How to Write a Stand Out Cover Letter For Any Job

You are applying for a job, and you want your application to get read?
You need to grab the recruiter’s attention, but you don't know how to do it?

Recruiters scan countless cover letters and resumes. You need a stand-out cover letter to have a positive impact on your job application. This video will help you to know what employers want from a cover letter, how to format an optimal cover letter, and what the three key strategies are for success. Be sure to stick around for the last tip because this important advice provides you with ways to share your cover letter!

* What are employers looking for?

- The person who is the best, most qualified candidate for the role.
=> Cover letter needs to have a professional introduction of sorts and a sales pitch, leaving the recruiter intrigued to learn more about you.

* Reasons to write an “optional” cover letter:

- Helps you craft your professional story for interviews
- You are committed to making it great
- You have an employment gap or are switching industries

* Optimal cover letter format:

- The header: your name, your contact information, and the employer’s contact information
=> Pro tip: In terms of formatting and font styling, font size, etc., keep the cover letter consistent with your resume to make your application as a whole look thoughtful and cohesive.

- The greeting: as specific as possible
=> Write the exact name of the person who will review your application or write Dear hiring manager if you can't find their names.

- The first paragraph:
+ Grab your reader from the start
+ Express your motivation and why the company should hire you

- The second paragraph: Do not restate or narrate your resume.
=> Focus on 2-3 key professional accomplishments or experiences that directly tie back to the job description and speak to the role to impact the bend and shape of your career.

- The closing paragraph:
+ Briefly summarize: why you are interested in the role, why you’re extremely qualified for it, and why you think you’d be the best fit.
+ Call to action for the employer
+ Share you're looking forward to hearing the next steps in the process from them
+ Put your signature at the bottom

🔑 The key: How to make your cover letter an incredibly successful one:

* Strategy 1: Write a custom cover letter for each job application

* Strategy 2: Transcribe exact phrases from the job description and put them in the quotes in your cover letter.

* Strategy 3: Share your cover letter to impact hiring decisions.


🎬 Video Chapters:

00:00 Welcome
00:30 What are employers looking for?
01:24 Reasons to write an “optional” cover letter
03:49 Optimal cover letter format
09:06 How to tailor your cover letter
10:04 How to include the job description
10:59 How to share your cover letter