Giới thiệu cuốn sách: KHỞI NGHIỆP NGAY - SẠT NGHIỆP LUÔN (Tác gủa Vũ Tuấn Anh) | Phạm Ngọc Anh

How to start a business? The book, Khoi Nghiep Ngay, Sat Nghiep Luan, is by Vu Tuan Anh. This is a very meaningful book for those who want to start a business. Failure does not mean hiding all the dots, but it will be all the dots if you fall in front of the pressure of failure. The good are the successful, but to become successful, you need to overcome failures or failures in a mature and professional way. Soldiers never fail if they know their victory. The book, Khoi Nghiep Ngay, Sat Nghiep Luan, is about starting a business, preparing a business, and learning how to start a business. What is the purpose of starting a business? Most young people have the idea that starting a business is to make a lot of money, location, comfort, and pleasure. In fact, starting a business is simply to determine the direction, the path, and the ability to achieve the goal you want. And if you are planning to start a business, read this book, don't be lazy, because Vietnam is the land of business. In the past few years, starting a business has always had positive effects on the ecosystem of starting a business in Vietnam. The Prime Minister, Nguyễn Xuân Phúc, once said that the conditions for starting a business have never been as easy as they are now. But reading this book, we still have to admit to each other that Vietnam is the land of business. The following reasons will give you new ideas to approach the issue of starting a business in Vietnam today. Customers in Vietnam are used to the consumption of Vietnamese people with more than 90 million people as potential customers. However, they are used to the consumption of Vietnamese people is a big challenge for starting a business. They stock up on big brands inside and outside the country. In addition, they are also extremely cheap. The cheap is that they change the lottery to buy. Due to the low value of the price, the ratio is very tight, and startups are very difficult to survive in this complex business environment. If marketing is effective, it is also a source of power and money for startups. Accessing the source of capital to start a business is extremely difficult. Currently, startups want to find capital in addition to the free movement of their relatives, friends, parents. There is no other way but to apply to a bank or apply to apply for capital to start a business. Banks have asked for physical assets. Startup funds are difficult to access and spend money, so it is almost like closing the door in front of startups. The cost of running a business is quite high. Currently, the cost of running a business is very high. The author has described in great detail and it is very close to the process of starting a business. It is a series of costs such as renting a place to work, opening a company, leasing, leasing a foreign account, investing in products, paying employees' salaries, or taking advantage of sharing work, running advertising. For a startup to exist, it takes at least 20 to 30 million to run for at least a year. That is not including employees. So if it exists for 3 to 4 years, at least startups must have 350 to 400 million. This is the minimum limit that the author shares in the book. The road to the market is extremely difficult. To bring your product to the market, if you do not have the creativity, your product is not capable of competing with other products, leading to a headwind. In addition, the cost of PR for each article is also not small. But in the following parts, the author has helped us realize the problem of starting a business. First of all, to start a business, you need to have the mindset of starting a business. You should not think that success is easy, because to start a business successfully is extremely difficult. So you need to prepare carefully, build a marketing strategy early, learn and use advanced methods, approach and learn from failures, approach and understand customers, develop and accumulate resources, unite and build a strong team and operation. Secondly, if you are extremely difficult, smart when starting a business, believe that difficult areas will create trees with excellent fighting power and high chances of success. Young people need to face challenges in the Vietnamese business environment, namely the challenge of creativity, the spirit of self-discipline and the ability to overcome challenges. These are the factors that help you succeed. The book is a journey of more than 20 years on the market of the author, packed with less than 180 books. When reading, you will see some things that the author cannot fully convey, and of course there will definitely be aspects of the author that you do not agree with. But it's okay, because everyone has different experiences, so different opinions are normal. And more importantly, it is the difference sometimes that is so complex that people look at it and read it in their own way.