From College Regret To Digital Marketer One Month After Graduating

all right welcome back to the channel everybody so today I've got a very special guest uh we've actually got another Canadian on the channel so for the Canadian viewers watching uh this one is especially going to be good you know good for you guys and basically this is Ian and Ian discovered uh digital marketing from the channel so now he's come in Full Circle he's back on the channel he discovered it through a you know one an interview video just like this on the channel now he's back uh full circle and uh Ian thank you so much for coming on the channel no problem shanee thanks for having me awesome okay so let's go back to the beginning uh your origin story kind of just tell me maybe just a little bit about yourself your background and where you were when you first discovered or actually rather before you discovered digital marketing so you know like did you go to college a little bit about your background and and just you know what you were thinking in terms of your career maybe some other jobs that you had that kind of thing yeah yeah for sure so I really orally um I went to college for business management like I thought I was going to be like sort of like a like a business manager like you know entrepreneur and then I really thought I then shift and thought my career would be in sales so I went to do that for a bit and then I found out like while I was good at it it wasn't for me and then you know I was uh actually worked at the Weston for a little bit just kind of you know not really sure where to go with my career just kind of the job I could find and then like Co happened and you know couldn't work anymore because it's all like I was an event technician it was all like in-person events right and then like about a few months later my sister got a job at an agency uh in marketing because that's more of her background and they were it was a temp agency they were actually like like ending their their term and they needed people with like any sort of business background at all and I had that and I applied and you know she got me in and I'm super thankful for that and then like I said it was just supposed to be like a temporary job and I realized like wow I I really like this and kind of continued on with digital marketing ever since then so yeah awesome okay and uh did did you say I think you mentioned that you did go to college so you went to Community College what was your major uh correct yeah so I majored at first I have two majors so my first one was in business management and then I got another in marketing got it all right and was that a um a bachelor's degree or um what what was that just like a college diploma so it's like if you combine the two it's an equip and it's an equivalent to the bachelor's so yeah got it got it okay um great great so how did you discover okay so you discovered digital marketing because your sister got a job at an agency so how did you discover Seth's course you know the digital career blueprint it was funny I was um after that temp agency ended I was just trying to do things on my own own I didn't want to go back to college um I've never been you know the best student whatever so I just you was trying to figure it out on my own doing new Demi courses and stuff and just like I had a few interviews but nothing was really working So eventually I decided to go back to college you know not knowing that this course existed and then about like I wasn't really happy with what I was learning from college uh for example just to learn about digital marketing you had to wait till your senior year till like your last semester I'm like there there's got to be a better way than this so I I um I did my own research you know I stumbled I've been watching your channel for a while found your videos with Seth and I'm like this seems like the way and I was was kind of scared because it was an investment um especially going through college but I you know took a shot on the course and I don't regret it at all because I learned you know way more through the course than I did through college oh wow yeah so so would you say like going back in time if you knew what you knew now would you say that would would you maybe skip College and just go straight to a course like this yeah yeah if I would have known sorry if I would have known about this course you know after my my job with um at that temp agency I would have just taken this course straight up and just skip the whole College route so got it got it okay so once you started in Seth's course which by the way he calls it a course and I've I've told him this before he should really call it a coaching program because it's it's a coaching program like like there's a course component to it yeah it's actually a coaching program um but he sells it at a at a course price point which is like much much lower than than a typical coaching program um so after you started uh Seth's course just what what was your impression of it because I know there's there's a there's a course part of it there's a coaching part of it and then there's the community part of it so what was your impression of those three things um all three were great you know the like the course part of it you know it was really nice to have like all this information at one place instead of you know going through here going through there and trying to like mix and match pieces together like this whole time I'm just like if someone could just explain it to me straight up with like one person consistently um I'll pay well for that and that turned out to be you know Seth's course um as for the community it's been great um like we I talk to a lot of people from the course in fact like some of them like I talk to like hang out like with with twice a week now like we have our own little you know friend circle from the course it's been awesome um I've also met like a bunch of people with like similar stories to me which is great um so the community is amazing and also just like you know the coaching is great know I've had times where you know I've had questions you know starting