What Happened To Zoella and Alfie Deyes [4K]

come on streamline back to the mid 2010s when YouTube British YouTubers were dominating the platform the power couple of zura at Alfie days were all over the Internet blasting their entire lifestyle content into your face so why don't we Deep dive into each of these and why they're not around so much these days the British YouTuber scene included lots of people that smashed onto the scene based on their their accent their quirkiness and the britishness in the mid-2010s people like Emma blackery Terry Wallace Alex Day Carrie Hope Fletcher Charlie is so cool like Zoella Joe Suggs Alfie days that entire click and many other for that matter zawanna and Alfie became the power couple that everybody liked to follow zoanna initially gained Fame through her beauty and lifestyle videos eventually expanding into other types of content including book clubs and mental health discussions signed a book deal I released several titles including the popular again online series Zoella continued to sell merchandising launching her own Beauty and lifestyle products that were widely available in stores throughout the UK and she collaborated with well-known YouTubers and Brands expanding their audiences and influencers she set it up she got a brand she continued to sell what can go wrong well with this she fostered a relationship with her fans where she would generate a product or a service and would then push it towards them so he faced controversies including scandals related to her Advent calendar and all tweets which were deemed offensive now the Advent calendar was effectively loads of low-priced kind of makeup content that was pushed into an advent calendar and then priced up accordingly sold to her younger easily influenced demographic followers of her Channel and this got slammed and she weren't the only one that did this at the time it was seen that she could push her influence her experience towards this demographic and she could generate income in return maybe team up with some other company and nothing ever dies on the internet so any tweets that she may have made Five Ten Years prior could also be found and dug through and this is when Council culture started to rear its ugly head for the first time she shifted her confidence towards more mature like motherhood and Home Decor content some fans found this alienated themselves and that they started to drop off the problem with YouTube is that your videos stay there forever continuing to attract the demographic that they always did so as you age up your audience might not or in return you might continue to create content that is solely for kids and that initial audience that made you famous and made you money by age out of you and then they're gone Alfie days on the other hand initially known for his Vlog Channel PointlessBlog where he posts challenges tags and daily life videos he too launched a book and ventured into merchandise and collaborated with well-known YouTubers including Zoella herself the problem here is that Alfie bumped up against criticism that he was out of touch with his audience he published a video where he tried to live on a pound a day which was viewed as insensitive because unfortunately within the UK some people truly have to budget the extreme this man that has all of this money stepping into to the shoes of someone that a factory has 30 pounds a month to feed themselves it's seemed as a disconnect from his audience this power couple Zoella and Alfie gained additional followers due to their relationship the idea is that they could both Vlog between each other share their audiences they could bring in their brother Joe as well to do the same thing Joe who's recently gone on to mainstream like success going onto Don's competitions and just being known around the world this was a hot pot of just YouTube British influencers sharing their audiences between themselves growing this notoriety a bubble that did really really well until it popped and dissolved and the whole British community of YouTubers just kind of faded away they're still around they're just not so clicky anymore with the joint business ventures that they put together including shared merchandise and product lines they Barrel towards the future of their life as they grew older this led to Life Changes navigating Life Changes together purchasing a home having a child and they shared this all With Their audience all with varying degrees of success the problem here happens to be is that sometimes you can catch lightning in a bottle the right demographic at the right time people can watch a YouTube channel for three four years and still kind of associate with it but sooner or later one of you is going to make a vast life change and that might disconnect you from that symbiotic relationship and no longer are you interested so well at our feet were the power couple but nowadays people have forgot about them because they're just not pushed as much on the YouTube feed