Low budget filmmaking is easily the hardest form of filmmaking because you're working with less equipment, less time, and less money. All of those factors forces you to focus on the fundamentals in order to make your shots look good.
So this is a low budget commercial
for a new restaurant out in Los Angeles.
It's sort of a skit video
where a girl is texting her boyfriend about a date night.
He's trying to text her and, you know,
try to convince her to go to the lounge
that he really wants to check out.
And so she's getting dressed up
and getting the makeup done.
And they go on the date and they arrive at the restaurant.
And then we go inside the restaurant
to kind of see what it's like inside.
And they sit down and they order one of the signature
alcoholic beverages that come in a bowl.
And that's basically the commercial.
As you can tell, it's pretty low budget.
There's lots of stuff that I do want to go over,
some setups, and I also want to go over
what kind of things I would have done differently.
And there's quite a lot.
So let's get the gear out of the way first.
I'm using the Canon C70 as my main camera
along with the Tamron 24-70 zoom lens
for pretty much all of the shots
besides one extreme closeup shot
of the bowl being placed down.
That was shot with the Canon EOS R
with the 70-200 lens.
For my lighting, I am using a Godox VL-150
with a 4x4 butterfly frame with diffusion going through it.
And then also a huge 5-in-1 reflector
that I got off of Amazon.
I'll link everything down below in the description.
We did have one other Godox SL-150
that I didn't have time to set up initially.
And I wish as we got further into the production,
I actually took the time to set that up,
but we were just running around
and kind of running out of time.
For our crew, it's just me and my wife
shooting and setting everything up
pretty much how it is
on every one of our low budget commercials.
So with that out of the way,
let's dive into the breakdown.
So this wide shot of the first scene
is our actress sitting on the couch
and she's lit by using that Godox VL-150
that I was talking about.
And that's shooting through the 4x4
off the screen right.
And that's giving her a really nice soft key light.
And then on the other side,
I'm filling in the shadows using that 5-in-1 reflector
to not make her face super contrasty.
Usually when I see women's faces being lit
on commercials and movies,
they're usually not as contrasty versus men's faces.
There's still some contrast in her face,
but it's not super heavy.
And you can actually see the shininess of the reflector
on her right cheekbone right here.
And truth be told,
I am not super totally in love with the shot.
It's nice and it gets the job done.
One thing I would have done differently
was just add more lights to the background.
It's super dark because we turned off all the lights
and closed off all the curtains
and pretty much stopped all the light
from coming into the room
because we were shooting in the afternoon
and this was supposed to be like 7 p.m. at night.
So I wish we could have added something into the background,
either an edge light
or created some sort of like a light pattern
on the background and the floor
so it's not as boring
so that we can actually see something in the background.
But it's funny as a filmmaker working for a client,
it doesn't really matter what you think of the shot.
And as long as a client feels like their commercial
is being lit decently enough,
they don't really care about all the other fancy stuff
that goes on to the frame.
I say this because I gave a little monitor,
this monitor actually right here,
the Atomos Ninja 5,
and I gave it to them for Video Village
so that they can see what was going on.
And when I turned on the light
with the four by four diffusion
and they saw the actual frame,
I heard them in the corner of the room,
they were like whispering to each other,
oh my God, this is so amazing, Liz,
like this shot looks so beautiful.
And in my head, I'm like, what?
There's no way, there's just no way
we're looking at the same shot.
Like to me, as a cinematographer,
it looks okay, it's fine.
Like I said, it does a job,
but I wish there were so many more things
that I would have done to the shot.
For example, here,
there's a lot of hotspots on her face, on her body,
and I would have loved to like soften that out
with a bigger diffusion.
These are just tiny little things
that would have like made the shot better,
but we had to move fast and quick throughout the day
and low budget doesn't mean
that you don't try to make your shots look good.
And in fact, it's actually the opposite.
You try even harder to make your shots look good
because now you're working with limited equipment
and also time.
Now, going back to the breakdown,
we have our actress sitting in the L of the couch
where the two halves of the couch meet.
Now, Patrick from Wandering DP
over on his YouTube channel and his podcast
always talks about creating leading lines
by shooting into the corner of a room.
Classic point with the framework is you wanna,
especially when you're in interiors
and you're looking into the L of the room,
this is the L of the room.
See how there's this little break back here in the room?
That's the wall, one wall going this way,
other wall going this way.
It creates depth when you do that.
And depth is a good thing
because it makes things seem more interesting
because then we can add contrast
and make the objects feel like they are three dimensional.
But instead of shooting into the corner of a room,
I'm shooting into the corner of a couch.
The reason why I chose a high angle shot
was because it was actually the owner
of the restaurant's house that we were shooting at
and we couldn't really do anything in terms of set design
nor do we have the time or the budget to do stuff like that.
And so literally if I lowered the camera,
we would see the bed, the paintings,
there were paintings back there and there were like sculptures
and it's really out of place to see that in this commercial.
So this was the only angle that I could get
in order to avoid seeing anything in the background.
Then going from the wide shot to the closeup,
it's a over the shoulder closeup of the phone
just so that we can see what she's looking at.
And again, I'm using another method
that Patrick teaches over on his YouTube channel
where he calls it the credit card shot.
We did in the last video,
we looked at the non-frameworky version
of the credit card shot.
This is the framework version.
Easiest shot in the world.
Put a four by frame just over there,
bring the light over the top,
add some neg this side to suck up all of this.
If you want more contrast, more neg.
That's it.
