The Secretive Family That Refuses To Sell Patek Philippe

In this video, we explore the Stern family, the Geneva dynasty that rescued Patek Philippe during the Great Depression and has owned it ever since. While most great watch brands now belong to luxury conglomerates, the Sterns publish no financial figures, answer to no shareholders and have said again and again that the company is not for sale, as they prepare to hand it to a fifth generation.