What is Dual Agency in Real Estate?

"In California, dual agency is an option for real estate agents, the home seller, and the home buyer. When all three parties are in agreement, one real estate agent can facilitate the transaction. One agent facilitates the transaction when they represent–both–the home buyer and the home seller.

Moreover, there are a few perks when there's one real estate agent involved in the transaction. This means no split commission, smooth transaction, and streamlined communication.

But, this simple idea can get controversial.

Some agents will say it's a conflict of interest. But, why is that?

In this video, Robert Rico explains what a dual agency is and the pros & cons of becoming one. Give this video a watch if you want to know how to double your commission!

Chapters:
00:00 - Quick Introduction
00:40 - What is a Dual Agency?
02:09 - The Controversy Behind Dual Agency
04:00 - How to Set Up a Dual Agency
05:36 - Final Thoughts on Dual Agency"