All right, here's some interesting facts around nutrition.
Many of the negative effects that have been associated with sugar and even fat
are really attributed to when you overeat them.
In other words, when you look at a diet that is low in calories,
even if it's high in sugar, high in certain types of fats,
many of the negative effects are actually gone.
So you might wonder, well, why then do we attack sugar and fat,
and why are they connected to poor health?
Well, here's why.
Sugar, fat, and salt—salt is another one—
together make food hyperpalatable.
So if you observe populations that consume a lot of one of them or all of them,
what you're probably looking at are people that just overconsume in general.
All right, so let's talk about this a little bit.
Talking about human behaviors again.
That's it.
Yeah, a better hook, I think, would have been sugar doesn't make you fat,
fat doesn't make you fat.
I think everybody knows that, though, right?
I mean, I think that's become—when we first started—
I don't know.
There's still lots of thoughts out there that sugar is the cause of all obesity.
Yeah, and this is what's interesting about it, right?
You can find studies that find that diets that are high in sugar
cause more problems, inflammation, higher rates of cancer, Alzheimer's.
You can find studies that show this with certain types of fats as well.
And then there have been studies where they have people eat a high-sugar diet,
but their calories are low,
or a diet that's high in saturated fat, but the calories are low.
Or like keto diets, when those first came out and became popular,
people were eating tons of fat but low-calorie,
and you saw blood markers improve, health improve,
and so everybody's kind of confused.
And yet we still see these studies that connect these macronutrients,
especially salt also, that connect these macronutrients to poor health.
But really it's about overconsumption, and sugar, fat, and salt—
this is very well-known—
those three are the three main components that make food hyperpalatable.
And what we've done in modern times is we've really figured out
how to engineer foods with those flavors
through either real sources or chemical sources
to make them so hyperpalatable that you overeat.
And here's what's interesting.
Sugar consumption has actually dropped over the last maybe decade or so,
and yet people are still getting more obese.
We're just eating too much. That's the big problem.
It's just really difficult to curb cravings
when you have all those flavors to consider.
I mean, there's still a lot of people out there
that literally seek after foods based on their flavor alone,
and that's really the amount of thought and effort
that's put into a lot of the meals that are created,
where when you add sugar into the mix,
it really does sort of perpetuate this craving,
this longing for more sweet things in the diet,
which then the calories really start to add up before you know,
and it gets away from you.
So how do you feel about health and wellness experts
that demonize sugar when you see them post about it?
What goes through your head right away?
Because you have to know, too, that in the context of overconsumption,
which is pretty much everyone, I mean, on average, is overconsuming.
That's the biggest point right there.
Right. So do you think it's good or bad or indifferent advice
when you see something like that?
Well, two things.
First, health and metabolism are way more complex
than what I might have just presented.
There's a lot of complexities there, right?
But the truth is, like what I said earlier,
overconsumption really is what results in a lot of these negative effects.
Now, demonizing sugar, demonizing fat, demonizing salt,
because a lot of it has to do with overconsumption,
I think people might get the wrong message.
And so they'll say, oh, I got to avoid sugar,
but then they'll continue to overconsume
and then not understand why their health is poor.
Now, I think if you educate people the right way and say,
here's why sugar can pose issues,
here's why certain fats can pose issues,
here's why if you combine those things with salt,
it can pose issues,
it has a lot to do with how much it makes you want to eat
and you avoid other nutrient-dense foods
that maybe aren't as palatable,
that don't result in you overeating,
because you're going for these foods that are so damn enjoyable to eat.
Well, I'm a little conflicted by it
because it does immediately sort of address a lot of issues,
like in people's diets,
if you start just focusing on removing sugar
because of just what follows up with that.
So to demonize it, it's kind of like,
you know, that's not the whole story,
but it does help at least address
kind of like one of the biggest invaders of bad habits
that tends to kind of stack the dominoes in that direction.
I'm with you, Justin.
I'm conflicted when I see something like this.
Like we have our friend, like Lane Norton,
who loves to like just destroy the wellness space
that likes to do posts like this.
But then I also know from experience,
like I'm sure both of you,
that if I had a client,
there's been many times where all I did was,
don't worry about anything else,
I just want you to reduce your sugar
from this many grams to this many grams, right?
