Picking An Item In The Supermarket | TRICK OF THE MIND | Derren Brown

Brown’s Mystique
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I'd like you to really sort of have a good walk around so you feel you've got a genuine free choice.
And at some point just select something.
One product.
One product, one single product, and then come back here. Does that make sense?
To this position.
To this position, where I will be waiting for you.
All right.
Enthusiastically.
Also, as you come around here for me, you've got an absolute free choice.
You can begin down there if you like, or if you prefer, up through there.
Either way.
And really, I want you to think about it as you walk around.
Go for whatever you feel you're drawn towards.
You can try and be obscure. I really don't mind.
As long as you know that it's a free choice. Does that make sense?
Yeah.
All right. Terrific.
I'll be here waiting for you. Have a good shop.
You can pick me up some milk as well.
See you later.
Bye-bye.
Welcome back.
Right. What is that?
Balsamic vinegar.
Interesting. Obscure choice.
Terrific. Very nice bottle.
Are you trying to catch me out there?
Not really.
I decided on my shopping journey that I should have a purpose in my selection.
Yesterday, I made a green salad for my work colleagues,
and I bought a brand-new bottle of virgin olive oil.
I couldn't find balsamic vinegar in that particular supermarket.
Oh, that's awful, isn't it?
It is. It is terrible.
So I decided I'd buy it today.
Balsamic vinegar. Well, excellent choice.
I genuinely didn't know you had made a green salad the other day.
I needed that.
But important, that was a free choice that you went for.
Yes.
There was no sense of coercion.
Not at all, no.
Terrific. Excellent.
You've got this envelope on you, which you've had for six days now,
in your office, where you've been looking at it,
you've been able to see it and absorb it,
probably wondering what was in it.
Yes.
But you had very strict instructions not to open it.
Yes.
Thank you for not doing that.
I'd like you to take it out now.
Excellent.
Let's have the camera get a good look at this before you open it.
There's a little green sticker at the back.
Oh, I see, right. OK.
Open it up for me and take out what's inside.
And read out what it says.
Blank paper.
Oh, Christ, I sent you the wrong one.
No.
Actually, what's written inside the envelope isn't important.
That's a bit of a red herring.
The envelope itself was the prediction, not what was inside it.
That won't make any sense to you now.
But it will make sense to you when you watch the show back.
When I sent you off, and when you watch the show back,
you'll see this is real.
I stuck a sticker on your back.
You've been walking around with a sticker on your back all this time.
If you take your jacket off for me and have a look at what it says.
I did know.
I'm off to buy vinegar.
Off to buy vinegar. Thank you ever so much.
You've been...
That's fantastic.
