Tiếp cận khách hàng mục tiêu để bán hàng thành công | Phạm Ngọc Anh - Mr Why

The first step is extremely important. Most of the time, we waste a lot of time in the sales process. Because in the first step, we make a mistake. We find the wrong customers. We approach the wrong people who don't have money. Sales is a game of exchanging goods and revenue, right? So, approaching people who have a need but don't have money is a failure. Professional salespeople say, even if you don't have a need, that's your business. But if you have a need, that's your business. That's a simple theory. But a lot of people make mistakes in that theory. That's a part of failure. So, finding the right way is very important. For example, when we sell products to families, there are two people who make the decision. One is the husband, and the other is the wife. Sometimes, the husband looks very handsome. He looks like a rich man. He has a lot of money. But sometimes, he explains to his wife that he's bored. She says, to be honest, I'm not a rich man. I don't know anything. I earn money, but how much? I give it to my wife. So, whatever you buy, I'll agree to that. That's it. I've done everything. I've made a mistake. I've made a mistake again. I say, I'm sorry, I'll meet my wife again. I press play again, right? One more time. So, when it comes to finding customers, who is the main decision-maker? Who is the signer? There are signers, but 80% of them are not signers. So, who do we have to turn to? Who do we have to find to reach them? This is a very important key. If you find the right people, you will improve your income significantly and save a lot of time to approach customers. Because in our sales principles, there are 20% and 80% principles. Usually, when we approach 100%, only about 20% of customers really have the ability to buy. So, 80% of us waste time to approach them. It can be a little brand, a little long-term potential, but basically, it's a waste. So, we have to focus on the first point. And each service product you sell has a customer base. So, they have the ability to bring a lot of information to you. You have to define who that customer is, where to find them, and how to approach them. How many of you want to have this method? In this show, we will learn about that. So, how do we approach customers when we find a customer like that? Most of the time, salespeople are very delicate. We all have a special ability that you will not be able to guess. It is the ability to smell the phone. How many of you agree? Do you understand what I'm saying? We have the ability to smell everything on the phone. You just need to say, Ah, there is a smell here. That's right. We smell the smell. And most of the good salespeople on the phone, what do they show? Attack. Be careful. Be careful not to get caught. Be careful. You smell the smell. And when they attack you, what will you do? You will defend yourself. And when you try to attack someone and he defends himself, what will you do? You have to stand up. You have to attack the most unexpected places. Just like this. Be careful. Like this. Is that right? It is much more convenient. So, when they defend themselves, it is very bad. Therefore, we have to have some approach that is really delicate. So that the customer when they approach us, they have to be very open-minded. And when they are open-minded, what should they do? Do you agree? What do you think? You are salespeople. I'm talking to my friend. Hoa also thinks like me. Ah, yes. So, the approach to the customer is also a very delicate step. Very delicate. So, we have to learn how to approach. How to approach how to approach