So I have them track their food,
I kind of see where they're at,
and I see that they're grossly over consuming in general,
but primarily a majority of those calories
are coming from sugar.
And I also know the behaviors around sugar.
And so I know instead of getting into
all the nuance and science around
what exactly is going on with their body inside
by them eating over calories or sugars,
I can just go, listen, right now on average,
you're eating 90 to 110 grams of sugar a day.
I want you to cut that below 50.
So let's try and manage that below 50.
Don't worry about anything else,
we'll get there later on.
And instantly I can see a huge difference
many times just by doing that.
So I feel torn when I see that advice coming
because the truth is,
that advice probably helps a lot of people.
But then I also understand where Lane is coming from
because he's right,
in the context of low calorie,
you could literally,
you could eat 500,
if you're a maintenance calorie, let's say.
Yeah, so long as you eat your essentials, right?
Let's say, well, yeah,
even if you weren't doing that.
Say somebody is 100 pounds overweight,
their maintenance caloric intake,
so for their body to stay the same is,
let's just say 3,000 calories.
They technically could eat 2,000 calories
of ice cream every day and live off it
and they would lose weight.
Yeah, but you would see blood markers improve.
That's right.
You would actually see all the health markers
improve in that time period.
But would you guys ever recommend
somebody eating 2,000 calories of ice cream?
No, because you cannot remove
how foods make you feel,
the kind of cravings that they produce.
So yes, you would lose weight.
There was this one scientist
that in order to prove his point,
I don't remember his name,
but in order to prove his point,
he went on a fast food, processed food diet,
but kept his calories low,
made sure he ate his essentials.
In other words,
you still have to eat an essential amount
of protein and fats,
otherwise your body can't function.
And he did that.
And just to prove to his students,
look at my blood markers,
look at my triglycerides,
I lost weight, blah, blah, blah.
But here's the deal.
Can somebody, can most people do that
and also feel good, stick to it,
not feel like they have tons of cravings?
No.
So you can't separate the behaviors
and how you feel from the,
I guess the physiological,
what happens to my body effects
from eating this way.
So I think it's all important,
but I do think it's important to understand
because here's what happened in the 80s.
In the 80s, we were sold,
in the 90s even,
we were sold that it was fat.
Fat is the problem.
So what did food manufacturers do?
Well, they cut fat out of their processed foods,
but now the foods don't taste good.
So what did they replace the fat with?
Sugar.
They added lots of,
when I was a kid,
there were aisles of fat-free, low-fat foods.
But in order to make them enjoyable to eat,
they increased the sugar.
Did obesity drop in the 80s and 90s?
Did health improve in the 80s and 90s
with the reduction of fat coming out of food?
No, it actually kept getting worse.
Well, I have like two thoughts.
And this is in the context of like
keeping that amount of calories low
and being in a deficit,
but still like including a lot of sugar in your diet.
You know, I'd be curious to see
if there's still this sort of degrade in your teeth,
if there's like a rotting in your teeth.
And also too, how that affects your insulin
if you're just inundating it constantly,
even with sugar,
even if it's at a low calorie volume.
Yeah, that's a good question.
And like I was saying,
it's more complex than what we're talking about.
But if you look at the negatives
that are connected to sugar,
you do dramatically reduce a lot of them
just from cutting overall calories.
And this is true for all the demonized stuff.
The best studies that I can think of are these,
are the ones that show that,
and these are the best studies that they've done
because they're controlled.
Because a lot of these other studies are observational.
For example,
we noticed that people that eat a lot of sugar
are more obese,
have higher rates of Alzheimer's,
have higher rates of cancer.
The problem with that is what I was saying earlier,
which is they're probably seeking out
more hyper-palatable foods,
and they're probably all over-consuming as well.
So is it the over-consumption,
or is it the sugar?
So the best studies that I've seen
are the ones where they've taken people,
and they're crossover studies,
meaning they'll take the groups,
cross them over to see if the effects still exist.
And they'll take these two groups of people,
and they'll say,
okay, you over here, group A,
you have unlimited access to whole natural foods.
And group B,
you have unlimited access
to these heavily processed foods.
And they'll even make sure
that the macro breakdowns are extremely similar.
