Keanu Reeves Talks About Starting Arch Motorcycle Company, Building Personalized Bikes | TODAY

Also, before I let you go, I'd love to ask you about your motorcycle business. Oh, cool, thanks. Yeah, not at all. How did that begin for you? I mean, I know you've been a collector and a fan, and you've sort of collaborated. Yeah, so I had a Harley Davidson that I wanted to personalize, customize. And then I was introduced to this builder, Gard Hollinger, over the course of four or five years. He designed and built a motorcycle. That motorcycle was amazing, is amazing. And I said to him, that needs to be in the world. Do you want to start a motorcycle company? He's been in the motorcycle industry for a long time. And eventually he said, yeah, let's give it a try. And so we started it in 2011. We've been selling motorcycles for the past four years. It's called Arch Motorcycle. And we build what I call a performance cruiser. It's a long wheel base, big twin. We make over 200 of the parts, build it in aluminum. It's a production motorcycle, but it's personalized. So every customer, it's basically like a fitted suit. And these motorcycles, they're really confident riding. They're great in turns, which for long wheel bases isn't often the case. And the ride of them is spectacular. And so if you get an Arch, then that bike is yours. No one will have your bike. But you have the reliability of a production motorcycle, like they work. You've ridden bikes for forever, right? Not that long, no. No, I started when I was 22. Well, that's pretty good. Yeah, but I mean, my guard starting when I was eight. You talk to these other kids, they're like, I was four. And they, meh. And the dirt bikes. Yeah, meh. I didn't have that. What do you get from being on the road alone on a bike? Clear your head a little bit? Yeah, sure. I mean, riding a motorcycle is fantastic. You're in the elements. I mean, I love how motorcycles look. I like how they smell. And then riding, yeah, just being on the road, being able to travel like that, the sights and sounds and smells. And then, yes, to your point, yeah, you can think. You can get away. You can focus. You can feel. You can just let it go. But, you know, there's a kind of presentness when you're on a motorcycle. Not all the time. Sometimes you're not so present and then, oh. Uh-oh.