a position or like I've never encountered this you know this issue you know has Nick or Ivy like the coaches you know like they can help me out with that and you know I think that's really awesome especially you know it's like every week there uh there's two there's two coaching calls so I think that's really incredible we get all this you know in one package so it's uh it's it's great know it's uh I like all three aspects for sure that's awesome okay and how long did it take you to finish the uh the program yeah it took me a little bit longer because I was in school um I tried to kind of like went back and forth between the two but I think it took me in total about like nine months to complete the course so okay got it and then once you completed the course how long did it take you to get a job right away um like as soon as I got out of school I got an internship and then because like I said a lot of lot of times like they don't teach the practical skills they need someone with Google ads and like I had that right um and then you know shortly after I got a my first like big agency position and you know now I'm at another agency so yeah it's a it's worked out pretty well for me so far so love it okay so what was your first position was it kind of just like a and everything involved in digital marketing type of thing or was it paperclick SEO like what was your first position all about um we talk in like after school or like my temp agency thing um after school yeah after you took the course yeah so after I took the course my first position um it was kind of a bit of everything it was mostly Google ads they they really want to do that they had another agency that were doing Facebook ads with and it just like wasn't working um so there was a lot of stuff on Google ads it was quite a bit of like like on page as well um they didn't really have anyone for that it was a very small oh not it was a small organic food company um so I was like I was doing a lot but it was a it was a really cool business you know people are great and you know I learned a lot from that so okay got it and then how about your uh second job that you that you just got a few months ago what what are you doing there like my my new one or my previous agency yeah you're your your new one okay and yeah as for my new one um that one's a much more specialized position I'm a PPC specialist um so I do a lot of Google ads a lot of Facebook ads um primarily in residential and Commercial Real Estate that's our main industry but we do we work with a lot of different businesses you know in the city and like you know in on in the province so that's that's been really cool and I also do quite a bit of SEO for them as well I do like a lot of onpage and Technical SEO for this agency too so oh wow okay yeah awesome got it okay so everyone wants to know that everyone you know dying to know let's talk about the money right so right what what was that um you know after taking the course after graduating that first one that you landed what what were you getting paid there and then the one that you just got you know you whatever you're comfortable sharing what what were you getting paid now right right okay uh yeah so my first one you know I wasn't like I was making enough to cover the bills but it was sort of more for a learning experience so I think I was only making like like a little bit under 40 there think it was like 37,000 um but I knew it was just like a it's a four month contract it's like more of a learning experience and then on my new one now like I I can't say the actual number but I'll give you a range it's between right now between like 53 and 63,000 so awesome awesome and I mean that's amazing that within just a very short period of time you've gotten like a significant raise and and that's what you can do in digital marketing and a few years down the line like there's a very good chance if if you want to if you want to push it you could make it to six figures right so yeah that's absolutely possible in digital marketing so that's awesome that's that's exciting man and congratulations for that congratulations uh on Landing the new job as well so um let's talk about job satisfaction and work life balance so you've had some I I assume uh you know you had the temp agency job before you took Seth's course and then you've gotten two jobs after that um tell me about your job satisfaction work life balance for you know digital marketing related careers versus on digital marketing related careers yeah I mean digital marketing is a lot better work life balance a lot better job satisfaction um what I was doing before I worked at a worked at a hotel I was like 10hour days um as a technician pushing around like 300 lound carts had to wear like all black you know it wasn't air conditioned in the employee sections it was it was really rough um versus now it's just like you know I can have much more control of my schedule you know people respect me a whole lot more um it's just a way better environment you know I feel I can learn a lot more I feel like this is like more of a you know more of a career more of a long-term thing and I'm I'm very fortunate for that so awesome okay and are you working remote by the way um no I'm in yeah no I'm I'm in office but the nice thing is it's like I'm very close by to my office so I don't really mind too much right now um yeah awesome awesome and you of course you always have the option to to work remote in the future if if you want to so yeah that's going to be one of the things I'm going to be probably asking for if I here so they like hybrid at least so yeah gotta yeah a lot of people are telling me that they you know at first they thought they wanted to work remote well not a lot of people but a few people have told me at first they wanted to work remote but then they actually prefer hybrid because they kind of like going into the office a little bit just not five days a week you know they like going in and interacting but not five days a week yeah like I think I think I don't know like I'll I'm it's I like remote but I think I think hybrid is kind of where I like