【禁聞】中国餐饮業陷困境 半年倒閉百万家門店| #中國禁聞

Hello everyone, welcome to China News. China's economy is down, and many of the once popular brands have left the market. On August 26, Ding Taifeng, a well-known Taiwanese snack brand that has been operating in China for 20 years, announced the closure of 14 stores in Hubei, including Beijing and Tianjin, and will close business on October 31. Beijing Ding Taifeng said in a statement that due to the company's business license expiring in the 20th year, and the board of directors did not agree with the extension, so it was decided to close 14 branches. General Manager Yang Bingkun said, although the main reason for the closure of branches is not in agreement with the board of directors, after the epidemic, the overall situation of Chinese catering industry is really not good. There are a lot of losers. The board of directors who do not agree with the extension of the business license is not optimistic about the overall environment of the catering industry. The statement said that the company will handle employee economic compensation and settlement matters properly, and legally guarantee the legal rights of the card member. The news of Ding Taifeng's closure of the store shocked the industry, and the difficult operation of the Chinese catering industry has become a topic again. According to the Catering Industry Media Platform Observation Bureau, the current Chinese catering industry is in a collective collapse. In the first half of this year alone, more than 1 million catering stores have closed down, and a large number of catering industry owners have lost all their capital. In addition, not only are catering small brands struggling in difficulties, but also large-scale catering brand profits have plummeted. Among them, the tea brand Nai Xue's tea is expected to lose 4.2 billion yuan to 4.9 billion yuan. The chain catering company Shabu Shabu lost at least 2.6 billion yuan. Compared with the same period last year, net profit has plummeted nearly 133 times. And the coffee brand Ruixing Coffee's profit has also fallen by 50% compared to the same period last year. Next, please watch the real-time news.