There are not a lot of famous Asian rappers in America,
but Dr. Dre and Eminem have just signed Filipino-born
Eazy Mill, and everybody is talking about him,
and so are we.
Yeah, if you follow rap and obviously you keep up
with Asians in rap, you know that there are very,
very few.
You can make the argument, honestly, that there's none.
So it is a big deal that Ezekiel Miller,
a.k.a. Eazy Mills, just got signed into all three labels,
Shady, Aftermath, and Interscope.
The only other guy to sign three record deals at one time
was 50 Cent.
Whoa!
Let's go play some Eazy Mill.
For the people who talk over songs when they're claiming to listen.
These bars never done.
Three stars in the sun.
Blue, red, draped down on the flag.
No, we never feared none.
Most of us didn't grow up with a trust fund.
One that I'm willing to kill for a loved one.
I'm on the move.
I'm another than a summer reminder.
My people to shout.
Closing in the area.
Moments before the drones get imploded from loaded carriers.
We in that mode to throw them and roam like boats and bury them.
Flow like a locomotive.
We're hoping that we impaired.
I'm staring them while we blare.
Now we blare.
Yeah.
I mean, let's take a look at some quotes, Andrew.
Eminem said, we've never really been out here signing a lot of artists.
And one of the great things is about how we built Shady is how selective we've been.
I just know that his music sounds different.
It's really special.
Dr.
Dre said, I'm not working on anything that doesn't sound different from
anything else out on the marketplace right now.
That's why I like easy mill.
Yeah.
And that was in response because I think a lot of people were a little bit
surprised of the, of the, of the signing.
I'm not saying that easy mill is not great.
And actually he doesn't have a ton of views on YouTube, but I will say
people in America who were not familiar with his Filipino work.
We're kind of like, Oh, okay.
Why did what, what makes Eminem and Dr.
Dre get behind him?
But it's because he's so different and actually he's super talented.
Yeah.
I do think that there possibly is an international play as well.
Like in the sense that he has now the opportunity to become the biggest
rapper in the Philippines, which is a gigantic market as well, because of
his ability to speak to Gala.
Um, I would say, I don't know, but I, from what I've read on Reddit,
Andrew, it's like a seven out of 10.
Yeah, no, I mean, that's pretty good for rapping.
Um, honestly I did check out a lot of his videos because I had not really
heard of him before, but I like a lot of them.
I like the beat box freestyle.
Lackland is about him joining the air force.
I thought he has a lot of great concepts.
He even did a song about Pacquiao.
He did a whole song for like national day in the Philippines.
He has a, uh, I guess a nationalistic song that has about 80 million views,
probably primarily from, uh, Philippines.
All right, David.
So before we get into the comment section real quick, like what do you see?
Like, you know, we, we like to listen to a lot of rap.
We've been into it for many years of our lives.
Like, I guess, how do you see him as an artist?
I guess for me, it definitely more fits in sort of like the yellow wolf.
And F maybe logic, but more like speed rap.
I consider it speed rap with a heavy rock influence.
And, uh, it's not that there are no black artists in that lane.
Cause there's definitely some like the, uh, the guys that Eminem recently
signed grip and West side boogie more fit in that.
I mean, I would say even Kendrick's a little bit of it, but it is primarily,
I guess a style more what mastered by white rappers.
Yeah.
I would also, I would put a Hopson in that group kind of like rock
metal influence.
Yeah.
And it's a little bit like it is splitted in difference between like rock
and rap.
And you can tell like his beats go hard.
Like it's definitely not for the Drake crowd.
No, no, no.
But he can sing, which I think is good.
And obviously is a, is it going to be a crucial talent?
Yeah.
I think the first thing that I noticed about, uh, easy mills,
Andrew is that his talent level.
I'm not saying there's not a ton of other things that go into, you know,
record label success nowadays, image branding backstory,
but his talent level might be like a 10 out of 10, bro.
His storytelling ability is great.
And it's super easy to follow.
Like even without the, like,
I just think his storytelling is so on point.
And I think that's what's like Eminem really likes because Eminem is
actually a really good storyteller as well.
Right, right, right.
