Kĩ năng bán hàng: Bán hàng cho bất kì ai với bất kì giá nào | Phạm Ngọc Anh - Mr Why

The basis of our effective business sales is based on belief. Again, this is the word belief. If people believe a little, they buy a little. If they believe a lot, they buy a lot. And if they don't believe, they don't sell. And sometimes we see the end of TV sales of strange guys. What? You and I don't work together. Why do you welcome me? And that's why you hate TV sales. It's so annoying. And it's definitely not effective. Email sales are not effective. SMS sales are not effective. For example, some of you work in real estate. I don't know if you have ever used it. But the way to spam thousands of messages a day in a list is outdated. We call it a fishing game. Do you remember fishing? Just hold the hook like this. Swish. Swish. Hey! The hook can go into the back of a fish. And that's a sales game. We call it brainless sales. We don't even use our brain. We just use the hook. So if you're doing sales and you've done it before, stop it. It's not effective. The foundation of sales is based on belief, especially on belief. Therefore, the strength of sales comes from this. 80% of the strength of sales comes from this. And 20% of the final result comes from this. And we usually ignore this. Why do we ignore it? Why do you ignore it? The reason we ignore it is nicknames. Salesmen have very high nicknames. Do you know what a salesman's nickname is? What is it? It's a number. It's a rose. And we have a formula. When your nickname is up, your power is down. So when you try to pursue your needs, you have to have a reputation, you have to sell, you have to have a reputation, you have to sell. At that time, you have no strategy at all. You just stare at the ad, it's a sale. You have no strategy, no technique, no process, no meaning at all. And then you mess it all up. The game is a sale. You don't follow anything at all. That's why we focus too much on sales. So I advise you, with normal salesmen out there, you go shopping, you go around 28, 30, these days are coming, you go shopping, it's very effective. Do you know why? That's the day it has to end its reputation. So it's screwed up. It has no reputation. Even this month, it has no reputation anymore. It has no reputation anymore. In the end, it's screwed up. Right? So that's the day when their niche is up, and their power is down. And if you pay three times the price, you will easily screw them up for a few days. Right? Is there anyone here about to buy a car? At the age of 15 to 30, go buy a car. At that time, it smells good. At that time, it's the end of the year, the end of the month, the end of the year, all kinds of end. They're screwed up, and you forgive them? Zio, don't do that to your teammates. They've been in a high school. Niche up, power down. But when we focus on you and you, we don't focus on our niche, we focus on the niche of the customer. At that time, you will reach a very high state of mind. You're not in a hurry. Right? Let me tell you. When you approach someone to sell goods, do you want to sell once, or do you want to sell for the rest of your life? Say it again. What do you want? Smart people will want to sell for the rest of their lives. You won't know for sure how many products you will sell in your life. So, if you stop a product, do you know what the biggest asset of a salesperson is? It's the relationship, and the quality of the relationship. That's the biggest asset of a salesperson. And the rose business is just a flow. And if you have a relationship, you have good quality, you can sell any product. So, the essence of sales is that you have to make friends, understand them, talk about their life or business, and then connect to your product. It's that simple. Because we rely too much on the niche, we make everything complicated. So, we need trust. That's it. We need trust. High five! Thank you. There are 3 levels of trust. When people trust, they have 3 tricks to trust. First, they believe that the company that provides this product is famous. In case you do business, when you do trading, there are a lot of suppliers. If your company has a high level of trust, they will buy your company. For example, Mobile World doesn't sell much. They only sell their own products. And you can buy their products anywhere. But do you like to buy at Mobile World? Yes. You trust them. Right? You trust them more than they do. Even though you know they are different. They are the same. But you still trust them. Right? The second level of trust is the product. The third level of trust is the seller. There are a lot of levels of trust in a company, an organization, and a lifetime of a product. There are a lot of stages. But if you are a new product, the most important level of trust that we need to sell is the seller. If you are a new product, you don't have time to trust the company. You don't have time to trust the product. But you only need to trust the seller. Everything becomes simple. Why in many years of online business, not only in Vietnam, but also in the world, they have become so successful. Because the business model of online business is friend to friend. Dear friends, they are just close friends. They don't have a salesman. They don't have a regular marketing team. They are just friends, close friends. And when you trust the seller, everything will be different. Let me give you an example. A salesman is talking to a customer. He hasn't bought anything yet. But as soon as his friend says, Ah, this one. I don't need it. No. I like it. Who has thought of this situation? Me. Yes. Simply put, we trust that person. So trust between people is very important. Therefore, it reinforces the fact that selling needs trust. In the past, when we did sales, the product line that we followed was P&G, Procter & Gamble. They didn't have much money to advertise on the internet. And our sales mission was to make it as close to the store owner as possible as a family member. That was our goal. That's why we always visited our family members as if we were family. And every time we moved to another area, they missed us. Why didn't that guy sell here? Huh? So personal trust is very important. It's the foundation of sales. And all of this, I just want to say one thing. Your niche has to go down. Your niche has to go up. And if you want to be successful in sales, you can't be in a hurry. So, do you have money at this stage? Do you have money at this stage? At this stage, you have to wake up. You just want to be famous, right? You just want to be famous. But when you're at this stage, your money will be overflowing. That's it. And this philosophy in high sales is called if you want to be fast, you have to be slow. Can you repeat that? If you want to be fast, you have to be slow. And it's the foundation of high-five sales. High-five sales.