 in the Patronus colors.
I want every single one of these watches.
And they did a tourbillon.
Now, by the way, I talked about Shock Absorber.
That watch can absorb 30,000 Gs.
Now, if anybody can comment below
and give me a situation
when one has to withstand 30,000 Gs.
I mean, unless you're taking off in a spaceship,
which means you could probably strap that tourbillon
on top of a rocket,
pull Elon Musk and send that thing into space.
And outside of the technology, it also looks amazing.
And finally, finally, IWC is coming out of their shell
a little bit,
where you don't have a typical pilot look, if you will.
It's a watch that actually looks different,
different from any other watch.
So, as I mentioned in the beginning of the year,
it was about the different variations of engineers.
And as you can see behind me, we have a ceramic engineer.
We have a rose gold.
We have a grid pattern green dial back there.
Just have a look.
It's a really nice variety.
And I love the fact that they're building up the engineer line.
Oh, the everlasting fight to make the thinnest watch in the world.
It's a thinnest tourbillon.
I know, I know, I know.
Oh, I'm sorry, I'm sorry.
You already got my bad.
Kick him.
I'm sorry, my bad.
I just want to make sure.
Of course, Bvlgari held the record for the thinnest watch
for a little bit,
until somebody said,
hold my beer and made a watch that's literally a hair smaller.
So, what does Bvlgari do this year?
They come out with the thinnest tourbillon ever made in the world.
That is to my right.
How thin is the watch?
It's 1.8 millimeters.
And no surprise, it comes in an optofinissimo case.
That is the novelty for Bvlgari.
Now, of course, the world's thinnest tourbillon is wonderful.
But don't forget, guys,
Bvlgari also made the world's lightest and thinnest minute repeater in carbon,
which is right over here.
I did mention another novelty was a Serpentie.
And I believe this is what I would call
more of a modern interpretation of the famous Serpent
that Bvlgari has used throughout times,
both in their watches, as well as jewelry.
I think they did a hell of a job.
Want to look at it?
Holy...
That is just...
I mean...
That's all I have to say.
Come here.
And one last quick question,
which is right behind me.
How long do you think it takes to put on that watch?
Now, the last time I went to visit Frank Muller,
it was a Frank Muller lamp.
It is probably one of the most impressive places I've visited.
Of course, for this year's event, Frank Muller said,
you know what?
Maybe that's not enough.
Get a big Chateau.
Good morning.
Sure.
What he said.
How are you?
Everything good?
Good to see you.
As I told you,
I created this dial almost a year,
two years or three years ago.
Something like this.
For example, the Smiley is the number two.
The dollar with the two bars is the number 11.
So it's even more difficult to see the time on this piece.
But it's not the point.
That's why.
The point is to have like kind of art on the wrist.
To create each dial,
I took 12 elements from 12 of my paintings.
As you can see, you have five different finishing.
For each finishing is a limited piece of 50 pieces.
Each finishing, I create an original painting on canvas.
So the watch inspired my work.
Very colorful.
Very Frank Miller.
And very artistic.
Very artistic.
Which one do you want to see?
Hold on.
We're going to go with titanium.
I like the fact that you went with crazy hours.
I have some of your artwork and people come and say,
this is so cool, but it's also crazy, right?
So it does go hand in hand with your style of your art.
I think it fits my identity, of course.
It fits the Frank Miller identity too.
Oh, I see the dial is carbon.
Look, you see the slight difference in the dials?
Because the dial is carbon.
We also have a gentleman who has a wonderful name.
You would never guess what his name is.
His name is also Roman.
It's spelled slightly differently.
He's also going to show us the novelties this year for Frank Miller.
So there are 438 watches here.
My eyes are lost.
It's a beautiful property.
You guys really know how to put on a show.
We already know that.
But let's look at the novelty.
So you guys can see what's new for Frank Miller this year.
This is a novelty.
You have all the Boxit watches.
We use Boxit because this is the name of where we find the material in France, Les Beaux.
Boxit is a mineral of aluminum.
And we use aluminum with high treatment colors.
Very strong.
Three times harder than the steel.
With this model particularly, for example,
the customer can come with a special color idea and we can achieve his need.
We add in this skeleton a big date.
You see there is two high wheels we added.
And like usual, we put in the wheel all the colors.
And of course, what Frank Miller is known for is being the master of all complications.
That is, you know, in my world we say, now that's a clock.
You know, even though it's a watch, but we say now that's a clock.
And that, to me, will forever be why Frank Miller was called the master of all complications.
Hello, how are you?
Hi.
How are you?
Always good to see you, my friend.
This is amazing.
What is this?
Talk to me, please.
Tell me.
Explain.
You know the main problem with Coco Clocks?
Plenty of people have made it.
But always the same kind of Coco Clocks.
At L'Epée, what we like is to make something a little bit different.
But some people say, no, it becomes quite annoying when at night you have the cuckoo coming out.
So what we have made, we have made a mechanical computer.
Fully mechanical.
You set the time when it stops, and you set the time when it starts.
And if you want to annoy your wife, make it at two o'clock in the morning.
Exactly.
And there's a variant of the Three Wise Monkeys.
Speak no evil, speak no evil, okay.
But, hey guys, you can do evil.
We have, in fact, four wise birds for the four configurations.
