Why Xactimate Pricing "Feels Low" — Verisk Finally Explains

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"Xactimate's always too low." Every public adjuster, roofer, and contractor says it — so I took the complaint straight to the source. David Obert, Chief Product Officer at Verisk, explains Xactly how Xactimate pricing gets built: the surveys, the supply house and retail data feeds, how granular the research really gets, and why "accuracy" is more complicated than anyone waving an estimate in your face wants to admit. If you've ever had to defend your estimate on a roof or across a kitchen table, this is the context you've been missing.

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