So the foods all have a similar
protein, fat, carbohydrate breakdown.
And then they'll observe them.
So they're literally in a lab.
They can't do anything else,
and they're observed.
So they count the calories.
The scientists are watching.
What are they eating?
How much they're eating?
It's up to them.
They can eat as much as they want
or as little as they want.
Then they'll take the groups,
and they'll switch them.
Now they'll take B,
put them in group A's room,
and take A,
and put them in group B's room.
So it's an excellent study.
And they find, on average,
people consume 600 more calories a day
when they have access
to heavily processed foods.
So you eat 600 calories more
than you're eating
or over your surplus.
Now you're going to store body fat,
and then you're going to get
a lot of the negative effects
associated with that.
And that's from heavily processed foods.
And remember,
heavily processed foods
are foods that food scientists
have literally engineered
to be as palatable as possible.
It's like comparing an apple
versus apple-flavored candy, right?
It's grapes versus grape candy.
I can eat so many apples,
but I bet you I would overeat
apple-flavored Apple Jacks or candy far more
because they've added things
to just really tip it over
the scale of hyperpalatability,
which causes you to overeat.
So we're looking at the wrong things,
but that doesn't mean
we still shouldn't look at those things.
So we should still look at sugars,
some kind of fats, and salt,
but not because each of them are evil,
but rather,
what's the relationship
with those in overeating?
And then let's educate people on this
and help them create behaviors
around overconsuming.
The truth is that people
don't necessarily want—
I mean, they may say
they want to be educated,
but nobody wants to go through
the effort of learning.
It's like they want the quick,
just tell me,
can I have sugar
or can I not have sugar?
Give me a pronoun,
it's just they want
the 15-second clip.
Yeah, the trick is to figure out
what's the easier answer.
It's obviously going to be very complex.
In my experience,
the best results I ever got with people
was where I just simply told them
to try to avoid heavily processed foods
and then go ahead and eat normally,
and that would typically result in—
now, you're not going to get shredded
doing that.
When you start to get shredded,
you have to count calories
and all that stuff.
But people would get
to a relatively normal body weight
if they followed that advice.
That was the easiest one for me.
I don't know.
What about you guys?
Yeah, no, I did the same thing,
but even the sugar one that I said,
that was—
I had a lot of success with that.
I had a lot of clients
that ate well over 80, 90-plus grams
of sugar and not coming mostly from fruit,
mostly coming from processed foods,
and just giving them a number
that I wanted them to manage under,
and I knew that that would
indirectly affect calories,
just like the staying away
from the processed foods
does the same thing.
We're not telling them
to count calories
or reduce their calories,
but we know inevitably
what ends up happening
because we know the behaviors
around those types of foods.
So I had a lot of success
with just limiting people
from eating that much.
Yeah, and just adding more
fibrous-type foods
and green, leafy-type vegetables
in there,
just adding that in
and starts to turn
and change the palate a bit.
Well, that's what naturally happens.
Yeah, and then it just—
it follows suit to that.
And then just trying your best
not to drink calories
because it happens like—
a lot of my clients
didn't realize
how many calories
they were consuming so quickly
just by drinking them.
Hundreds.
Hundreds, sometimes thousands.
Yeah, that was—
Like a thousand calories of soda.
I mean, I don't know about you guys,
but I still—
I mean, we just—
so in the—
let's see here,
what are we?
December something, right?
So we're in the first week
or so of December,
and I—
every—
I don't think I've made—
I don't think I've made
three days in a row
since Halloween
that I haven't had
some sort of candy,
pie, cake, ice cream,
some—
and since it's been introduced.
Before Halloween,
I couldn't tell you
the last time
that I had any of those things.
Since Halloween,
those things have made their way
into my diet
so often
that I don't think
I've strung even three days
of one of those
not being in a diet.
Yeah, same here.
And I know that it's—
it's available now.
It's in my house.
I know that I've—
you know, I've opened up.
I broke the seal.
You know what I'm saying?
I've had it now.
And now at night,
I find myself craving that.
It creates a feeling
that is hard to resist.
The best example
I can think for myself
is this, right?
If you put a bowl
of plain, peeled,
boiled potatoes
in front of me,
I am not going to overeat them.
