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Copyright ยฉ 2023 Studio Episode - All Rights Reserved
There are people who say this.
Why aren't there any classic movies that came out in the past?
Are you talking about me?
But sometimes I think like that, too.
I think you're still enjoying the superhero movies that are full of CG these days.
That's why I got the data.
Top 10 movies of the 80s, 90s, 2000s, and 2010s.
So I watched these movies.
These days, Star Wars, Top Gun, Batman.
The start of these IPs was in the 80s.
So why did the original IPs come out so much in that era?
I don't know if they're still using that IP.
I think it'll be fun if we look at the movie rankings of each era.
Seung-hyun, what's the first movie you saw at the theater?
The only scene I remember is...
There's a tree.
There were motorcycles flying around in between.
Oh, I know what it is.
One of the best masterpieces in the Star Wars series.
The Return of Jedi.
It was Episode 6.
The first movie I saw at the theater I remember was E.T.
So if we look at the top 10 movies of the 80s,
1st place, E.T.
2nd place, Star Wars Episode 5, I'm Your Father.
It's a great line.
3rd place, Indiana Jones 2.
4th place, Batman.
5th place, Rain Man.
6th place, Star Wars Episode 6.
7th place, Top Gun 1.
8th place, Back to the Future.
9th place, Ghostbusters.
Who do we call?
Ghostbusters!
10th place, Indiana Jones 1.
These are great masterpieces.
And the top 10 is made by Spielberg or George Lucas.
I think it's a time when science fiction is in full swing.
Just look at the top 10 of the 70s.
Jaws, Loki, Bird in the Sky.
There are a lot of movies with a real-life background.
But the movies at this time are really science fiction movies.
So I thought about why.
It's an era where technological development has taken place.
Personal computers, video games.
And it's an era where we made a space retrograde.
Because the Cold War was at its climax.
The fear of the Cold War led to the fear that space weapons could be developed.
I think it would have had an impact.
Lastly, I think the success of Star Wars has had a great impact.
Star Wars 4 came out at the end of the 70s.
It was a huge hit.
Of course, it stimulated other movie producers.
Even in the 1970s, before the era of science fiction began in the 1980s,
I remember putting in some awkward space battle scenes.
It was a work called 007 Moonraker.
The laser goes out.
But I remember that the laser was so funny that it was drawn with a fluorescent pen.
But in the 1980s, when Star Wars Episode 5 and 6 came out,
I think it was an era when it wasn't awkward anymore.
But apart from those techniques,
there's something in common that I can see in the 1980s movies.
People who call them Rogues or Vigilantes appear as heroes a lot.
Rogues were members of a large organization,
but they came out of the organization and became individuals.
And a Vigilante is a person who thinks he can't do justice properly in the police or military,
so he goes to arm himself and do justice.
But if you look here, they're Star Wars Rogues.
Indiana Jones Rogues.
Batman Vigilantes.
Rain Man is a great genius, but he couldn't get a full-time education,
so you have to think of him as a kind of Rogue Intellectual.
And Top Gun is not a rogue, but he acts like a rogue.
Ghostbusters are also a kind of Vigilantes.
So why did Rogues and Vigilantes become popular in the 1980s?
I think it's because of Reagan's era, who was the president of the United States at the time.
Government isn't the solution to your problem.
Government is your problem.
At that time, Reagan argued that the U.S. government was too deep in administrative convenience and management,
so it became an organization that could never solve the lives of actual citizens.
If you watch a 1980s movie,
like Batman, the police are all corrupt and the crime is rampant.
I think there were a lot of times when I armed myself and said I'd go and solve it.
I made a video about the trend of U.S. crime efficiency before.
From the early 1980s to the mid-1990s,
it was the time when the most violent crimes took place in the United States.
I think Batman, who is afraid of crime and can solve it,
had no choice but to be a great hero.
So I think that's what leads to muscle macho stars in the 1980s.
Arnold Schwarzenegger, Sylvester Stallone, Bruce Willis.
It wasn't because I was going to watch a movie, it was because they were coming out.
So in elementary school,
the biggest debate among children was who would win if Rambo and Commander fought.
It was a time when there was no CG, so they put muscles on their bodies.
So in the East, actors like Jackie Chan led the 1980s.
I talked about how much money the top influencers make on my YouTube channel a while ago.
If there was an influencer industry in the 1980s,
they would have made a lot of money.
Because they were so influential.
It was a time when manufacturing costs were very difficult in the U.S. in the 1980s.
I think it was a time when a lot of factory workers were discharged and were helpless.
So this look is usually a factory worker look.
We used to call it a running suit.
It's a lot of underwear.
It's like you're working at a factory.
I think there were a lot of times when it was drawn with oil stains on it.
All the scenes from the Rocky series are
landing suits.
You do all kinds of training.
A collapsed factory.
Yeah, that's right.