because it is nice to see my co-workers you know I do you know I hang out with them every day at lunch and just like you know I I work with I'm very fortunate for the people I work for so uh and like my team around me so it's it's great to you know see them in person as well so yeah for sure for sure awesome so what would you say to somebody who is kind of on the fence about jumping into the coaching program you know the the digital career blueprint um which by the way guys if you're confused about any of the uh terminology we're using here paperclick like PPC SEO any of this stuff um Seth actually does have a free training which I'll put down in the description in the pin comment below which will explain all of that stuff it'll explain you know why digital marketing is such a good opportunity and how you can get into it uh so definitely check that out down there um but yeah as I was always saying um what would you say to somebody who's kind of on the fence about uh joining Seth's course um I'd say just you know just go for it it can be kind of scary like I did I did my research for months before I bought the course like I saw your video I watched like all of the interviews um like literally all of them before the course like I I took I did my research and you know I went I went out on limb I got it and I don't regret it at all it's one of the best investments I've ever made so if you're on the fence I think this for you like I strongly recommend it it's hard to get a better Roi than that right yeah like probably you're going to end up with a 1,000x Roi or something like something ridiculous like at like somewhere between 30 to 5050 now you know like it's it's going well yeah but like it's honestly the ROI is great um and it's like you land one like decent position it you know pays for the the course pace for itself in the first in the first week probably in the first few days for real for real yeah yeah that's awesome that's awesome okay so are there any personality traits that tend to do better in digital marketing or does it not really matter matter does is there kind of like you know whether you're an introvert an extrovert you're um artistic analytical does it does it really matter or can you find like a good place for you depending on the company you work for or that type of thing well I think marketing so broad it doesn't really matter if you're like introverted or extroverted um I've seen like all different personalities I've seen a lot of people who are like very like artsy you know like myself um I also seen people that are very analytical like like my sister you know she's still in digital marketing right now um so I think there's like it doesn't really matter enough personality types I will say there's like certain things though there certain traits like all the people that have ran across they're all like self-learners they all spent the time to you know learn a bit more and you know they're not they always want to improve their knowledge and then also um I also know that's like one trait that's very common is like adaptability you know digital marketing is changing so fast right so it's like you have to be adaptable you have to be you know willing to adjust and you know you know pivot a little bit and like you know continue learning so like I think just you know being able to be like a self-learner and being adaptable and is our two essential traits to digital marketing so got it and do you feel like you learn a lot at the at at your your past job and then your current job did you feel like you learned a lot oh yeah no I learned a lot um you know still learning still got a ways to go but I've I've been learning a lot and I'm very I'm very thankful for it so yeah is is it learning like drinking water through a a fire hose like is just too much or or is it kind of kind of like you're learning at a really you know enjoyable Pace kind of thing no like it's it's more of an enjoyable Pace like if it if I felt like I was like learning to a fire hose like I would you know I'd stand up for that you know because like I I I really value my work life balance like I don't like to be overwhelmed so you know I'm a hard worker but I don't like to be overwhelmed so yeah if I felt like it was too much like I would ID just let him know um but yeah no it's it's a nice Pace right now and I'm very thankful for that got it and then if there was one piece of advice that you could give to someone who is trying to get into digital marketing what would it be um just just you know fail as fast as possible you know you're going to make mistakes you're going to things aren't going to go perfectly I made a ton of mistakes at the start um but you know you just got to get through it just get around it and then you know once you you know learn these things you're on you know you're coming from experience and you know you get better and you can you can improve so um I was kind of scared to you know apply to my first job or you know go to my first digital marketing interview or you know have my first like more senior position but you know of course I made mistakes along the way but you know I just kind of went went for it kept going and I'm very thankful I did so great so I've got I've got a good one for you yeah is there anything I should have asked you that I didn't I don't think so honestly you did doing a really good job so far um I hit all the good ones I hit all the question I think so I think so yeah awesome well hey anyone watching this if you have any other questions comment them down below maybe he'll see it you know maybe I'll see it you know never know right um but uh Ian thank you so much for coming on I really appreciate it full circle moment you know you you discovered it through my channel and then now you're back on the channel so that's that's got to be awesome it's super awesome for me uh whenever I you know you know interview people that discovered it through my channel so uh thanks for coming on the channel and uh have a good one man yeah thanks for having me Shane and yeah it's a full circle moment for sure and um yeah no thank you once again have a good one