And Eminem is weird because he has a lot of pop hits,
but you would say that the majority of his albums,
especially like when he just stopped caring about being on the charts,
he does have dark core core rap, right?
Yeah.
A little bit more side for sure.
For sure.
Um, anyway, let's get into the comment section.
Somebody said this dude is a beast.
He's going to evolve into a legend.
Um, Andrew,
what do you think about him getting invested in by the record industry?
Because very few Asians ever get a record deal from a major American
company.
Yeah.
I mean,
I do think,
uh,
it is very flattering and I think it's big and it makes sense that the
Philippines would have a rapper.
And I just think that their market out there,
they,
they do love rap.
They also love basketball.
They also love boxing,
you know,
out in the Philippines.
Somebody said,
this is what I like to hear when we're talking about modern hip hop,
no screaming or mumbling proper lyrics,
extremely talented.
Somebody saying he's just not talking about girls,
money,
weed,
drugs,
or shooting people.
Uh,
you know,
it's true that he's not talking about those topics.
Yeah.
No,
no.
I think that there's always a big market for it.
I think sometimes when you're talking about,
let's just call it the Drake crowd or Roddy,
rich crowd,
you know,
you're very much into the mainstream subject matter,
which I am into as well,
but I got to say like the market for this is huge.
And I really appreciate it because you say it's more of an internet based
audience.
I do think so because there's this group called the suicide boys and I know
their name is like kind of crazy,
but if you look on their YouTube page,
David,
they have views.
Like it looks like ushers channel,
like 200 million views,
200 million,
like 50 million,
60 million.
It was like quasi goth rap.
Right.
And a lot of people don't know about them from the mainstream.
Like a lot of people wouldn't name them,
but a lot of people,
like,
I guess more in like the fringe,
like skater rap or even internet rap would know.
You know,
uh,
there was two rappers that came out of Detroit,
right?
Eminem,
but then also more underground than him.
And even more trailer park was ICP insane clown posse.
Yeah,
no.
And,
and I think like,
or even tech nine is another great example coming out of,
I think Kansas city.
So honestly,
I think he has a big market,
man.
Somebody said,
uh,
it's really crazy.
Well,
obviously some people are saying it's a pro.
Some people say it's a con that he's good at break dancing,
popping and locking doing choreo.
He can do metal music.
He can straight up sing.
He can rap.
He can also do like pop music,
bro.
So a lot of people were just like,
yo,
is that good or bad that he has so many different,
like,
uh,
chameleon type flavors to him.
No,
I think it's actually really interesting.
Cause he's going to be able to blend them all together.
Yeah.
I mean,
some people said that,
uh,
he's going to end up like all the other artists on,
you know,
they,
they get signed and then they like kind of go away.
Yeah.
There's been a lot of people that were signed to dr.
Dre's label,
um,
as well as Eminem's label.
You're like,
you didn't know who grip was or who,
I didn't,
you know,
I heard a West side boogie,
but I guess,
um,
yeah,
it is true,
David,
there is potential that he doesn't like launch into this
humongous star,
but like being signed,
it doesn't mean that you're going to blow up like the next
day.
You know what I mean?
Like it can be in development or anything like that.
But I do think it seems like if Eminem and dr.
Dre,
who are both like rich beyond anything that they don't need
money,
they don't need any more money from these artists.
So they're going to be doing it because they're like,
yo,
this kid is special.
So he could really do something for the globe,
right?
Yeah.
He might be bigger overseas than he ever is domestically in
America.
Anyway,
let's get into our takeaways because a lot of people are
going to be like,
Oh,
why are you guys covering this news?
It's like rap industry news.
It's so niche,
but it actually has a lot to do with Asian American identity
because very,
very few Asians.
And you can argue that easy mills,
you know,
he's white passing because I believe even his dad is like a,
like a part Spanish Filipino.
Yeah.
It was like a famous singer in the Philippines.
Yeah.
So a lot of people are like,
well,
could a full Asian rapper,
even if they were as talented as easy mills and bilingual like
that,
would they get put on?
Yeah.
I mean,
I think it would,
to be honest in a weird way,
depend on how they looked like.
I think rap is very image based.
David rap is not a meritocracy.