But if you slice them,
fry them,
cover them in salt—
by the way, adding calories.
So you're adding—
you're making them
more calorically dense.
I'll overeat the hell out of them
because it does something
to my brain
that makes me want to continue—
eating past the point
of being uncomfortable.
This is also, by the way,
why artificial sweeteners
have not done anything
to solve the obesity epidemic.
You know, artificial sweeteners
are sweet,
but they don't have calories.
There are no studies
that are not—
Outrageously sweet.
There are no—
so studies will have people
live their daily lives,
replace sugar
with artificial sweeteners,
and nobody loses weight.
It's not because
they didn't reduce calories.
You can very easily
reduce calories
with artificial sweeteners,
but the problem was
they would reduce the calories
by having these artificial sweeteners,
but then,
because they're so palatable
and because they're not
coming with calories,
your body actually makes you
want more food,
they eat more.
So they make up the difference
even though they've cut out
the sugar from their sodas.
This is why it's a terrible—
for most—
unless you're controlling
and counting every macronutrient,
which nobody does,
it doesn't result
in weight loss for anybody.
Now, do you think
the cravings,
the overeating,
would you attribute that
to chemically
what's happening
inside of my body more,
or that it's attached
to some old behavior more?
Which one do you—
because I look at Katrina.
She doesn't have
the same problem.
She can literally—
we can have a candy bar
in the freezer or something,
and she could break a piece
off of it for the next six months.
That would never happen,
especially one that I like.
Maybe if it was one I don't like,
I would even do that,
but if it was something that I—
It's like an almond joint?
Yeah, right.
Something I'm not really into,
but maybe.
But if it's something that I like,
same thing with a little pint
of ice cream.
She could get it out.
She could take two or three bites,
put it back.
That thing will last
a whole damn year in there.
If it's in my—
if I open it, it's gone.
It's done.
I'm going to—
I think it's both.
I think it's all of the above.
It's so complex.
And here's the problem.
The problem is,
in all of human history,
we've never been presented
with this problem
where we have all the food,
all the potential flavor combinations,
all available,
all cheap,
and all fast.
Yeah, 24 hours.
So here's the problem.
We are now in a position
where, dare I say,
the solution is like
you almost have to go
on a spiritual journey,
literally,
to create this different relationship
to food.
In the past, you didn't.
There wasn't an issue
because I could want
to eat all the food I want,
just don't have it.
So the issue is,
I got to find it.
Now, it's everywhere.
It's cheap.
It doesn't matter.
Nobody starves
in Western civilizations,
modern ones, at least.
Obesity kills way more people.
So now, it's almost like
I have to develop
this relationship with food
where it's like abstinence,
discipline,
valuing food
for lots of its different value,
developing balance.
And you never had to do that before.
So I think it's both, Adam.
I think it's the behaviors,
how you connect to food.
When I'm stressed,
ever since I was a kid,
I would eat food.
Now, when I'm stressed as an adult,
this is my coping mechanism
or it helps me forget things
or when I'm sad
or every time I watch a movie,
this is the types of foods
I like to eat
or this is how I connect with people.
Or I never learned
to enjoy food for its other values
aside from its palatability.
It's a completely different problem
and it's very complex.
So I 100% believe or know
that it's both.
The question I think I have
is which one is more powerful.
Because back to my point
with Katrina,
it doesn't seem to affect her
the same way.
Now, I've tied mine back
to my childhood.
I've told you guys this before
that there's always four
to five of us kids
in the house at all times.
We didn't have a lot of stuff
as far as like
we didn't get tons of treats.
So it was a big deal
if mom came home
with a quart of ice cream.
It would be a big deal
if we had one thing of Oreos
and you got five kids
and two adults.
And you're all fighting for it.
Yeah, we're all fighting for it.
And so I knew that
if I went to get it,
I would over consume it
because I knew that
it was probably the only time
I'd get it.
If one thing of Oreos,
you got seven people
eating out of it.
So you learned to binge.
Yeah, I knew that
I couldn't just have two
and then come back
three days later
because three days later
it would be gone for sure.
So when I went in to get it,
I got to get the serving size
that I want
because I don't know.
And so it created
these habits and behaviors.
