The Return of the Tudor Submariner? | Tudor’s 100th Anniversary Explained

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Is the Tudor Submariner really coming back… or is this one of the most persistent myths in modern watch collecting?

With Tudor’s 100th anniversary fuelling speculation, many enthusiasts are convinced a modern Tudor Submariner revival is inevitable. In this video, I explain why I don’t think that’s going to happen — and why, strategically and emotionally, it may not even make sense for Tudor to go back there.

But don’t worry — this isn’t a doom-and-gloom take.

I also explore three far more realistic and interesting directions Tudor could take instead, including:

A meaningful 1926 range update

The long-rumoured return of the Big Block chronograph

And the possibility of a brand-wide upgrade to METAS certification

Along the way, I dig into the deeper relationship between Tudor and Rolex — how that dynamic has shaped Tudor’s identity, limited certain releases, and arguably freed the brand to become more confident in its own lane.

This video isn’t about specs or leaks — it’s about brand psychology, positioning, and what Tudor actually gains (or loses) by reviving its most famous tool watch.

Whether you’re a Tudor owner, a Rolex enthusiast, or just fascinated by how watch brands manage heritage versus progress, this one’s for you.