Sports is more of a meritocracy where you got to be able to
play the sport.
And if you can play it,
you can play it.
And do you think that that's why Asians obviously more
recently,
they've got a lot of movement in pro sports because you can
do the job.
Especially baseball,
tennis,
soccer,
like huge,
huge leaps and bounds.
Whereas hip hop in general or music or entertainment in
general,
it's almost more like a,
just subjective.
If people think you're cool,
you're exuding that alpha male energy.
I mean,
would you agree that the lane,
his type of market that he's in,
because he's not competing with Drake,
for example,
or Roddy rich,
like I said,
it does not sound like NBA player music or like anything
that you would hear in the club or anything.
Yeah.
Not in the nightclub music or like strip club music,
but he's,
he's not with the futures,
but he's gonna,
he could be on like the two K soundtrack.
He could have a lot of views on YouTube.
I think he could sell out big shows,
but it wouldn't be Drake shows.
Gamer market.
Yeah.
I think so.
I mean,
I think,
what do you think?
Do you think that Asians have to attack niche lanes?
Cause you're not like Keshi is like ultra sad boy music.
And you know,
all the Asian artists that have a lot of movement,
Joji,
for example,
in his lane,
it's almost like you have to go into a genre where there's
no preconceived notion of how you're supposed to look or
the life you've lived or like what your family's supposed to
look like.
And I think him being bilingual is crazy.
And I think it also goes to show you,
this is my takeaway that it is crazy.
And I don't know if it's like good or bad,
but I guess for a lot of Asian artists,
it almost,
it's almost like you gotta be bilingual.
Yeah.
Like that.
Even for the actors as well,
that's a superpower,
man.
And it's really tough for the Asians who are not bilingual
at all.
Even like maybe myself included where it's like,
is it hard to grab another market?
Because if you can only sing or rap or act in English,
then you can't bring,
you're not able to bring in your other side of the culture and
bring in that market or bring in that storyline.
And maybe even on a deeper level,
because rap is about exuding alpha male energy in different
ways,
right?
That's why like Kendrick does it his own way.
J Cole does it his own way.
Drake does it his own way.
But it's like,
you have to be the king of something.
And when you come from overseas,
I think you can more believe that that guy was the king of
his motherland.
Oh yeah.
Whereas like in America,
obviously it's pretty clear that Asians pop culturally have like
the lowest status of like all the races,
dude,
I have easy meal has no reason to not feel confident about
himself.
I mean,
he's established himself in the Philippines.
He's already,
he's just been signed by Eminem,
Dr.
Dre.
He still has millions of views,
even in English solely.
So I'm like,
because,
because let's compare him for example,
to deep pride,
Andrew,
who's full Filipino from Canada was,
I would say making more,
even blacker sounding rap,
more mainstream sounding.
Yeah.
But it's like,
he never really like,
you know what I mean?
Broke.
He didn't reach that level.
I mean,
I think there's a number of reasons for that,
but you guys in the comments below could compare,
you know,
like deep pride is a well-known Filipino rapper in English.
Obviously you have pillow who we just saw perform in New York
city live.
Right.
And he's in a niche as well because it's super Bay area music.
I mean,
he kind of has a mainstream hit.
Put me on some now put me on some,
you know,
but that's pillow,
but he's not rapping in Tagalog.
So none of these guys are rapping in Tagalog,
but now this guy,
easy mail,
man,
I don't know.
He's crossover global hit guys.
This is what it is.
The global marketplace.
I'm definitely going to be excited.
I mean,
like I said,
it's not necessarily my like top favorite genre of rap music.
That's realistically,
that's not what it feels to me,
but I see the talent there and I'm rooting for him.
Yeah.
You're also not Filipino too.
Maybe you'd like it.
If you spoke Tagalog,
we,
if we understood Tagalog,
we might appreciate it more.
Yeah.
Anyways,
guys,
let us know in the comments down below what you think about easy
mail.
He is dope.
Check out his video.
Especially beat box and Lachlan.
And just Manalo.
I think that's the song about Pacquiao,
bro.
And also let us know in the comments section below,
if you think that there is any future for Asians in rap in
America,
let us know until next time.
We'd hop up boys.