Taylor Swift and Travis Kelce's mom cheer on Kansas City Chiefs at game
Perhaps the biggest story from the NFL on Sunday wasn't any of the scores, but the fact that Taylor Swift attended the Kansas City Chiefs game with the family of tight end Travis Kelce. Jo Ling Kent has more.
#taylorswift #traviskelce #kansascitychiefs
Finally tonight, the defending Super Bowl champion,
Kansas City Chiefs newest fan is causing quite a stir
and a Swift reaction.
CBS's Joleen Kent reports on the enchanting details.
Taylor Swift has entered her football era.
If we play like this every time Taylor's in the building,
then she needs to be here every week.
Swift made her fearless return
to Kansas City's Arrowhead Stadium,
which she sold out twice last summer
to cheer on NFL tight end, Travis Kelsey.
I told her, I've seen you rock the stage in Arrowhead,
you might have to come see me rock the stage in Arrowhead.
Wearing red, of course, next to Kelsey's mom, Donna.
The reaction, beyond the NFL's wildest dreams.
Travis Kelsey's had a lot of big catches in his career.
This would be the biggest.
The women's editions of his jersey are selling fast online.
The company behind Kelsey's outfit,
capitalizing, calling it the 1989.
And stores touting the New Balance shoes
she wore to the game, a hot commodity.
Swifties know all too well,
she's a mastermind of her business reputation.
Her tour alone expected to add an estimated $5 billion
to the global economy,
more than the GDP of at least 50 countries.
Welcome to the heiress tour.
And now her fans suddenly paying attention to the NFL,
and the players are ready for it.
Jolynn Kent, CBS News, Los Angeles.