Use Your Value Prop to Pivot: LIVE optimization to help with marketing amid coronavirus (Pt 2)
https://MeclabsAI.com can write a powerful headline (with a guided headline pathway) and has 10 expert assistants (AI Agents and Apps - more to come) that you can talk with (like Conversion Pro, Landing Pages Copywriter, and Problem Solver). It’s totally FREE to use (for now)..
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Flint McGlaughlin, CEO and Managing Director, MECLABS Institute (parent organization of MarketingExperiments), provides conversion optimization feedback of audience-submitted pages to help marketers create an effective value proposition expression and find new opportunity. (You can view part one here: https://www.youtube.com/watch?v=E6CnTwI8DHk)
Key points in the video:
5:07 Live optimization – All Lines insurance agency
17:30 Live optimization – Insurance Geeks
30:33 Live optimization – Urban Campus
37:06 Live optimization – MCR Medical Billing
42:06 Live optimization – Mediacube
48:14 Live optimization – Capitol Moving & Storage
If you would like your landing page considered for review, just email it to [email protected]. Even if your webpage isn’t chosen, you can learn from the optimization of your peers’ pages to get new ideas for improving your marketing.
Here is a free tool to identify the value you deliver customers so you can find new opportunity in the current environment – 7 Steps to Discovering Your Essential Value Proposition with Simple A/B Tests: Drive better results when you discover what it is about your business that customers love https://www.marketingsherpa.com/freestuff/7-steps-discover-your-value-proposition
For more ideas about how what marketers can do in the face of this global pandemic, you can watch –Marketers Stand Together: 3 powerful ways your marketing can combat coronavirus COVID-19’s impact https://www.youtube.com/watch?v=AKeWKGZ89gA
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