Nakisa Bidarian Says Jake Paul vs. Nate Diaz Would Be Most Viewed MMA Fight Ever | TMZ Sports

Nikita discusses MVP's strategic merger with PFL to challenge the UFC's dominance. By leveraging global infrastructure and a \"fighter-first\" model that prioritizes athlete IP and revenue over corporate branding, MVP aims to attract top talent and capture the attention of Gen Z and Gen Alpha through storytelling and high-profile matchups.