Warehouse.
Even at the butcher shop.
Yeah, yeah, at the butcher shop.
A scene where you train while hitting frozen meat.
Increasing crime rate.
The fall of the middle class of laborers.
The damage to macho masculinity according to that.
I think it's all connected to this.
What about the 1990s?
The first in the 1990s.
Titanic.
You must have been the youngest son of a rich family.
2nd place is Star Wars Episode 1.
3rd place, Jurassic Park.
4th place, Independence Day.
5th place, Forrest Gump.
6th place, Lion King.
7th place, Pixar's Toy Story.
8th place, Man in Black.
9th place, Sixth Sense.
10th place, Home Alone.
When I watch the top 4,
there are movies that are really well-made,
but I remember that it was a movie that spent a lot of money.
But if you look at why movie companies spent so much money at that time,
one of the companies that people bought the most stocks in the 90s
and never had to go bankrupt was
Blockbuster Video.
The place of memories.
In Korea,
if there was something to borrow a video from a neighborhood store and return it,
the United States is a big country, so it was Blockbuster Video that made it possible to rent it in a large mart-like space like McDonald's.
But that's how comfortable people can watch videos at home,
so maybe in the movie industry,
they just increased the scale of the movie to a large extent,
and if you look at it on a small screen, you have to make a movie that feels like it's a loss.
So since then, the word Blockbuster
seems to have started to be used in public.
The word Blockbuster itself
is a movie that can blow up a block in an American city,
but in the Independence Day, it actually blew up a few blocks.
And from this time on, computer graphics, CG, began to be used in earnest.
So movies like Jurassic Park, Star Wars Episode 1, and Toy Story
were as popular as the CG technology used in the movie itself.
If you compare it to the 1980s,
the 1980s was a frozen era.
The U.S. economy was bad, crime rates were increasing, and unemployment rates were increasing.
I think there were a lot of tragic developments.
But in the 1990s, there were a lot of scenes of fighting,
but it was the Independence Day, a representative movie that felt that the era of peace came after the Cold War.
If you think about why the movie fighting aliens was so popular at the time,
it won the Cold War with the Soviet Union.
It was the era of G1.
There was a saying that even if 30 countries form an alliance and attack the U.S., they can't beat the U.S.
Even in the Independence Day, the U.S. missiles were fired to hit the spaceship.
So only the U.S. in the 1990s could hit a spaceship with tens of thousands of years of technology ahead of us.
So if you look at a lot of the movies that came out at that time,
aliens come to Earth, and aliens speak English.
LOL
Aliens want to live in the U.S., so they come in as illegal immigrants and hide in the U.S.
They manage it like an immigrant country.
And another feature that has appeared since the 90s is that the appearance of male characters is changing.
Actors such as Leonardo DiCaprio, Brad Pitt, and Keanu Reeves.
Gentle, urban, and handsome men have now become the trend.
DiCaprio is prettier than the female protagonist.
LOL
In the 1990s, female protagonists are much better at fighting than in the 1980s.
One of the James Bond movies is called License to Kill.
It's a movie that came out just before the end of the 1990s.
If you look here, it's the first time Bond Girl and James Bond are fighting together.
It's been six years, so it's 1995.
If you look at the movie Golden Eye,
James Bond almost lost to a female villain.
Terminator 1 came out in the 1980s.
If you look at the female protagonist, Sarah Connor,
She's a weak woman who needs a man to save her.
And then Terminator 2 came out in the 90s.
It starts with a scene where she hits her chin.
I think it's a great way to show that the times have changed.
Now, in the 21st century, if you look at the top 10 of the 2000s,
1st place
I'm sure it's still the most popular.
Avatar 1
2nd place is The Lord of the Rings 3
3rd place is Caribbean Pirates 2
4th place is Dark Knight by Nolan.
5th place is Shrek 2
6th place is Spider-Man 2
7th place is Harry Potter 1
8th place is Finding Nemo.
9th place is Toy Story 3
10th place is Incredible.
If you look at the movies at this time,
The Lord of the Rings, Harry Potter, Nadia, etc.
I think fantasy movies based on fantasy novels have become popular at this time.
Come to think of it, CG has developed.
You can show what you want in a fantasy novel.
If you make a movie without CG,
If you make a movie without CG, it's like a children's school festival.
But when I look at this list,
I feel like I'm following the trajectory of people born in the late 1960s to the early 1970s.
In the 1980s, there were a lot of movies that expressed violent and strong sexual charms rather than romance.
That generation must have been the singles at that time.
But in the 1990s, there are a lot of movies about patriotism and familyism.
I'm sure they got married around that time.
In the 2000s, they have children.
So they take their children to see Avatar, Shrek, and Spider-Man.
I know there are a lot of 1960s movies in the U.S.
So I think it's probably related to the age of the main audience.