Now, what I don't know
is did those habits
and behaviors
also do something
chemically inside me
that made me even more
attracted or addicted
to the foods?
Which one should you focus on
I think would be
the way to ask your question.
And I think it's behaviors
all the way.
I think the physiology,
your physiology
also affects your behaviors
but your behaviors
really affect your physiology
and your behaviors
are the relationship
you have with your physiology.
So let's say
you're somebody that,
you know,
let's say you're one of those people
that says,
oh, my blood sugar drops
and I don't, you know,
I need to eat sugar.
By the way,
this is not true
for most people.
Most people who say this,
this isn't true.
There's very few people
this actually happens to.
But let's say this is you
and you think,
if I don't eat,
oh, my God,
I need to eat some sugar.
Your relationship with that
might be to eat some fruit
or it might be
I eat some candy
or I overeat, right?
So I think it's the behaviors
that if you had to focus
on anything,
it would be that.
I think that's the biggest,
in my experience at least,
that's where I've had
the most success.
Well, it's the most controllable, right?
Once it's ingested,
I can't do anything
about what's happening
inside of me chemically.
It is what it is.
But I can make the decision
whether I put it in my house
or if I do have more
than one bite.
And so, you know,
I actually would do things
where I've tested
that.
And there's times
like if I go to a store
and I go,
hey, I'm going to intentionally
buy this treat
that I normally would
and then I'm also
going to make sure
that I don't eat
more than one or two
at a time.
I've been able to do it
but it just takes
so much effort.
If it's like
what's happened to me
right now
is all these treats
have landed in my house
without really me
actively making that decision.
Like if I go grocery shopping
and I go,
you know what?
It's been a long time
since I've had some ice cream.
I'm going to get myself
one little pint
and when I get it
I'm just going to,
you know,
I'll wait until a really hard
workout day
before I have it
or I'll just chip away
at it slowly.
If I do that
with that intention
I have better success
with it.
But if it ends up
like what's happened
right now
where it's like,
here,
take this extra red
velvet cake.
Oh, here's this pie
and I open the refrigerator
and I don't even know
how it got there
and my stomach's already
craving something.
That's why I opened it
and looked for it.
Boy, it's hard for me
and I'm aware of that.
You know,
so I can't imagine
how many people
that are not
that self-aware
on how easily
this sneaks up on you.
My favorite tip
for that
because you just said
it right there,
you're aware.
You're aware enough
to know
what you need to do
for yourself
and what's going to be
the challenge.
That's the key.
I think the key
is to become aware
and then if you are aware
that you have a challenge
with a particular food
or type of food,
what I would always recommend
and this was very effective
and I do this
for myself even,
is you just create
a barrier
between yourself
and the impulse
because an impulse
is literally
acting without thinking,
right,
or acting
in a less aware
state of mind.
That's what makes it an impulse.
So what you do
is you make a barrier.
So what I would do with myself
and again,
I would recommend clients
do this as well
and it works so well
is I'd say,
okay,
you know,
Mrs. Johnson,
if you have chocolate
in the house,
you know what a struggle it is.
It's hard for you
to just have one piece.
You end up eating the whole box.
Here's what I want you to do.
I don't want you
to never eat chocolate again
or tell yourself
you can't eat chocolate
because that typically results
in some kind of a rebound
where when you are exposed
then you go crazy.
So what I would tell her
is I'd say,
you can have chocolate
but you have to drive
to the grocery store
and you can only buy yourself
a single serving.
So you can eat it
if you really want it.
You got to get in the car,
drive to the grocery store
and then buy a single serving.
Now what does that do?
What it does
is it creates space
between you
and the impulse
which allows for,
it doesn't guarantee
but it allows for awareness
to step in.
So now as I'm putting my shoes on,
I'm getting in the car,
now I'm thinking like,
do I really want this?
You know,
I probably don't.
Why am I doing this?
I'm grabbing whatever.
Or sometimes you get it
but often times
that awareness,
that space allows awareness
to jump in
and then it stops the impulse.
So that's a strategy
that I would use all the time.
I use that for myself.
So like potato chips.
They don't,
they don't ever in my house
but does that mean
I won't eat them?
No.
If I really want them
I drive to the store
and I grab myself
a small batch.
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