As families and schools grapple with the pressures of digital life, Governor Lee issues a letter of commendation to the winners of the family-safe platform's global kindness awards — an initiative that has inspired tens of thousands of acts of kindness across 50+ countries.
MIDDLETOWN, N.Y. — July 16, 2026 — Gan Jing World (GJW), an independent, family-safe video streaming and content sharing platform, today announced that Tennessee Governor Bill Lee has issued an official letter of commendation to the winners of the #BeKindBeCool Global Video Awards, recognizing the movement and its impact on online safety, youth mental health, and digital wellbeing.
In a letter from the Office of the Governor, Governor Lee extended his congratulations to the winners on behalf of the State of Tennessee and praised the initiative's mission. “It is a pleasure to extend my sincere congratulations to you on being recognized through the #BeKindBeCool Global Video Awards,” he wrote. “Your creativity, dedication, and commitment to promoting kindness have set a commendable example and brought well-deserved distinction to your work.”
The recognition adds Tennessee to a growing list of U.S. governors and public officials who have publicly embraced #BeKindBeCool — a movement that has grown from a simple hashtag into one of the world's largest celebrations of everyday kindness.
Now in its fourth year, #BeKindBeCool is built on one idea: choose kindness, every day. Across more than 50 countries, everyday people, students, and creators have shared millions of moments of generosity — from classrooms bringing the theme to life in a single lesson, to strangers helped on the street, and winning work is showcased online and on a billboard in New York City's Times Square.
A Message Rooted in Service and Character
In his letter, Gov. Lee tied the awards to values he said define his state. "In Tennessee, we value service, character, and the positive impact that individuals can have in their communities," he wrote. "The message of this award is especially meaningful because it reminds us that even small acts of kindness can encourage hope, strengthen relationships, and inspire others to lead with compassion and respect."
He added: “At a time when many face challenges in their daily lives and across digital spaces, your example stands as a reminder of the good that can be achieved when people choose to use their voices and talents for the benefit of others.”
With his letter, Governor Lee joins a growing roster of U.S. state leaders recognizing the movement — including New Jersey Governor Mikie Sherrill, who commended the #BeKindBeCool Global Video Awards, and Vermont Governor Phil Scott, who proclaimed a statewide “#BeKindBeCool Day” — signaling how public officials are increasingly turning shared concern about online harm into constructive, community-driven action.
"Governor Lee's letter means a great deal to our winners — it tells these young creators that their kindness matters and is being noticed at the highest levels of their state," said Nick Janicki, Director of Media Relations at Gan Jing World. "We're grateful to Governor Lee and the State of Tennessee for championing the very values — service, character, and compassion — that #BeKindBeCool was built to celebrate."
About Gan Jing World
Gan Jing World is a video streaming and content sharing platform guided by its mission, “Technology for Humanity”—promoting kindness, respect, trust, and moral values. We prioritize meaningful, non-addictive, family-safe content while protecting user privacy.
Media Contact: Nick Janicki, Director of Media Relations, Gan Jing World
Email: [email protected] | Website: www.ganjingworld.com