So in this case, the subject is the phone.
The light should be in between the background
and the subject.
And our camera is shooting towards the light
in order to catch as much contrast as possible.
And it's a really popular way
to make closeups a lot more cinematic.
So moving into the bathroom scene where she's getting ready,
you can clearly see that this is not an evening shoot
because of this window
being pretty bright in the background.
This window just completely ruins
the whole illusion of 7 p.m. in the evening.
And that's just something that we could not avoid
because of just how the mirrors were positioned on the wall
in relation to the window in that background.
But we shot it hoping that people didn't notice
that it's not really technically 7 p.m. in the evening,
but that window is actually giving our actress
a little bit of an edge light
or a fill light here on her cheek.
And also you can kind of see it here on the shoulder,
which is nice because it makes her a little bit more defined
but that was definitely not intentional.
And then I had the Godox VL150
with a comb reflector attached.
And I placed that on a light stand
and placed it into the corner of the room.
And now that I'm watching it back,
it definitely is a little bit too hard.
I think the main problem is that we see it on the wall
in the back right here.
And I would have loved to flag that off,
but I only had barn doors to flag the light
as best as I could.
And that can only get you so far.
Now, the other thing was that there was this skylight
in the ceiling that we could not flag off either.
And so we had this kind of like spotlight of just sunlight
that was just coming down.
It's soft, but it is noticeable,
especially in this shot of her putting on the dress.
You can definitely see that skylight right there
in the shot on her shoulder.
And there was just really nothing else that we could do.
I wish we had more equipment to just raise a flag
up to the ceiling and just block that light off.
In this bathroom scene,
I did try my hardest to introduce more contrast
by switching to the black side of the reflector
and using it as negative fill to block off
and suck up some of the light that was bouncing
from the relatively bright walls.
This is a really low budget technique
of attaching the reflector to the C-stand
where I literally used a little hook thing
on the end of the reflector
and just hung it onto the C-stand
and raised the C-stand up as high as possible
without hitting the ceiling
and tried to get it as close to the actress as possible
so we didn't see it in frame.
But because the night was pretty big,
we were able to block off and take out
some of the fill light that was hitting our actress.
Now, this shot here of her putting on her lipstick
is lit by reflecting the Godox light
off the mirror that she's facing.
So that's why this shot will look a little bit different.
It looks a little bit harsh
and that's because whenever you reflect light
off of a mirror,
it's always gonna be harsh unless you diffuse it,
which we didn't diffuse.
And you can see that the specular highlight here
on her nose is a little bit small.
And then you can also see that her eye light is also small.
And it's kind of a dead giveaway
that the light is a little bit sourcey,
which means that it's not spread out as much
and it just doesn't look as pleasing.
I think maybe I could have taped diffusion paper
over the mirror,
so that would soften up the light a lot more.
But at the time, I didn't think of that.
Okay, so we move into the nighttime exterior.
And in this wide shot of the car pulling up,
I have the VL-150 with a softbox off to the screen right
to give our actors some level
because it's really dark over there.
There was no lighting whatsoever.
And you can see the reflection of the light
in the car right here.
It's really quick, so you don't really notice it,
but yeah, it's there.
And in the medium shot, when they get out of the car,
you can see the soft light on his face,
but it just still looks way too shiny.
And the reason for that is because the diffusion
is too small and it's also too far away.
I really, really, really wish I would have brought
in that light closer to them
because that would take off a lot of the harshness
because now the light source is bigger
and we will see less of that harshness,
especially on their face and on their skin.
And then I use the Zhiyun Crane 3S
to shoot this gimbal shot of me panning down
from the logo of the restaurant.
And then they walk into this wall of fake grass.
For next time though, I definitely will want
to pull out that podium that you see
at the very end of the wall of fake grass
and just pull that all the way up to the front
so that our actors don't walk
into this like darkness of fake walls.
And it's just a small little blocking thing
that I think would have made a huge difference
being able to see the actors interacting
with whoever's at the podium in the light.
Now, the next shot is a wide shot
of the couple sitting down at their table
and then a server brings down a bowl
that they're ordering.
This is the signature alcoholic beverage
that comes in a bowl.
It's really nicely decorated and garnished and everything.
This shot was really hard to make it look really cinematic
because the table is actually bolted down to the floor
and the seating is right up against the wall.
It's just attached to the wall,
which means that we can't add any depth to the shot
by moving the actors away from the wall.
But I'm still trying to apply
as much cinematography techniques as much as possible
by shooting into, again, the L or the corner of the room.
And by doing so,
I'm just trying to create more depth to the shot.
And then for lighting,
I have the warm tungsten chandelier house lights
that are coming in from the top.
And then I have the Godox VL150
with the soft box off to the screen right.
And when we cut to the closeup of the actors,
the VL150 is now on the far side of the frame
to create some contrast in their faces.
And then in the last closeup of the phone,
it's another credit card shot
where the light is off to the far side
of the camera of the frame.
And it's wrapping around the phone
over the top of her hands
and also creating shadows in the palms.
And that's how you kind of make the shot
look a little bit more, again, cinematic
by using this credit card technique.
And then that takes us out to the logo.
I hope you found this breakdown helpful.
It's always good to go over your own work
to see what kind of mistakes you made,
things that you could have done differently.
Hopefully this helps you guys
because cinematography is a never ending journey of learning.
So that is it for this video.
I hope you guys liked it.
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Until the next one, my name is Alex Chung
and I'll see you later, bye.
Bye.