Family animations that families can watch together.
Of course, it's up in the box office.
I think there were a lot of more stimulating and violent animations that men enjoyed watching.
There's one of my favorite movies, Sin City.
300 is not an animation, but it's based on a cartoon.
It's a movie that almost feels like a cartoon.
Another movie like that is The Matrix.
The Matrix is like that, too.
There's a book called Convergence Media written by Klaus Jensen,
which summarizes media trends between 2000 and 2010.
At that time, it was the era of search terms.
That's why a lot of people have to talk about this movie online to get search terms.
That's how movies are popular.
If you give them all the information in the movie,
they don't fight on the Internet.
Put this much information in a comic book.
Put this much information in a movie.
Put this much information in an animation.
Put this much information in a game.
Because the amount of information we each have is different.
It's mentioned a lot on the Internet.
Smart media companies use it well.
The Lord of the Rings is representative.
So is Harry Potter.
There's a huge incident that continues the distribution strategy that Seung-hyun talked about at the end of the 2000s.
Disney takes over Marvel.
MCU used the distribution strategy better than anyone else.
So I think that's what's going on in the 2010s.
So let's move on to the 2010s.
1st place, Avengers Endgame.
3rd place, Avengers Infinity War.
6th place, Avengers 1.
10th place, Black Panther.
Movies, dramas, and games.
They made movies that people know as much as they know.
2nd place, Star Wars Episode VII.
4th place, Jurassic World.
5th place, Lion King.
7th place, Runaway in Anger.
8th place, Frozen.
9th place, Incredible 2.
10th place, Black Panther.
The biggest trend in the 2010s is
movies that reused the existing cartoons, games, and toy characters.
Except for Frozen, all the movies used the existing IP.
Even if you look at the movie rankings so far in 2023,
1st place, Barbie.
It's a toy.
2nd place, Super Mario.
It's a game.
3rd place, House of Cards.
It's a cartoon.
I think it's hard to find a movie that doesn't use the existing IP.
I've been thinking about why.
The biggest goal of a blockbuster movie is to make money.
The movie has to be a hit.
Merchandising has to be sold.
It's better to be a franchise.
That's why using existing characters with recognition and existing fan base
is a much less risky choice than developing new characters.
And now that movies are released all over the world at the same time,
a movie company can't help but think of a blockbuster as an ROI.
If you think about a movie called a masterpiece in the past,
there are a lot of cultural references.
So, if you make a movie for Americans,
the political situation and historical facts that Americans know.
It's a movie that's much more meaningful than what it actually shows.
We call it a classic masterpiece.
If you spread it out to people all over the world,
Because all the reference bases we have are different,
If the movie is deep, it fails.
So, in a way,
I feel like there are more stories in streaming services than movies.
What I remember after hearing this is that
we have no choice but to follow the logic of money.
That's why we keep using the existing IP in movies and blockbusters.
On the other hand, if we look at OTT like Netflix,
The cost of making a new IP and releasing it all over the world
It's a lot less than a movie.
That's why you can say,
Make a lot of new things more freely.
If it's a blockbuster movie,
Oh, this is dangerous.
Go to Spider-Man.
I think we have no choice but to make this decision.
So, in my opinion,
Where is the place where the original idea is really produced?
A literature that can be made without a lot of production costs.
The original IP comes from the webtoon.
It's usually experimented in OTT like Netflix.
I think the next step is to go to English.
I think it's the flow of the 21st century.
As I was talking today, I realized something.
Old movies are not masterpieces.
If we just look back on old movies,
I remember five of the movies that came out in 10 years.
E.T., Star Wars, Back to the Future in the 80s.
It's a masterpiece that comes out three times a decade.
If we talk about it after 20 years,
Wow, that movie is...
Endgame, Top Gun 2, Parasite.
Why can't you make a movie like that these days?
Why don't you make an open album with D?
I don't remember the bad movies.
If you look back, you'll think it's a masterpiece.
It was an episode of realization.
Actually, the biggest reason we remember old movies is
It's because there's not much to see.
At that time, the movie release was very rare.
A year or two later, there wasn't much to play on TV.
Every weekend, I kept playing that movie again.
So I focused on it in detail.
I think it's more touching.
That's why old movies memorize lines.
I know.
That's why we say we see as much as we know.
We like old movies.
I think it's because we know old movies much better.
So these days, movies are actually...
The technology has improved.
The directors are released more than they used to be.
It's a lot better quality than old movies.
So, in a way, with the concentration of the old days,
If you experience it,
I think you'll be able to get a lot of inspiration.
Today, at MMM,
I talked about the ranking of movies seen by era.
If you enjoyed this,
We're going to prepare more series by era.
Favorite movie you think
Please leave a comment on what your favorite movie is.
We'll be back next time with more interesting topics.
I'll be back in a variety of times.
Thank you.
Good-bye.