No say, no hear, no see.
But no do evil.
But most important, because you have three loads that usually in the past were used as energy.
On those, we have barrel.
So those are just triggers.
The first one is to repeat on demand.
The center one.
The left one is to make it silence.
I want to go for a nap.
I put it, nothing will happen, until the time that I will wake up, and put it again to restart it.
And the left one, the right one, sorry, is to activate the computer mode.
Meaning, I deactivate it, every hour, whatever, it's night or day, it will strike.
And here we have half an hour.
If I put it, then the computer activates.
And then it will follow the schedule.
That's a view we took yesterday.
The other thing I wanted you to talk to me about, because I only saw this online, is this.
It's a new way of reading the time.
Because the movement is not an eight day movement, or let's say, it's an eight day movement.
But it's not a 12 hours movement.
It's a 36 hours movement.
So you have one rotation of the hands in 36 hours.
And you can, the way you read the time is through the ball.
Of course, you can read it directly.
But the idea is to use each ball as a magnifier to read the time.
Well, it's perfect for me, because without these, I, you know, now I don't need this.
You know, I get 50s or so.
Now I don't need these.
You know, what I love is where it all started.
And I'm going to be very careful.
And you start with a carriage clock, an amazing carriage clock.
And you're able to make your way out to objects such as this.
Wonderful job.
Thank you so much for your hospitality, as always.
This is amazing.
So this is anywhere in white gold, also comes in rose gold.
I can show you.
It's very, very simple to read and use.
So it's a manual winding watch.
And if you pull the crown on an intermediate position, you have a quick setting of the date.
And you can set the dates forwards and backwards.
On the sub-dial at six o'clock, you have date and month.
And you see each day you have sunrise and sunset times.
Of course.
That changes a few minutes.
And if we pull the crown completely, we can set the time.
And the sun is hour in 24 hours.
So now, for example, it shows it is 4 p.m.
Tell me about the movement.
So the movement we entirely developed in our workshop in Neuchâtel.
Inside the movement, you can see there is an adjustment screw visible in the middle.
And this screw is used to set the latitude of the location.
And the two different screws on both sides is to adjust the longitude and time zone
for the sunrise and sunset time.
So if you have a bit of understanding of movements,
theoretically, you could try to do it yourself.
But I wouldn't recommend it, right?
I would not recommend it.
You called it anywhere.
Do you still have to set it to specific cities when you do the sunrise and sunset?
So the watch is adjusted for a specific place.
But it's the same mechanism that can be adjusted for any place.
That's why we call it anywhere.
And what we do is a watchmaker adjustment that is done before shipping the watch.
But if you own anywhere and you would like to change the location,
you can bring it back to our workshop and we can reset it for other specific locations.
So tell me about the novelty then.
So the novelty is called Any Day.
And Any Day gives you an overview of the complete month.
You have the light color digits is weekends.
The dark ones is weekdays.
And the indicator is pointing to the 6th, that is the date.
But it also shows you that 6th is Monday because it's the first of the weekdays.
And so if you know, it's really helpful to organize your time.
If you know you have something extremely important Wednesday, two weeks ahead.
And someone tells you if you can join them on the 21st,
you have to be sure the 21st is not Wednesday, two weeks ahead.
And so you can have a quick glance at your Any Day
and you can see the Wednesday, two weeks ahead is the 22nd.
Innovative complications displayed in an innovative way.
Beautiful finishes.
Aesthetically, a beautiful watch.
If I take the complications out of it, just aesthetically, it's a beautiful watch.
And what are the retail prices on these?
So anywhere in white gold and rose gold is 138,000 Swiss francs.
And Any Day is 88.
88.
Thank you so much for your time.
Thank you.
For the Tantalum one, which I guess is, which you can see here.
So that was the very first proof of concept that we had last year.
That was the result of two years of R&D about like how, you know, to do a bracelet in Tantalum.
But since then, we've been working really hard on actually
turning this kind of like concept watch into a reality.
Unfortunately, some of those are still under embargo.
I'm going to get to see them, but you guys will get to see them when?
What's the date that we're looking at right now?
So the first ones will be late May.
And those that you're looking at currently will be late June.
What kind of price point are we expecting for the new models once we get to see them?
I would say it's going to be priced as maybe like a competitor to the Czapek Antarctic.
So something a bit higher.
Thank you for having me as always.
I appreciate it.
Yeah.
And honestly, May 1st.
May 1st, the world shall see what's behind door number 1, 2, 3.
I spent a long nine days in Watches & Wonders.
While most dealers left the minute that the show opened to the public,
I purposely choose to stay an additional two days.
Why?
You guys watch this content.
You give us support by doing so.
You comment.
You do all those wonderful things.
It's only right that I stick around another two days,
make myself available to all of you guys that visited Watches & Wonders,
so I can say hello, chat with you for five minutes, and do what?
Talk watches.
Guys, it was very difficult to cover every single brand,
but I did get a chance to sit down with some wonderful brands one-on-one.
We're going to put out that content in a longer format video.
The brand everybody loves to love, and that is Hublot.
We're talking Zenith, Erwerk, Moser, Jacob & Co., among others.
Plenty to see, plenty to come.
Like, comment, share, subscribe on this video, and stay tuned for the others.